Are We Celebrating Enough

Shop owners who work hard to build and maintain a strong culture of behavior and values also know that career pathing, recognition, and celebrating go a long way in making your shop a great place to work. 

It goes without saying that you need a clean, organized, safe facility with good equipment and a commitment to training with a pointed focus on the customer experience.

One of the smartest tactics is celebration. In fact, a great way to video and bring the happenings inside your business is to be sure that these celebrations are chronicled on your social media accounts.

Here is a short list of the celebrations that can be highlighted.

Business anniversaries, new babies, birthdays, new equipment, ASE Certs, community awards, community fundraising, community support, new training for the team, new homes, wedding anniversaries, employment anniversaries (years at the shop), graduations, holiday parties, remodeling, paint on the building, new uniforms, BBQ Fridays, classic cars, safety concerns, latest coolest EV in the shop, and the list goes on.

Most of your important video content is there for the picking. If not you, someone in the shop should be in charge of getting your celebrations on video so your customers or potential customers see the excitement and energy in your shop.