The Perfect Second Location [RR 785]

Share this...Sometimes the best opportunities happen when you’re not even looking for it. Greg Buckley wasn’t searching for a second location, but a gold mine fell on his lap for the taking. The business he purchased was run...

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3 Shops In 1 – Travis Comfort [AW 125]

Share this... Guest Host and Shop Tour with Travis Comfort, Rick’s Automotive, Springfield, MO. Take a tour of this 28,000-square-foot campus. Watch on YouTube Travis Comfort, Vice President, Rick’s Automotive, Springfield, MO. Key Talking Points  28,000 square feet:...

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Practice What You Learn – G Truglia and Pete Meier [RR 784]

Share this... The proverb ‘A little knowledge is a dangerous thing’ expresses the idea that a small amount of knowledge can mislead people into thinking that they are more expert than they are, which can lead to mistakes...

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Preserving Your Reputation [THA 295]

Share this... Honesty is always the best policy, but sometimes is it better to omit certain information to a customer? What if you make a mistake but make it right and eat the cost? Are there situations where...

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Creating a Sticky Organization – Dr. Dave Weiman [RR 783]

Share this... Do you have a sticky organization? Or is it more like Teflon? Do your employees feel a sense of belonging and ownership? Do they take pride in their work? Dr. Dave Weiman simplifies what it means...

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Avocados and Automotive – Rena Rennebohm [AW 124]

Share this... Guest Host and Avocado Farm Tour with Rena Rennebohm, Owner of Casa Cielo Farms and CEO of Empowered Advisor. Find out how avocados relate to our industry. Watch on YouTube Rena Rennebohm, CEO and Creator of Empowered...

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Localized Training Trend [RR 782]

Share this... Imagine a group of shop owners that get together to have local training for their area. They aren’t concerned with the competition between each other or the poaching of their technicians. Believe it or not, it...

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The Voices, Ideas and Insights that are Shaping the Future of the Automotive Aftermarket.

Right to Repair Update and a Trip to Washington [THA 294]

Share this... As one of the top 10 industries in America, we need to advocate consumer choice in a competitive market, and if we don’t do what is pro-consumer and pro-aftermarket, the dealers will get all the business. I’m with Bill Hanvey, CEO of the AutoCare Association, Paul McCarthy, CEO...

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Customer Perceptions Part 3 – Bob Cooper and Chris Monroe [RR 781]

Share this... We are wrapping up our 3 part series with Bob Cooper and the Q&A discussion with a customer panel at the 2022 Elite Invitational. Chris Monroe joins us as we discuss websites, google ads and cause marketing. Don’t forget to download your complimentary Customer Care Guide and an...

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Customer Buys Legacy Shop, Grew 400% – Todd Cole [AW 123]

Share this... Guest Host and Shop Tour with Todd Cole, TC Auto Service, Corpus Christi, TX. Four years ago Todd left his medical sales job and became the new owner of TC Auto Service. Watch on YouTube Todd Cole, TC Auto Service, Corpus Christi, TX. Key Talking Points Was in...

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Building a Reliable Mentor/Mentee Program – Marc Brune [RR 780]

Share this... Did you know that 70% of change initiatives with new programs/systems will fail due to a lack of leadership commitment?  I want to focus on mentor/mentee and apprenticeship programs, which are most critical to our industry’s survival.  You can lose your way without processes, procedures, and accountability to...

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What Should We Call DVI’s? [THA 293]

Share this... In the world of the customer, do they know what DVI stands for or what an inspection really is? Have you thought about calling it a “Vehicle Health Check?” My panel discusses the importance of transparency with your customer and why you might want to change the term...

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Our Partners

Big Success in a Small Town – Jeff Grassman [AW 120]

Share this... Guest host and shop tour with Jeff Grassman, Car Smart Automotive Service, Sumner, WA. Watch on YouTube Jeff Grassman, Carsmart Auto Service, Sumner, WA. Listen to Jeff’s other episodes HERE Key Talking Points Moved south from the original location in 2013 – 15% of customers followed. Small town compared to...

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Mobile Air Climate Systems Association (MACS) – Peter Coll and Andy Fiffick [RR 774]

Share this... Founded in 1981 as the Mobile Air Conditioning Society (MACS), now called  Mobile Air Climate Systems, its focus is to provide unbiased information to shop owners and technicians, including technical resources and training for automotive air conditioning technicians. Let’s dive into MACS together and also learn about the benefits of...

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Numbers Don’t Lie, They Also Don’t Tell the Truth [THA 290]

Share this... The gang’s all here; we have the entire Aftermarket Radio Network together for an important episode inspired by the movie Moneyball. We all have experience with people who are not our top performers, but are we better to have them on the team than not? You know them; they are...

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Customer Perceptions Part 1 – Bob Cooper and Bill Greeno [RR 773]

Share this... In this episode, we are jumping into the mind of your customer. From their perspective, do they prefer to use the term mechanic or technician? Ask a customer … How much do they think a mechanic/technician earns? What is your customer’s opinion on a service advisor having visible tattoos or...

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Second Location: Opportunity Knocked – Andy Bizub [AW119]

Share this... Guest host and shop tour at Andy Bizub’s new second location in Northbook, IL. Watch on YouTube Andy Bizub, Midwest Performance Cars, Chicago and Northbrook, IL. Listen to Andy’s previous episodes HERE. Key Talking Points Looking ahead in the industry- raising labor rates is a must Opening second location- opportunity...

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“Uncopyable Sales Secrets: How to Create an Unfair Advantage and Outsell Your Competition” by Kay Miller [RR 772]

Share this... Have you thought about developing relationships with your customers and how they happen organically, intentionally, or not at all? Are your service advisors making that human connection daily? I’m joined by Kay Miller, author of “Uncopyable Sales Secrets: How to Create an Unfair Advantage and Outsell Your Competition.” Kay simplifies...

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Flat Rate VS Salary Debate [THA 289]

Share this... Are you doing flat rate, salary, or a hybrid model? What are the pros and cons of all three? My panel brings light to this hot topic from different perspectives. The consensus from the group is there is no cookie-cutter model on pay plans you must factor in your culture...

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The Women of NAPA AutoCare [RR 771]

Share this... Joining me is the powerhouse team of women behind NAPA AutoCare. NAPA has almost 100 years of dependability and remains the brand you can trust. My panel of ladies discusses the future, what makes the NAPA Family so strong, Tesla parts availability, training, and the collective strength of their AutoCare...

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Purchased, Renovated and Reopened in 6 Months – Seth Thorson [AW118]

Share this... Guest host and shop tour with Seth Thorson, Eurotech Auto Service, 4 locations in Minnesota. Find out how Seth purchased, renovated, and opened his newest location in 6 months. Watch on YouTube Seth Thorson, Eurotech Auto Service and LMV Bavarian . Listen to Seth’s previous episodes HERE. Key Talking Points...

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Hypocrisy: Check Yourself, Before You Wreck Yourself – Matt Fanslow [RR 770]

Share this... It seems like the hot topic of late is customer service. Businesses are short-staffed… and everyone is asking for customers to be patient. But what happens when something goes wrong? How does that business handle that situation? How does the customer react? I’m joined by another network show host, Matt...

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