Sales
Fleet Business: A Great Opportunity for Sales Growth
Many service professionals have improved their businesses by documenting and honing their processes and systems. They also found that creating a strong unwavering culture that put their people first was a positive turning point in their business. When your people come first, they take care of your customers and allow for organic sales growth. Your…
Perfect Customer. Shaping YOUR Avatar.
Have you spent time developing who your target customer is? Do you really know when that ‘perfect customer’ walks in your door? Shop owner Gene Morrill from Certified Automotive in Glendora, CA, a Motor Age top shop winner 5 out of the last 7 years, makes this a critical part of his strategy. You must…
Starbucks: A Lesson In Value
David Fishof’s book ‘Rock Your Business’ was a great read. If you wanted to know about Rock ‘n’ Roll Fantasy Camp and how a rock promoter and sports agent got started and grew a very successful business; a fun read. There are some great stories in this book about leadership, patience, preparation and persistence. One…