RR 143: Kevin Donohoe from Pacific Motor Service

Kevin Donohoe, a multi-shop owner says, “Our clients are the true heroes of this story! And our purpose is to serve them”.

His story.Kevin Donohoe Badge
Kevin Donohoe’s automotive story began in 1966 (at the age of six) when he discovered the thrill of working on cars and equipment with his neighbor Mr. C. He taught Kevin to appreciate how engines work, the value of asking questions and the thrill of discovery. By the time Kevin was ten he was fixing the neighbors’ lawn mower engines, sharpening mower blades and repairing go carts and mini bikes. He realized at a young age he found his passion!

Schooling.Kevin Donohoe Building-001
Kevin studied automotive technology in high school and by the time he completed the automotive technology program at De Anza College, Kevin knew that he wanted to open his own shop. At the ripe old age of 21 and with some help from family, teaming with Kevin’s college roommate, they bought Richardson’s Automotive Service in downtown San Jose. He never looked back.

Fascination.
It is the mix of creativity, craftsmanship and technology that Kevin finds so appealing about our industry – it is truly his inspiration and that inspiration continues to this day. He says that there is something so exciting about exploring the latest innovations under the hoods of the next generation of cars.

The Story.Kevin Donohoe Standards
Pacific Motor Service are automotive experts dedicated to educating, training and informing their clients about the best available service and repair options. Their core purpose is to extend the life their customers cars by providing clear answers and viable solutions to keep their customers car safe and reliable for 20 years, 200,000 miles and everything in between.

The Facts.
Pacific Motor Service are Hybrid systems trained and certified, DTSC Green Certified and ASE Master Automotive technicians. They are also licensed California Smog Check Test & Repair, Bosch Car Care and Diesel Care specialists and AAA Approved Auto Care providers. Besides Hybrid experts they are qualified to work on all domestic, Japanese and European cars, vans, trucks and SUVs.

Pacific Motor Service has locations in Monterey and Pacific Grove, California.

Why Listen.

Kevin’s brings his passion about culture, processes and procedures, his hiring practices and how important finding your strengths and focusing on them to propel yourself to excellence.

Kevin talks about his own PACMO University, their company standards, mission and values and why he calls his service advisors ETI Specialists.

This is a jammed packed episode about leadership and love, yes love. You’ll understand the value of love as an action verb for any business.

Get advice from Kevin on how to make more money and what to pay attention to in your shop financials.

Years in industry: 39
Years in business ownership: 35
Number of locations: 2
Number of technicians: 7
Number of lifts: 9
Number of bays: 10
Open: Mon-Fri
Annual estimated volume: $2.4MM
Supplier associations: NAPA – BOSCH – AC Delco
Supplier maketing group: NAPA
ASE Blue Seal Shop?: Yes
Industry associations: ASCCA
Trainer/Coach: Ray Kunz ACT
Philanthropy: Monterey Peninsula College Presidents Circle

Pacific Motor Service web site here.

Insider Enroll 1

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This episode is brought to you by Federal-MogulEpisode Logo Sponsored By v1 Motorparts and Garage Gurus. With brands like Moog, Felpro, Wagner Brake, Champion, Sealed Power, FP Diesel and more, they’re the parts techs trust.  For serious technical training and support – online, onsite and on-demand – Garage Gurus is everything you need to know. Find out more at fmmotorparts.com  and fmgaragegurus.com

About the author, Carm Capriotto, AAP

Carm is the founder and host of the Remarkable Results Radio Podcast; the only one of its type in the automotive aftermarket. Carm calls on his 35 years’ experience in the aftermarket to bring engaging stories from his guests.

Listen to raw, unfiltered, honest, and sincere stories that include insights, trends, best practices and expertise. Each interview brings an opportunity to learn one new thing through the stories of personal achievement. Many podcast guests tell their story of transformation from working in their business to working on it.

As host, Carm uses his enthusiasm and passion for the aftermarket especially the service sector to take his listeners on a journey showcasing successful service professionals’ path to Remarkable Results. He also enjoys interviews with aftermarket industry thought leaders who bring their industry perspectives to his listener.