Do You Need an Estimator? [THA 271]

Is your service advisor stressed? Do you have a full lot of vehicles to repair but have technicians standing around? I’ve been asking shop owners if an estimator role in the business is an important hire. I got an ear full in this Academy Webinar on how the metrics work and the role and responsibilities to consider hiring an estimator or parts specialist in your growing busy shop. All three shop owners on my panel have this role in their shops. 

Watch the Episode on YouTube

John Bridgwater, Doral’s Auto Repair, San Leandro, CA. Listen to John’s previous episodes HERE

Mike Davidson, Parkway Automotive, Little Rock, AR. You can reach Mike at    Listen to Mike’s other episodes HERE.

John Long, Total True Automotive, Shertz Auto Service, Schertz, TX. Listen to John’s previous episodes HERE.

Key Talking Points

  • How do you keep your tech in the bay and the service advisor on the phone and talking with customers?
  • Outside calls for appointments and estimates take the most time for service advisors 
  • Estimating requires someone that is meticulous and good with the paperwork side of things
  • Estimator- technical knowledge and computer skills, can step into advisor role during vacation times
  • The consistency of having a dedicated estimator makes things much smoother both for the shop and for the client.
  • Allows the service advisors more time with customers and focused on the cars in the shop
  • Technicians are the most on board with estimators, consider the estimator to be a “Parts Specialist”
  • Outside calls for appointments and estimates take the most time for service advisors 
  • The estimator doesn’t have to be on sight at the business- can be a remote position
  • Link for Mike Davidson’s Leadership Collection Episodes HERE
  • The service Mike Davidson uses to support incoming calls is Live Voice: HERE.

Connect with the Podcast

Aftermarket Radio Network

Subscribe on YouTube

Visit us on the Web

Follow on Facebook

Become an Insider

Buy me a coffee

Important Books

Check out today’s partners:

More Time. More Profit. Shop-Ware Shop Management

See how Broadly can help YOU grow your auto shop.


About the author, Carm Capriotto, AAP

Carm is the founder and host of the Remarkable Results Radio Podcast and the pioneer of automotive aftermarket podcasts. Carm calls on his years of experience in the aftermarket to bring engaging stories from his guests.

Listen to raw, unfiltered, honest, and sincere stories that include insights, trends, best practices, and expertise. Each interview brings an opportunity to learn one new thing through the stories of personal achievement. Many podcast guests tell their story of transformation from working in their business to working on it.

As host of over 1,000 episodes, Carm uses his enthusiasm and passion for the aftermarket especially the service sector to take his listeners on a journey showcasing successful service professionals’ paths to Remarkable Results. He also enjoys interviews with aftermarket industry thought leaders who bring their industry perspectives to his listener.

Follow the podcast on your favorite podcast listening app and always listen to learn just one thing!