Posts by Carm Capriotto, AAP
The Future of Automotive Services: Diversify or Get Left Behind [RR 1069]
Recorded Live at ASTA 2025, we explore the rise of the automotive specialist and why the industry needs a language shift—calling instructors “educators” instead of “trainers” to reflect the complex, continuing education modern technicians require.
We also dive into the mobile diagnostics and repair market, discussing strategies for growth, high-complexity work, and the investments needed to compete. Looking ahead, the industry faces a technological turning point by 2030, with new vehicle architectures and ADAS calibration requirements threatening shops that fail to keep up.
The episode closes by emphasizing the power of networking, connecting with peers, and staying ahead in a rapidly evolving industry.
remarkableresults.biz/e1069
Big News and a Big Honor for Tracy!
We’re back from AAPEX 2025, and what an incredible event it was! Tracy and I had the chance to reconnect with so many friends, record exciting new podcast episodes, and participate in some amazing industry conversations. I also had the honor of facilitating a Mastermind session for shop owners — always an energizing experience.
One of the highlights of the week was seeing Tracy recognized as a Woman of Excellence by the Women in Auto Care, a community of the Auto Care Association. I couldn’t be prouder. In just four short years in the industry, Tracy has made a tremendous impact — learning, growing, and being embraced by so many in the automotive repair community. Thank you to everyone who’s been part of her journey! Congrats to Lauren Briggs, Heather Antrim, and Cass Tomac, who were also honored for this award.
And as if that weren’t enough…
We also unveiled our new brand identity — moving from ARN to the Automotive Repair Podcast Network (ARPN). This rebrand better reflects our mission and the focused content we’re creating for the industry.
But wait — there’s more!
We’ve officially launched the ARPN Listening App, bringing every show on the network right to your fingertips. Watch the short video below to explore its features — from creating personalized playlists to watching videos right inside the app (and plenty more).
We’re already hard at work on version 2.0, and we’d love your feedback.
Finding Joy in Your Business Again: The Shop Owner’s Comeback Story [THA 462]
Shop owners, are you feeling burned out or stuck in the grind? This episode is for you. Shop owners Jimmy Alauria and Dave Kusa dive into how to pause, reflect, and reignite your passion for the business you built.
Key takeaways:
Think Bigger: Grow your business beyond what you can manage alone—empower your team and expand your vision.
Evolve as a Leader: Stop being just a manager—step into the CEO role and watch your business thrive.
Culture Matters: Set the tone, share your dream, and build a positive environment your team can rally around.
Delegate & Recharge: Offload the hats you wear, hire strategically, and take time off to see the big picture.
Balance Family & Business: Set boundaries to protect both your shop and your relationships.
The truth? Falling in love with your business again starts with falling in love with your ability to lead it.
remarkableresults.biz/a462
The Value of Diverse Training at ASTA 2025: From Finance to Mental Health [RR 1068]
Recorded Live at ASTA 2025, Ryan Ragan, Executive Director of ASTA, discusses the explosive growth of the event, Ragan’s long-term vision, the wildly creative opening-night party, and the industry-wide push to elevate professional language in the automotive field.
Episode Highlights
Record-Breaking Growth:
ASTA 2025 moved to a larger venue and saw a 34–35% increase in registrations, reaching four-digit attendance. Ragan restructured the expo for better vendor ROI, including a shop-owner-only show-floor window on opening night. His biggest hurdle wasn’t logistics—it was convincing people that such a massive upgrade was even possible on a tight timeline. The payoff came when an attendee told him the show felt like the “SEMA of the East.”
“Out of This World” Theme:
ASTA’s first themed expo featured an alien-inspired opening night with a mechanical bull, giant dartboard, sumo matches (announced by Carm), and 10-ft champagne-serving aliens.
Education & Professionalism:
Ragan stressed the importance of ongoing training in an era where cars are “rolling computers.”
A major topic: shifting industry language—embracing titles like mechanical specialist to elevate professionalism and attract new talent.
Ragan hopes every attendee left with three things:
New knowledge to solve future shop challenges
A fun memory to brighten tough days
A new connection they can call for advice
remarkableresults.biz/e1068
Building a Foundation to Prevent Employee Turnover [THA 461]
Craig Noel, Nicole Bennecoff, and Brad Updegraff share actionable strategies for reducing turnover and creating workplaces where employees genuinely want to stay. Their discussion focuses on hiring for culture, adapting to generational expectations around flexibility, and investing personally in the people who make the business run.
Turnover Prevention Starts in the Interview
Preventing turnover begins long before a new hire steps into the shop. The panel emphasized hiring for culture above all—seeking candidates who align with the organization’s values and want to contribute to its long-term success.
Key hiring insights:
Culture Fit Over Experience: Skills can be taught; mindset cannot.
Process Buy-In: Especially with experienced technicians, owners must clearly communicate that systems are established and expected to be followed. A growth mindset is crucial.
Onboarding & Accountability: Culture discussions start on day one. Many shops rely on a 30–60 day check-in period and a 90-day probation window to evaluate behavior, process adoption, and overall fit.
Retention Is Personal
Retention isn’t one-size-fits-all. Owners must prioritize people and culture over production, recognizing that different employees are motivated by different things.
Personalized retention strategies:
Emotional & Financial Support: Small gestures—like a quick text of appreciation or helping a young technician with a bill—can make a big difference.
Flexibility & Work-Life Balance: Today’s workforce highly values family and personal time. Supporting employees during life moments becomes part of the shop’s culture.
The Collective Mindset: Including employees in the shop’s vision builds loyalty. Asking why they stay—or what might cause them to leave—helps uncover individual needs.
Meaningful recognition practices:
Use the Language of Careers: Refer to the industry as a career, not just a job or trade.
Badges of Honor: Display certifications, achievements, and bios where customers can see them, reinforcing pride and professionalism.
Internal Recognition Systems: Performance teams, quarterly newsletters, and other internal celebrations highlight personal and professional wins.
Managing Departures With Grace
Not all turnover is negative. The panel stressed that when separations happen, they should be handled with empathy, effort, and transparency.
Remaining staff notice—and appreciate—when leadership goes above and beyond before making a final decision.
Often, those who leave for “greener pastures” return, recognizing the strength of the original culture.
Preventing turnover means recognizing that every employee is a unique engine with distinct needs and motivations. The owner becomes the “maestro,” creating a workplace where communication is open, recognition is part of daily life, expectations are clear, and culture serves as the foundation.
A strong culture doesn’t just retain people—it grows them.
remarkableresults.biz/a461
Professional Careers In The Making
My friend Murray Voth from RPM Training said something to me last week that really stuck. His “preaching words,” as he calls them, are this: “If you have three bays or more, you must have one apprentice.”
Honestly… that hit hard.
This is the first time I’ve heard of a simple, measurable standard around apprenticeship in our industry, and Murray went ahead and did it. I love it. It turns a vague idea—yeah, we should probably hire apprentices someday—into an expectation. A benchmark. Something you can look at and say, “Am I doing my part to grow the next generation?”
If you’ve been on the fence about bringing in apprentices, all you need to do is look at Ford Motor Company’s recent public statement:
“Ford needs 5,000 techs to fill six-figure jobs.”
Kudos to many top shop operators like Dynamic Automotive for having an apprentice program in Maryland for years. And to many in the industry, like NAPA, for having an apprentice program with over 1,000+ involved. But it is not knowing you can do this; it is actually doing it. There is a gap between knowing and doing that we need to close.
Ford says: Five. Thousand. Techs.
If that doesn’t wake people up to the opportunity sitting in front of us, I don’t know what will. That post didn’t just catch the attention of current technicians. It caught the attention of parents, counselors, educators—people who influence the career paths of young adults. It forces a moment of reconsideration: Hey, maybe this is a real career with real upward mobility.
This Ford post may not necessarily be about apprentices; it may be about current working specialists moving to Ford. A recruitment style post. Wow, a six-figure job.
And that’s where we’ve struggled as an industry. We haven’t been loud enough, proud enough, or visible enough about the incredible careers available in professional automotive service. Part of that is the reputation hit we’ve taken over the years—Hollywood has never exactly shown us as the heroes of the story. They show the crooks, the con artists, the sloppy “shade-tree” stereotype. Never the true professionals who invest in continuing education, technology, ethics, and customer care.
So here’s my reminder—to myself and to all of us—that we’ve got work to do.
We need to be out there talking with counselors, superintendents, principals, parents, and students. We need to paint the true picture of what this industry offers: stability, income, growth, purpose, and a career path you can be proud of.
We need to run the most professional and profitable business we can, because filling our ranks with top talent depends on it.
The key words here are Professional and Career. Because that’s exactly what this industry is—and exactly how we need to be and present it.
People Love to Buy, They Don’t Like to Be Sold [RR 1067]
Recorded Live at ASTA 2025, Dutch Silverstein delivers a powerful reframing of how the automotive industry can approach customer interaction—shifting from high-pressure sales tactics to a relationship-first model built on the idea that ‘People Love to Buy. They Don’t Like to Be Sold.’
Advocates, Not Salespeople
Dutch’s relationship-based shop model stands in stark contrast to transactional sales environments.
No Salespeople: Dutch does not employ “salesmen,” he employs “advocates.”
Role of an Advocate: Advocates collaborate with customers to understand what they want for their vehicle and their long-term plans, then help design solutions that support those goals.
Eliminating Pressure: The shop enforces a strict “no pressure, ever” philosophy. There are no commissions, no sales quotas, no whiteboards, no competitive bonuses—removing any incentive that could create a conflict of interest.
The episode also dives into several controversial but important topics:
The need to revisit technician licensing, with Dutch arguing current standards are “window dressing.”
The flat-rate paradox, especially when contrasted with the younger generation’s desire for work-life balance rather than solely financial incentive.
Determining an optimal labor rate in a way that supports sustainability and talent retention.
The Takeaway
The conversation reinforces that effective sales—better yet, advocacy—are rooted in trust. When customers feel supported rather than sold to, they embrace their decisions with confidence. This shift from selling to serving creates a healthier, more sustainable customer experience and business model.
remarkableresults.biz/e1067
Sloppy Success
When we look back on our success in the shop, we rarely see one big defining moment. There’s usually no day when everything suddenly clicks — no dramatic turning point that signals “we made it.”
Instead, progress happens quietly. We start implementing better processes. Communication improves. The numbers are trending in the right direction. Before we know it, we’re hitting more goals than we’re missing — but we can’t quite remember when the shift happened.
That’s what I call sloppy success. It’s the kind of success that doesn’t look perfect. It’s made up of trial and error, small adjustments, and lessons learned in the middle of busy days and full bays. It’s not glamorous, but it’s real.
In our industry, we don’t always stop to celebrate these wins. We’re too focused on the next car, the next KPI, or the next fire to put out. But taking a moment to look back is powerful.
Recognize how far your shop has come — how your team communicates better, how systems are tighter, and how your culture has grown stronger. These are victories worth acknowledging.
Success doesn’t have to be polished to count. Even if it’s a little messy, even if it came with mistakes along the way, sloppy success still means you’re moving forward — and that’s worth celebrating.
Good Debt, Bad Debt: Distinguishing Healthy Leverage from Financial Risk [THA 460]
It’s time to dig into real-world strategies for managing debt and strengthening the financial foundation of your auto repair business.
Shiju Thomas, Hotchkiss Auto Repair
Dustin Brown, Brown Auto Experts
Hunt Demarest, CPA, Paar Melis and Associates
The first big takeaway: Cash is king.
Our panel emphasizes the power of maintaining healthy cash reserves—ideally three to six months of operating expenses—to safeguard your shop against unexpected disruptions. If the pandemic taught us anything, it’s that cash on hand can be the difference between surviving and scrambling.
Another core theme is recognizing the difference between good debt and “bad debt.”
Good debt includes real estate and other collateral-backed loans that appreciate, add stability, and support long-term growth. Bad debt includes high-interest burdens like merchant cash advances or short-term credit card loans—products that drain cash flow fast and offer zero assets in return.
The panel also addresses a common pain point: “Why doesn’t my bank balance match my profit?”
The answer lies in understanding the cash flow statement—specifically, that principal payments don’t appear on the P&L, even though they hit your bank account hard. Their guidance: pay off high-interest debt first, but don’t erase debt so aggressively that you end up “debt-free but cash-poor.” Cash matters just as much as debt reduction.
Bottom line: Be intentional with your money. Understand your numbers. And approach debt reduction as a strategy, not a sprint.
remarkableresults.biz/a460
Rock Your Role: Creating an Experience Employees and Customers Cheer For [RR 1066]
Recorded Live at ASTA 2025, keynote speaker Jim Knight dives into leadership and organizational culture through his signature “edutainment” style—a high-energy blend of music, education, and hospitality. Knight is a professional speaker, writer, and former Head of Training and Development for over two decades at Hard Rock International, which he calls one of the “greatest cultures in the history of culture.”
Jim stresses that the most important responsibility of any leader is hiring the right person. Too often, leaders get distracted by product, pricing, or aesthetics, while the true differentiator is the human element. He recommends evaluating candidates through the Three C’s:
Competence – Can they do the job?
Character – Are they kind, respectful, and easy to work with?
Culture Fit – Do their values align with the organization?
Leaders who fail to make employees feel seen, heard, and appreciated, he warns, will continue to struggle with turnover.
remarkableresults.biz/e1066
Be a Sponge!
Be a Sponge! A wild thought.
You’re heading to AAPEX, VISION, or ASTA. You’ve got your schedule packed — breakout sessions, networking events, maybe even a few supplier dinners. You’re ready to soak up every idea, insight, and best practice you can.
During the event, you’re engaged. You’re taking notes, highlighting ideas in your workbook, swapping stories with shop owners, and discovering new ways of thinking. You feel the energy. It’s like being in a room full of sponges, all absorbing new information and inspiration.
Then, you get home.
Reality hits — back to the shop, the team, the customers, the workflow. Suddenly, that sponge starts to dry out. The pages of your notes stay closed for a week. The handouts collect dust on the corner of your desk.
Here’s the challenge: What good is a sponge if you never squeeze it?
When you return from an event, the real work begins. The squeezing part means releasing what you absorbed — sharing it, applying it, teaching it. Your brain soaked up all that knowledge for a reason. Now it’s time to wring it out into your business.
So how do you do that?
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Debrief with your team. Don’t just say, “I learned a lot.” Instead, tell them what you learned. Hold a quick 15-minute huddle to share your top three takeaways and discuss how they might fit your operation.
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Take one idea and implement it. You don’t need to overhaul your shop overnight. Pick one actionable idea and put it into motion. Momentum builds from small wins.
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Stay connected to your network. That business card you collected? Reach out. The shop owner who shared a great hiring tip? Follow up. Staying connected helps you stay accountable.
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Teach to retain. When you explain what you learned to someone else, you reinforce your own understanding. The best leaders are teachers.
You can’t drink from a dry sponge, and knowledge doesn’t create change unless it’s shared, practiced, and lived.
So next time you head to a conference, remember: be a sponge — but don’t forget to squeeze.
Train the Trainer: Building an Industry Boot Camp for Automotive Educators [THA 459]
The automotive industry faces a growing crisis: as veteran trainers and educators retire, there’s no clear path for the next generation to replace them. Creating quality training is time-intensive — often taking months to develop just one class — and the personal sacrifices required have deterred many from stepping up.
This episode explores the urgent need to evolve automotive education, from rethinking long-form classes to developing shorter, high-impact sessions that better fit today’s learning styles. At the heart of the conversation is a proposed solution: an industry “Trainer Boot Camp” designed to teach aspiring educators not only technical knowledge but also the art of presentation — structure, flow, delivery, and audience engagement.
Another proposed solution is the creation of a Train the Trainers Scholarship to fund legacy educators like John Thornton and Scot Manna to design and lead this new initiative. Modeled after the WWE’s NXT Performance Center, the idea is to proactively cultivate new education “superstars” rather than waiting for them to appear on their own.
This is more than a conversation about teaching — it’s a call to action to preserve and reinvent the future of automotive education before the knowledge gap becomes irreversible.
remarkableresults.biz/a459
Helping People Do Life in Auto Repair [RR 1065]
In this fireside conversation, Joe Hanson of Gordie’s Auto and Tire shares how a clear purpose—“Helping people do life”—guides every part of the business. This mission shapes both the customer experience and the culture within the shop, ensuring the team feels supported, valued, and equipped to build meaningful careers.
Joe walks through the realities of growing the business, from navigating permits and environmental requirements to expanding fleet services and managing tire sales intentionally. Issues such as leadership team dynamics, marketing, and phone call audits are management problems—they are never permanently “fixed,” but instead require continuous coaching and management. He also emphasizes the importance of communication, setting clear expectations, and educating customers about the complexity of modern testing and ADAS calibration—not just “plugging in a scanner.”
Joe remains committed to the work for as long as it’s meaningful—and rooted in helping people, not just chasing revenue.
remarkableresults.biz/e1065
Fix the List That Never Ends
We love getting things done. There’s nothing better than checking off a task and feeling that little hit of accomplishment. But here’s a question worth asking: why is your to-do list always so long?
In this business, there’s no shortage of things to do — cars to fix, customers to call, systems to improve. But if your list never seems to shrink, it might be time to look deeper. Some of those “do it” tasks are really “fix it” problems in disguise.
Maybe communication between front and back of the shop keeps breaking down. Maybe your DVIs could be clearer so customers say “yes” more often. Or maybe you’ve got 65 other “must-do” items that seem to circle back again and again.
Here’s the truth: if everything feels critical, something upstream needs your attention. Delegate more. Tighten your processes. Solve the issues that keep showing up — so your list stops refilling itself.
A great leader doesn’t just check off tasks. They fix the why behind them. The shorter your list gets, the stronger you and your shop become.
The Everyday Educator: How Leaders Reinforce Learning [THA 458]
David Boyes, CEO of Today’s Class, and Lola Schmidt, Schmidt Auto Care, explore how short, personalized, and gamified training is transforming team development in the automotive industry.
The discussion centers on how Today’s Class delivers 3–5 minute, mobile-friendly training sessions that fit seamlessly into daily shop routines, often completed right after morning huddles. This consistent “daily drip” of learning minimizes workflow disruption while fostering a culture of continuous growth.
Gamification drives engagement through points, badges, and friendly competition, sparking team conversations and collaboration. Shops like Schmidt Auto Care have seen measurable improvements in technical knowledge, such as increased proficiency in brake systems, wheel alignment, and HVAC performance.
Lola shares how her team’s enthusiasm for competition has built deeper learning habits, while David explains how the platform’s data-driven insights help shop leaders identify knowledge gaps, coach effectively, and make smarter business decisions from equipment investments to targeted, hands-on training.
The takeaway: Small, consistent, and data-informed training can create powerful results, driving engagement, improving technical skills, and strengthening both team and business performance.
remarkableresults.biz/a458
Stress, the Struggle, and the Resilience: A Guide for Leaders [RR 1064]
Stress is inevitable, but how we respond to it can make or break our leadership. In this episode, Dr. David Weiman, psychologist at Weiman Consulting, dives into the science of stress and practical strategies for managing it, especially in the fast paced world of automotive repair.
What You’ll Learn:
The fight or flight response and why modern stress feels just as intense as physical danger.
The three types of stress: Normal, Training (Eustress), and Excessive, and how recognizing them can improve decision-making.
Simple, powerful tools for recovery: micro breaks, diaphragmatic breathing, and mindful routines.
How stress affects leadership, team dynamics, and strategic thinking—and what to do about it.
Practical tips to avoid burnout, maintain energy, and enhance focus.
Dr. Weiman emphasizes that the key isn’t eliminating stress, it’s managing it effectively so you can think clearly, lead confidently, and take action.
remarkableresults.biz/e1064
Your Challenges Change You
If you let them, your challenges will change you. Stop and think about that.
Actually, stop is the keyword. In this business, we’re always moving — cars to fix, customers to call, bays to fill, techs to support, invoices to close. But growth doesn’t happen in the rush. It happens when you take a moment to reflect on what those daily challenges are really trying to teach you.
Every comeback job, every tough customer, every slow week — they’re all part of the process that’s shaping you into a stronger leader and a sharper operator. You’ve already proven you can handle hard things. The real power comes when you pause long enough to learn from them.
Don’t let your challenges keep repeating themselves. Turn them into teachers. Maybe it’s time to dig into the data, invest in continuing education, or lean on your network for ideas. Every time you do, you grow your shop, your team, and yourself.
Because when you stop, reflect, and grow — your challenges stop controlling you.
You become the driver of change.
NOTE: This is why we create incredible content to challenge your thinking and to prop up your world with Episode Education, which we are very proud of.
Google Endorsed: Leveraging Local Service Ads (LSAs) to Differentiate Your Shop [THA 457]
This episode takes a deep dive into the evolution of digital marketing in the automotive repair industry, with a strong focus on Google’s Local Service Ads (LSAs), website performance, and empathetic customer engagement.
Connor Tracy and Jeff Jackson unpack how LSAs are transforming how shops attract and convert customers. They explain Google’s rigorous verification process and how LSAs differ from traditional pay-per-click models by emphasizing verified leads, call monitoring, and actual revenue generation over vanity metrics like clicks.
Beyond advertising, the discussion touches on ways to stand out, like adding live scheduling, using empathetic CRM communication instead of constant sales pitches, and avoiding wasted ad spend that doesn’t deliver results..
The takeaway: combine technology, transparency, and authentic communication to create trust, efficiency, and loyalty—building a digital presence that drives real business growth.
remarkableresults.biz/a457
Feelings Don’t Fix Cars: Action Over Emotion in Shop Leadership [RR 1063]
Tonnika Haynes, owner of Brown’s Automotive in Chapel Hill, North Carolina—a family business founded by her father, William Brown, in 1980—joins us for a conversation recorded live at the ASTA Conference in Raleigh, NC. Together, we explore the powerful and defining mentorship that shaped both her leadership and her legacy.
Tonnika shares that she never worked for her “dad,” she worked for William Brown, the business leader. That separation became clear when, early in her ownership, she faced her first major crisis: losing a key employee.
When she called her father for guidance, it wasn’t “Dad” who picked up; it was William Brown. His advice was blunt but transformative. Instead of sympathy, he challenged her: “What would you do if they got hit by a bus? You can’t sit in it, move forward.”
It was a defining moment that taught her the importance of separating emotion from action. As William often reminded her:
“We don’t have time for feelings right now. We have time for fact and action.”
“Feelings don’t fix cars. Facts and movement fix cars.”
This heartfelt episode highlights the power of tough love, mentorship, and maintaining emotional discipline in business. Tonnika’s story is a testament to how strong roots and even stronger lessons can prepare the next generation to lead with both heart and backbone.
remarkableresults.biz/e1063
Fear Makes You Stupid
“Fear makes you stupid.” This line from the movie Under the Tuscan Sun hit me harder than I expected. Fear clouds our judgment, limits our imagination, and tricks us into believing we can’t handle what’s in front of us. When fear takes the wheel, we stop thinking clearly, and worse, we stop moving forward.
I’ve realized that many times it wasn’t a lack of skill or opportunity that held me back—it was fear. Fear disguised itself as hesitation, overthinking, or even procrastination. The truth is, the only way to gain the stamina and confidence to do something new is to actually do it. Action beats fear every time.
So the next time fear shows up, don’t let it make you “stupid.” Acknowledge it, then step forward anyway. Fear loses its power the moment you act in spite of it. You don’t have to be fearless—you just have to be brave enough to try.
Walking the Talk: Why Auto Coaches Are Buying Shops Again [THA 456]
Three industry coaches, Chris Cotton, Brian Gillis, and Clint White, are redefining leadership by returning to shop ownership. They chose to re-engage, believing that staying in the trenches keeps their coaching grounded and relevant in a rapidly changing industry. They view ownership as a “learning lab,” testing strategies in marketing, staffing, and technology firsthand, then bringing real-world insights back to their clients. As they plan for the future, each is focused on sustainable growth, exploring private equity opportunities, and developing strong succession plans, all while keeping culture and quality at the core of their mission.
remarkableresults.biz/a456
A Professional Face Lift: Why the Automotive Generalist Model is Broken [RR 1062]
Joe Marconi, former shop owner, Elite Worldwide coach, is defining the challenge in today’s automotive aftermarket: the need for specialization.
The End of the Generalist Era
– Modern vehicles are too complex for the “all makes, all models, all repairs” approach. Marconi shared that when he tried doing everything—from transmission rebuilds to diagnostics—profitability disappeared. The time, training, and tooling required simply didn’t make sense.
Specialization: The Smarter Path Forward
– Like medicine’s cardiologists and neurologists, automotive professionals must focus their expertise. Specialization boosts productivity, profit, and performance while creating better outcomes for customers.
Redefining Professionalism and Language
– Replace “mechanic” or “tech” with “technologist” or “specialist.”
– Use precise titles like “calibration specialist” to build client confidence.
– Adopt “Essential Skilled Occupation (ESO)” to better reflect the professionalism of today’s technicians.
Building Career Paths and Attracting Talent
– Specialization creates clear career pathways and helps combat the technician shortage, offering young people a profitable, purpose-driven alternative to a four-year degree.
Listeners can explore Carm’s evolving document, The Rise of the Specialist—now in its 23rd version—online. https://remarkableresults.biz/rise
remarkableresults.biz/e1062
From Alignment Dilemma to ADAS Center: Say Yes When Everyone Else Says No [THA 455]
How much should you invest in your shop? Forget the spreadsheets! We’re challenging the conventional wisdom of ROI with three industry titans who discuss building resilience, culture, and high-tech expertise in any market. We sat down at ASTA 2025 in Raleigh with Matt Fanslow, Tommy Markham, and Zeb Beard to dive deep:
– The Constableville Paradox: Hear from Tommy Markham about investing in full ADAS calibration equipment for a town that “has exploded to 300 people” and has no stoplights. His motivation? Simply “doing the job right” and ensuring local body shops don’t have to flatbed cars 35 miles away. Tommy also stands firm on pricing, refusing the “$99 alignment dilemma.”
– The Zeb Beard Investment Strategy: Zeb Beard reveals why traditional ROI calculations are sometimes useless: you can “talk yourself out of buying anything”. His massive 62,000 square foot shop (which once had clouds inside and includes nine bedrooms) is itself a “worldwide marketing tool.” When in doubt, Zeb’s famous advice is always: “Pull the trigger!”
– Navigating Volatility: Since COVID, Zeb notes that business graphs now fluctuate wildly between record high months and record low months. The solution? Being resilient and focusing on “doing the right thing.”
The conversation also explores the balance between working in and on the business, the importance of continuous learning, and how authenticity and integrity keep shops resilient through economic swings.
remarkableresults.biz/a455
Do We Need A License To Calibrate Vehicles: The Professionalism Gap [RR 1061]
Scott Brown shares his insights on key challenges in the automotive aftermarket, including ADAS, EV maintenance, and industry adoption.
ADAS Calibration and Liability
Scott emphasizes the importance of proper ADAS calibration, required by manufacturers after certain repairs. Skipping it exposes shops to liability, and he advises refusing jobs if required calibration is declined. Despite its necessity, the industry adoption is low.
EV Tooling and Safety
While basic shop tools suffice for many EV services, high-voltage work demands safety training and PPE.
Looking Forward
Using his aviator metaphor of “runway,” Scott stresses that shops must evolve, specializing in ADAS and EV maintenance to stay competitive as EVs become the future of mobility.
Scott’s insights make one thing clear: the automotive industry is changing fast, and shops that embrace ADAS and EV expertise now will be the ones leading the market tomorrow. Staying informed, trained, and prepared isn’t just smart—it’s essential for long-term success.
remarkableresults.biz/e1061
Are We Celebrating Enough
Shop owners who work hard to build and maintain a strong culture of behavior and values also know that career pathing, recognition, and celebrating go a long way in making your shop a great place to work.
It goes without saying that you need a clean, organized, safe facility with good equipment and a commitment to training with a pointed focus on the customer experience.
One of the smartest tactics is celebration. In fact, a great way to video and bring the happenings inside your business is to be sure that these celebrations are chronicled on your social media accounts.
Here is a short list of the celebrations that can be highlighted.
Business anniversaries, new babies, birthdays, new equipment, ASE Certs, community awards, community fundraising, community support, new training for the team, new homes, wedding anniversaries, employment anniversaries (years at the shop), graduations, holiday parties, remodeling, paint on the building, new uniforms, BBQ Fridays, classic cars, safety concerns, latest coolest EV in the shop, and the list goes on.
Most of your important video content is there for the picking. If not you, someone in the shop should be in charge of getting your celebrations on video so your customers or potential customers see the excitement and energy in your shop.
