Industry Women Series

RR 156: Kathleen Long from Repair Pal

It doesn’t take much for consumers to be disloyal to their repair shop.

Kathleen Long the VP of Customer Success and GM of the Shop Network at RepairPal shares results of their constant surveying of the automotive consumer. This episode is packed with quantifiable and conceptual strategies to improve the service professionals total customer service experience.

This data brings a perspective to what needs to be done by the service professional to accommodate the consumer’s needs and perceptions that will grow their service business.

Episode highlights include warranty, reviews, pricing, the showroom or lobby, bathrooms, loaner cars, quality vs convenience, texting, and a good bedside manner. There is something here for everyone.

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RR 149: Carolyn Coquillette from Luscious Garage

Carolyn Coquillette discovered wrenching in 2000, shortly after graduating from college. A rare female mechanic, her nickname at the service station and in professional circles became “Luscious Garage.” Carolyn owns Luscious Garage, a hybrid specialty shop in San Francisco and probably the best known hybrid shop in the country. She also owns Shop-Ware, a software…

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RR 147: Jacquie Walter Hower from Zimmerman’s Automotive

Jacquie Walter Hower is the Director of Operations and 3rd generation at her family’s business, Zimmerman’s Automotive, in Mechanicsburg, PA. Typical family indoctrination. During high school and into college, Jacquie worked part time for the company working in the Quick Lube department as a technician changing oil and maintaining customer vehicles. After her sophomore year…

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RR 132: Auto Care – Industry Job Board

Learn about the largest automotive aftermarket job board in the industry. Courtney Hammer and Katy McQuiston share their insight on the value that the Job Board brings to every member of the aftermarket. As internet resume and job postings is the trend and the future, Auto Care has laid the ground work to build the biggest recruitment effort the industry has ever seen or been part of.

Discover how you can post a job and find a job specific to your needs and experience exclusively in the automotive aftermarket.

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RR 121: Nikki Ayers from Ayers Automotive

Nikki Ayers and her husband Robert have been shop owners for 38 years. They own Ayers Automotive in Santa Barbara, CA with locations in Chipala and Anacapa.  Robert was a Jaguar tech when they decided to go into business for themselves. Nikki shares the big risk they took with their first building and how after…

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RR 120: Suzanne Hawley from Family Service Day

Suzanne Hawley is the Executive Director of Family Service Day, an award-winning ’cause marketing’ initiative for the automotive industry called Keeping Cars Kickin’. Their mission is to help businesses do well by doing good. Support for the community Family Service Day helps local shop owners and their employees get involved in supporting their community by sharing…

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RR 116: Craig & Deb Van Batenburg from ACDC

Craig Van Batenburg is the CEO of ACDC and a former repair shop owner. His wife Deb is his partner and vice-president. Craig is engaged full time in the understanding of the technology used in hybrid and electric cars. His 45 years of automotive experience serves him well.

Craig Van Batenburg gives some great insight into why his career took the path to Hybrid repair and training. He says back in the early seventies he worked at a Honda dealership. With a huge passion for Honda’s, at 26 years old he opened a shop to work on Honda’s only. He bought the first model Honda Insight which was the 23rd hybrid sold in Massachusetts. His wife Deb went to Kent State and was always into recycling and politics. NOTE: This is the first husband and wife interview on Remarkable Results Radio Podcast.

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RR 113: Kim Auernheimer from CS Automotive

After many years in real-estate and property management Kim Aurenheimer joined the business with her husband Rob. Hear Kim talk about the big decision, they both made, to work together and forge a strong working relationship. From Kim’s perspective listen as she talks about her transition into the industry and in finding her wings at the shop. She discusses trust, roles, the industry, margins, labor rates, work life balance and much more. An enlightening view of our industries most prevalent business partnerships; husbands and wives.

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RR 102: Donna Wagner form Northwood

Donna Wagner is currently Chair of the Aftermarket Management Program and Professor at Northwood University. She teaches courses specific to the automotive and heavy duty parts and accessories market. Courses include product marketing, global issues, sales, supply chain and business planning. This bachelor degree program in Aftermarket Management is the only one of its kind in…

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RR 084: Sheri Hamilton from ASA-Midwest

ASA Midwest Executive Director Sheri Hamilton does not only lead the shop owners in six Midwestern states, she is also the Conference Manager of VISION Hi-Tech Training and Expo. And who hasn’t heard of VISION. VISION Hi-Tech Training and Expo 2016 will be a sell out. Why Listen? Learn a little history of the event and…

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RR 081: Jody DeVere from Ask Patty.com

Jody DeVere, CEO of Ask Patty.com works with automotive retail locations to become Certified Female Friendly, learning how to create a culture and experience that attracts and retains loyal women customers. Jody DeVere is a internationally recognized speaker, trainer, often quoted industry pundit and spokesperson for the automotive industry on the women’s market. She has…

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RR 074: Catering to the Female Customer

Why Listen? Did you always want to know what it takes to create a women friendly repair shop? What kind of amenities? Do women car care clinic bring value? Is the bar higher for women? Heavy talk that customer service to women needs the same respect that you give men. We discussed service reps, communication,…

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RR 068: Shari Pheasant from Horse Power Strategies

Shari Pheasant is owner with her husband of a professional repair shop in Reno, NV and the COO of the Institute for Automotive Business Excellence, and also the founder of Horse Power Strategies. This episode brings a focus to Shari’s passion for and focus on personal growth and professional development through equine based strategies. Her…

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