FTR 064: Mike Davidson – Where to Find Apprentices for Your Shop

Mike Davidson is from Parkway Automotive in Little Rock, Arkansas, been in the industry for more than 30 years  and a business owner for over 18. Mike is an AMI graduate, an ASE Master Technician, he belongs and contributes to Elite Worldwide and was recognized as the Arkansas NAPA/ASE tech of the year seven years in a row.  He’s been doing radio and TV over the last fifteen years talking ‘service’ in Little Rock. Mike helped start the Little Rock chapter of ASA and is currently an officer. Look for Mike’s other episode HERE.

Key Talking Points:

  • Biggest need in the industry- tech shortage
  • Marketing- what are you doing to promote a positive outlook about being in the industry?
  • There are people who like the criteria of what it takes to join the aftermarket
  • Mike has been doing apprentices since 2012
  • Where do we find apprentices?
    • Homeschool industry interested in skilled trades, students are used to working in a structured environment. Sign up with Facebook groups/attend book fairs/ad in yearbooks
    • Students working on their own since five years old and obeying their parents for a long time
    • They have been working in a structured environment
    • You’ve got to have a structured apprentice program so these parents get a chance to review it

  • A special thanks to Mike Davidson for his contribution to the aftermarket.
  • Books mentioned in the content library HERE
  • Leave me an honest review on iTunes. Your ratings and reviews really help and I read each one of them.
  • Email Carm HERE.

 

 

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This episode is brought to you by FlexCheck Auto Digital Vehicle Inspection Software.

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About the author, Carm Capriotto, AAP

Carm is the founder and host of the Remarkable Results Radio Podcast; the only one of its type in the automotive aftermarket. Carm calls on his 35 years’ experience in the aftermarket to bring engaging stories from his guests.

Listen to raw, unfiltered, honest, and sincere stories that include insights, trends, best practices and expertise. Each interview brings an opportunity to learn one new thing through the stories of personal achievement. Many podcast guests tell their story of transformation from working in their business to working on it.

As host, Carm uses his enthusiasm and passion for the aftermarket especially the service sector to take his listeners on a journey showcasing successful service professionals’ path to Remarkable Results. He also enjoys interviews with aftermarket industry thought leaders who bring their industry perspectives to his listener.