Guest host and shop tour with Jae Malinowski, Faithfull Tirecraft, Saskatoon, Saskatchewan. Jae’s shop has 5 shipping containers of customer tires. Find out why tires are an important part of his business.
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Key Talking Points
- Rebranding business, knowing who your customer is, and having a customer avatar
- Moving during COVID-19, leasing the current building
- Book recommendation Stolen Focus by Johann Hari- learn how to listen better, focus on the task at hand
- Tire storage- appointments twice a year
- 8k for a shipping container, Jae will cap at 6 containers on location.
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Dorman gives people greater freedom to fix vehicles by constantly developing new repair solutions that put owners and technicians first. Take the Dorman Virtual Tour at www.DormanProducts.com/Tour