10 Steps to Build a Profitable Million Dollar Shop
In the 2018 Vision KC Studio longtime friend of the podcast Jeremy O’Neal from Freedom Automotive and Advisor Fix and shop owner and business trainer/coach, Keith Benline.
The goal of these 10 steps is to give you the Freedom to have a stronger work-life balance and to lead your people to run your business.
Benline says working smarter not harder as business owner, being a strong leader and don’t be afraid to let go and empower your employees. He also says you need to allow mistakes to happen and use them as a coaching moment.
Find your strengths and implement while surrounding yourself with people whose strengths are your weaknesses and don’t forget it’s the people that make the business run, always treat them and respect them as people.Listen and view episode notes
The Trip To Vision KC 2018 was 9,000 Miles. One Way.
There’s nothing too hard if you are determined to work hard enough. Do not underestimate your talent; you may never know where it will take you. Words from Taurayi Raymond Sewera. He is a shop owner from Zimbabwe, Africa. Taurayi is the only ASE certified technician in Africa and is building a new 20 bay shop he says will be opened by August 2018.
He employs 12 technicians and will fix anything with an engine from a lawnmower to a giant earth moving excavator. He is committed to training and has made the trip to Vision KC two times. He’s befriended many technicians in the US and takes ASE tests on every visit to the US. Learn about his story, the Zimbabwe economy and the most popular car he works on. You’ll be surprised.Listen and view episode notes
Stronger and Better Because of the Challenges He Faced
Scott Pelava a fellow shop owner from Lonsdale, MN has had an interesting road to success; sometimes rocky. Many shop owners can relate to tough times. Scott had the ‘grass was greener syndrome’ that happens to may shop owners and he faced some hard realities that running a business was different than being a tech.
Scott shares a very personal story of almost losing everything because of a plethora of circumstances he faced. Through his story, gain insights to help you prevent financial challenges that can overwhelm your life and business.
Pelava also wanted to share ideas and learn from his industry peers so he started a Facebook group called Automotive Shop Owners Group (ASOG).Listen and view episode notes
Accept the Struggle and Find a Way to Continually Improve your Entrepreneurial Journey.
Chris Cloutier and I had a great conversation, passionate at times, on entrepreneurialism. Chris is a serial entrepreneur and has some wise words and experience at it. We talk bootstrapping, cash is king, the struggle, trusting your gut, leadership and even salesmanship. Don’t shy away from these topics – the discussion just may set you off on a better course. Chris has the scars, like all of us, which are the lessons we all learn as we march toward an improving and brighter future.
This interview is going to cement much of what you know about growing a business, and some of our talk will hit you, I hope, smack in your entrepreneurial soul and get you to understand the journey you are on a little better.Listen and view episode notes
Never Too Late to Get a Business Coach to Help Put the Business on the Right Path.
This interview is for anyone who started a business and took time to discover that their talent as a top technician didn’t help when it came to run a business. Lisa and Kevin Eckler from Foreign Car Specialists in Poughkeepsie, NY bring you a very raw and transparent story of their business evolution.
Kevin shared his story so that you will benefit. His business acumen wasn’t as good as his talent as a technician. He gives great advice to anyone who is struggling to make money.
Lisa is new to the business and they married four years ago. They took their blended family and business struggles head-on. Their story is fit for the ages and I know many can relate to the challenges they’ve overcome.Listen and view episode notes
Find A Blue Print Outlined For Finding Success If You Are Going To Open An Automotive Aftermarket Service Repair Shop.
There is some secret Sause shared here including a few preferred methods on how to start, setting up your spending plan, how important location is and the need to know the demographics of that local community. Is the income level such that money can be spent on vehicle service and maintenance?
We talk financial, (knowing your numbers) debt, cash flow. All very important parts of a CEO’s responsibility. May great technicians, who are unemployable, strive to start their own business because they want to do things their way. Most find out it is not an easy task. There are responsibilities beyond financial and cash flow like, marketing, the tax man, HR laws and that is just the tip of the iceberg.
This panel does a great job of explaining the challenges you’ll need to deal with, so you can find your successes sooner rather than later. It is a slow process, but success shouldn’t take years to achieve.Listen and view episode notes
Books That Have Made Me a Better Leader and CEO
Harry Truman said, “Not all readers are leaders but all leaders are readers.” Our Academy panel will share with you the books that have impacted them. They’ll explain their big take-a-ways that have impacted their lives both personal and business.
Many service professionals, that have shared their story on the podcast, credit books as an important resource for building their knowledge on leadership, business culture and personal growth.Listen and view episode notes
The Power of Peer To Peer Help.
When you commit to helping a struggling service professional you help lift all ships. The tough part is starting the engagement. When a shop owner asks for guidance that is the first step to really make change. The teacher arrives only when the student does.
It is very altruistic in nature to help a colleague. These actions help the entire industry. Marginal operations contribute to a negative image problem. A stronger independent service industry brings strength to the industry and compounds success.
Together everyone blossoms and grows as servants to the motoring public. This episode shares a few examples and starts to write the action items you need to take to build a stronger aftermarket.Listen and view episode notes
Shop Owner Finds The Holy Grail of Shop Success: Training.
Leon Anderson from Integrity Auto in South Beloit, IL credits training and more training for his success. It wasn’t always like that. He now provides hundreds of hours a year in training for his technicians and service writer.
Catering to women and baby boomers this WIX Filters’ Driving Performance Award Winner in 2016 says he hires people for their head, heart and hands. Integrity is not just the shop’s name but it is what they practice every day.
He credits his business coach and management seminars in improving his business success. He says the DVI system helps the sales process and that written goal posters are important to Leon and his whole team.Listen and view episode notes
Do you remember when you started in business? What humble beginning did you have?
Kate Jonasee from K-Tech and Pauline’s Auto worked her way across the country after graduating from automotive technology college in upstate New York. She persisted through every opportunity to own two shops in Sebastopol, CA.
Kate says she learned something along the way from every shop she worked at and always had the goal to own her own shop, let alone two and possibly more.
Listen to the smart choices she made along the way, what her personal motivations were and how she is working to improve herself and her business.
Are you prepared for a disaster?
Business interrupters come in many forms. Natural, environment, death of owner, spouse or partner, surgery, accident, illness or even loss of a key employee.
This Academy lesson discusses: why you should plan, do you need a formalized approach, do you have plans for a normal business operation that can be followed and who makes the decisions.
It is said that business interrupters will happen (Not if but when). Will you be prepared?
The Mustang Man talks about his work on the Chrysler Crossfire Project, his 85th Birthday Celebration, and his new foundation “The Horse of Destiny Foundation” to help people in need.
Sharp as a tack at 85 years young, Giuliano Zuccato shares more behind the scenes look at his passion for automotive design and sculpting.
He explains a new concept of creating a full-size wind tunnel model of the Chrysler Crossfire. There is a video version of the podcast where you can see the slides of the Crossfire project that Giuliano is narrating. Find the video here.
Because he feels he wants to leave an even stronger legacy he started the “Horse Of Destiny Foundation” to help people in need.
After his bout with TB of the bone, when he was 19 years old, he sees his Glioblastoma as just another challenge to overcome. Listen to a ‘car guy’ legend; a truly remarkable man.Listen and view episode notes
When you have big goals, and are determined to make a difference you can do just about anything!
Jose Gonzales was a working technician for 16 years for a dealership and an independent. He always admired automotive trainers and that motivated him to become an instructor in post-secondary. While he was was teaching, Jose completed his AAS degree in automotive technology then switched to become an instructor in secondary education (high school).
As if that wasn’t enough, Jose then completed his bachelors in business administration. When you hear Jose tell the story, you’ll realize he has a master plan and his moves were calculated and resolute. He loves teaching and is preparing for even more opportunities in the future.
Jose Gonzales is an educator who is shaping our future technicians, yet he says there are challenges to get some students to move to post-secondary or college level; he explains in the interview. Jose counts Jim Morton as an important mentor to him.Listen and view episode notes
The automotive aftermarkets premier podcast achieves the 200th episode milestone.
Remarkable Results Radio Podcast creator and host Carm Capriotto shares the 200th episode with ten podcast alumni in a discussion on the industry and the impact the podcast has had on the transfer of knowledge among industry peers.
Capriotto says, “I care about building a stronger aftermarket and connecting people who are sharing their success story with the world”. The podcast features interviews with Service Professionals, Industry Women, Thought Leaders, Technicians, Multi-Shop Owners, Business Coaches and Technology Leaders.Listen and view episode notes
Mobile Diagnostic Entrepreneur and Industry Trainer Shares the Power of Networking.
Eric Ziegler owner of E-Z Diagnostic Solutions a Mobile Diagnostics and Programing company specializing in collision centers and auto repair facilities. Eric is also an instructor for Automotive Seminars and The Driveability Guys.
Eric shares sage advice on diagnostic challenges, training, networking, labor rates. He also imparts his passion on the need for bigger labor rates, specialization, silver bullets, and his role in the industry as a trainer.Listen and view episode notes