Do the consumers, technicians and shop owners appreciate the value ASE brings to the aftermarket? This Academy forum takes on this question.
Join ASE’s Trish Serratore and shop owners Amy Mattinat and Eric Carlson in an important discussion on the value proposition of ASE. We talk consumer education, the importance of messaging from the top down has a big factor if the technicians will keep up their certifications and become a Master Technician. The discussion flows to consumer awareness and the new ASE site geared to consumer knowledge and awareness of ASE.
ASE has been around since 1972. They are the only industry driven credentials in the industry. Getting behind ASE certifications will be a strong differentiator as technology and the skilled workforceListen and view episode notes
Vice Chair of CCPN is Honored as a 2017 ASE/Autocare World Class Technician
Dwayne Myers tells his story that starts in the Army and ends with the 2017 ASE/Auto Care World Class Technician Honor. It seems that everything Dwayne Myers did in his career helped pave the way to this recognition.
A partner in the four-shop operation Dynamic Automotive in Frederick County, MD, listen to Dwayne’s message that anyone can have success. He says, “Don’t be afraid to give up the good to go after the great.”
Dwayne shares some great wisdom on Dynamics commitment to training and building a team. He sees a bright future for all shop owners and provides a great piece of management wisdom: ‘Never Talk Mad’.
An Unyielding Commitment to Customer Service is Facilitated through Communication Education.
Bill Greeno from Quality Automotive and Smog in Truckee, CA and a business consultant with a focus on leadership and management is big on communication. He and his team work hard on building strong internal communication, that he says makes huge difference in his unyielding customer service.
He also believes that having a satisfied staff is pivotal to customer service success. Having a shared vision is at the core of this. Their Vision Statement is “Your Trusted Local Auto Care.” Their service related conversations revolve around their Vision Statement and it is the launch pad for discussions regarding new ideas and/or changing a policy or procedure.Listen and view episode notes
Gary Sharits, Service Manager of Christian Brothers in Land O Lakes, FL is the winner of the 2016 Repair Pal / ASE Master Automobile Technician of the Year.
Gary has kept up his ASE credentials as Service Manager and credits his technician experience as a sound reason he can lead relationships with his technicians and customers. He shares his humble beginning from a mechanics helper at a Chevrolet dealer’s used car department, to where he is today as a service manager.
Sharits brings great insight to technicians and service managers and has a great message to youth wanting to join the industry.Listen and view episode notes
ASE Chrysler/ASE Master Automobile Technician of the Year 2016
Thirty six year Chrysler technician, Bob Olson from Milbank, SD is honored with the ASE recognition. Bob tells the story when he started right up to how he sees technology at work in the industry.
Bob has been working at Chrysler Dealer, GESSWEIN MOTORS, for 36 years and is very committed to ASE. He’s been certified since 1980-33 years total. He has been a Jeep-Renault-Grand Master Technician -1984 to 1988 a GMC Master Technician-1988 to 2012 and a Chrysler Master Technician since 1989.Listen and view episode notes
Career educator, trainer and recruiter has a powerful message for the industry.
George Arrants currently the Director of Training & Recruitment for the Wheel Time Network brings his insight and wisdom to this interview. George talks the fundamental importance of secondary and post-secondary advisory boards. He says it is a national concern with a local solution. He shares how to recruit members for advisory boards and why they are so important for our industry’s future.
George Arrants shares his perspective on the tech shortage and asks the question is it a shortage of qualified applicants or the lack of applicants. He talks about the value of Super Tech for the heavy-duty industry and compares it to a Skills USA program for big kids.Listen and view episode notes
2016 Byrl Shoemaker ASE Industry Education Alliance: Instructor of the Year, survived many challenges.
Marlo Miranda automotive technology teacher at Forsyth Central High School, Cumming, GA, was honored at the ASE Fall Board of Governors meeting in November 2016.
Marlo Miranda has a very formidable story. It wasn’t an easy go growing up in New York City. He shares his story of survivor-ship through the mentoring of his automotive technology shop teacher. This molded Marlo to this day as he brings to his students the value of having someone believe in you.Listen and view episode notes
Joe Hanson, second generation family at Gordie’s Garage, Roseville, MI, shares many of his strategies and tactics on the family business. He will implement his first Profit Sharing program for his team in 2017. He tells you how it came to be.Listen and view episode notes
Humble beginnings: Started fixing cars in his mother’s garage to pay for college.
Bob Noriega from Autoworks of Tampa, FL has been in business only 7 years but has a winning formula of processes and systems that will allow him to duplicate and grow.
He credits his hard work, personal drive and business coach for setting a strong level of accountability. Bob’s business growth is directly attributed to managing his numbers and his passion on a ‘complete’ customer experience.Listen and view episode notes
A smart listen with NAPA’s ASE Technician of the year 2013. Why Listen? Harvest great ideas on customer retention, marketing, technician and adviser training, succession planning and the value of a business coach. Humble Beginning Garry Plimmer’s mechanical training began during his enlistment in the U. S. Navy from 1974-1978, having trained and served as a diesel…Listen and view episode notes
ASE Test Uncovered. Everything you ever wanted to know about the ASE Test … ASE 3but were afraid to ask!
Joining me for this very open discussion is:
-Dan Baumhardt, ASE Test Administrator
-Matt Fanslow, Professional Technician and an ASE Subject Matter Expert
-Ryan Kooiman, Director of Training at Standard Motor Products