Does Your Customer Know That You Know How to Fix Cars?
Does your customer know that you ‘Know How’ to fix their car? Do they really know? Do you make it a point to explain the investment you have in people, training, tools, subscriptions, and equipment so that your client can rely on you to solve their toughest challenges?
I read a recent blog from Seth Godin. Here is an excerpt: “It has taken us by surprise, but in our current situation, when everyone has more of a voice and more impact on the public than ever before, it suddenly matters. You wouldn’t take your car to a mechanic who didn’t know how to fix a car, and citizens, each of us, should be held to at least as high a standard of knowledge. Either we are the makers of our future or we’re the victims”.
Be sure your team and clients are proud of the efforts you put forth to give them the tools needed to solve their transportation problems. Calm their stress of a broken vehicle. Be worthy.
About the author, Carm Capriotto, AAP
Carm is the founder and host of the Remarkable Results Radio Podcast and the pioneer of automotive aftermarket podcasts. Carm calls on his years of experience in the aftermarket to bring engaging stories from his guests.
Listen to raw, unfiltered, honest, and sincere stories that include insights, trends, best practices, and expertise. Each interview brings an opportunity to learn one new thing through the stories of personal achievement. Many podcast guests tell their story of transformation from working in their business to working on it.
As host of over 1,000 episodes, Carm uses his enthusiasm and passion for the aftermarket especially the service sector to take his listeners on a journey showcasing successful service professionals’ paths to Remarkable Results. He also enjoys interviews with aftermarket industry thought leaders who bring their industry perspectives to his listener.
Follow the podcast on your favorite podcast listening app and always listen to learn just one thing!