FTR 068 Ron Ipach – Close Your Shop and Go Get a JobListen and view episode notes
Connect on Facebook Share Become an Insider. Join the Tribe Email Carm CarmCast 026 Ron says he is back. He never left but he is going to change his approach to his old style. Worth the watch! He wrote a long rant on Facebook that caught my attention He says there is nothing wrong with…Read More
For The Record. Ron Ipach says that email is destroying your business.Listen and view episode notes
Without Customers You Have No Business.
One of the most important jobs of a service professional CEO is to be a marketer; to make the phone ring. In this episode Ron Ipach, co-founder and President of Repair Shop Coach will share with you a very simple tactic that he says could double the number of visits from your customer. Ron is known as ‘Captain Car Count’ and he received that moniker from one of his customers many years ago and it stuck.
Ron has some very simple strategies on how to create business from the customers you’ve already served. You’ll hear some very profound stats on the number of messages we are bombarded by each day and how you can get through the clutter of emails, texts, ads, social media and ‘market’ to your customer.
Ron’s got a simple message to share. “Pay more attention to the people you’ve done business with in the last year.” Get them to move to a more experience relationship with you than a transactional. Invite them back in the shop.Listen and view episode notes
Taking Care of Your Most Valuable Asset – YOU
Are you looking to do something for you? Are you exercising? Are you taking care of you? This Town Hall Academy will help you learn how to find your personal motivation.
Get off the couch. It’s not OK to NOT be in shape. Many opportunities to be healthy. From exercise to eating. According to the World Health Organization — 80% of premature heart disease, stroke, and diabetes is self-inflicted. 40% of cancer is self-inflicted (Only 10% is hereditary and the rest is environmental).
It is a big responsibility to be and stay healthy as you take care of your family and your business family. Learn to like the results of healthy eating and exercising.Listen and view episode notes
Bring Them Back: How To Revitalize a Lost Customer
Our lively discussion starts with the Customer Retention Myth and ends with taking extreme ownership of your customer and keeping them in the fold. We talk about steps to get lost customers back, the power of relationships, the power of culture in customer retention and what type of marketing works for retention and revitalization up to and including a phone call.
The panel: Shari Pheasant, owner with her husband of A Master Mechanic, in Reno, NV and is a business coach and president of Horsepower Strategies and Ron Ipach, co-founder of Repair Shop Coach and known as Captain Car Count and David Roman, owner of Done With Care Auto Repair in Merriam, KS.Listen and view episode notes