THA 204 What will 2021 Bring?
Welcome to the 204th episode of the Town Hall Academy as 2020 is ending and 2021 takes over. Covid-19 continues its wrath and still a huge part in our daily lives. Most important is to move forward with the anticipation and excitement of a new year.
So let’s talk about it. I’m with Gene Morrill owner of Certified Automotive in Glendora, CA, Greg Buckley CEO of Buckley Personalized Auto Care in Wilmington, DE and Joe Marconi from Osceola Garage, Baldwin Place, NY.
2021 will continue to be a year of transition. It won’t be easy. The panel talks about moving the couch, reviewing your fundamentals and believes it’s not over yet. If ever a time to be proactive not is it. We still have a lot of unknowns so pay attention to everything because there are many unknowns. The panel did an excellent job assessing their approach to the new year.
The key talking points from this episode are already done for you on the show notes page at remarkableresults.biz/a204.Listen and view episode notes
Carolyn Coquillette of Luscious Garage, San Francisco, CA chairs the ASCCA Connected Cars Committee, serves on the ASCCA Board of Directors and is active in her local San Francisco chapter. She’s also the Founder and CEO of Shop-Ware. Look for Carolyn’s other episodes HERE. Scott Brown is an ASE Master Certified Automobile Technician with over three and a half…Listen and view episode notes
Greg Buckley on Lyft
Greg Buckley posted a video he did when he visited a LYFT Service Center in Philadelphia and shared his observations. No doubt this business model from LYFT is a disruptor and what can we learn from it and what should you know.Listen and view episode notes
THA 131 The Future – Preparing Your Shop For the Next Five to Ten Years
What is your future? Have you planned it? What are you doing to ensure your success in the next 5, 10 or 15 years? If you do nothing you get what you currently have and that may not sustain you to far into the future.
Your panel: Kelli Weatherby, co-owner, with husband Lee, in Accurate Automotive, Inc. in Mesa, AZ., Bill Nalu, owner of Interstate Auto Care, Madison Heights, MI and AJ Nealey, Nealey Auto Service, Edgewater MD. This diverse group has some similar yet some different strategies for their future. It is so refreshing to hear the dialogue and then compare their tactics to your current or long term plans.
We are in a dynamic industry that is in a heightened change curve. Keeping up at all levels will bring you spoils. And keeping your eye on your business with the future in sight is an important responsibility you have to your employees and your family.
We talk BHAG’s, Debt, Branches, Succession, Training, refinancing, and SWOT among others.Listen and view episode notes
Privacy, Data Ownership and Cybersecurity – Threats to the Automotive Aftermarket
Carm Capriotto with Bob Redding ASA’s Legislative representative, Frank Leutz who is the COO of Desert car care in Chandler, Arizona, and Brin Kleine who is the owner of Assured Auto Works in Melbourne, Florida. Today we discussed Privacy, Vehicle Data and Cybersecurity.
ASA has one powerful representative in Washington in Bob Redding and anytime you can get to listen and get guidance from Bob you need to invest your time. Privacy, Vehicle Data and Cybersecurity are huge topics and we covered them a lot recently and for you, knowing as much as you can will help get laws passed that will not only benefit your clients but the aftermarket.
You may be skeptical, hesitant and maybe you just don’t the magnitude of this issue. Privacy laws could potentially derail the current aftermarket shop owner’s business model due to bad legislation and confusion. As you school yourself with this episode step up and get behind the effort for privacy, data and cybersecurity.Listen and view episode notes
Amending Legislation for Telematic Data Ownership – RR 440
My guest is Bill Hanvey, President and CEO of the Auto Care Association. Bill is engaging the automotive aftermarket to get involved in letting your legislators know the issue about data. Your help is needed to help in amending the right to repair legislation. Learn everything you can about this fight to amend the right to repair legislation. Ownership of Vehicle Telematic Data Must Flow to the Vehicle Owner.
Do you know that a car collects data as you drive? By 2022, 87% of new vehicles will be transmitting telematic data wirelessly. But who owns the data? The car manufacturer does. Without access to data, the independent service professional will not be able to get specific diagnostic data from the vehicle.Listen and view episode notes
From the Ground Up – The Challenges of Building a New Facility
Building a new facility can make or break you. So many variables and decisions to consider not to mention the added issues, and problems which will be laid on the table. Confidence with an architect, your banker and your contractor makes a huge difference.
Doug Callaghan shares the story of his new build. He is the CEO of Vic’s Service Centre in Wainright, Alberta Canada. His new building has new features which include a training room among the wired and wireless bays. He built it with customer retention in mind and now he is reaping the benefits of being able to serve his customers to the best of his capabilities.Listen and view episode notes
Geek Talk 2.0 Part Three – The Independents Biggest Competitor
This episode will enlighten and open your eyes to who are the biggest competitors of the independent shops; how to deal with them and how to market against them. Some important stats presented shows how market share is changing.
The panel includes Greg Buckley, CEO of Buckley Personalized Auto Care in Wilmington, DE, Chris Cloutier, co-owner of Golden Rule Auto Care in Dallas Texas and CEO of AutoText Me and Karim Morsli owner of Winkler Automomotive in Gaithersburg, MD.Listen and view episode notes
Greg Buckley Wonders if we Are Pigeonholing Ourselves Into Just One Area Of RepairListen and view episode notes
Craig Van Batenburg offers Eight Critical Changes We Must Consider to Improve the AftermarketListen and view episode notes
A Family Affair
Jonathan Ortiz is the General Manager at Foreign Affairs Auto, West Palm Beach, Florida finished his MBA at Northeastern in Boston. Since he joined the family business, he played a key role, with his Dad, in the transition from a used car dealership to full-service repair. He embodied a people first culture and took the entire shop to Worldpac this year.
He’s changed the way he approaches new hires because of losing past hires before they are set to arrive. Jonathan shares the changes he’s made to his hiring practices because of the impact no-shows has had.
Foreign Affairs Auto’s service pledge is same day service. Their client base is mostly European and has come to accept repairs to take more than one day. Making repairs in one day brings differentiation in the market.Listen and view episode notes
Looking Thirty Years Into the Future
The evolution of electric, hybrids, hybrid/electric and the internal combustion engine and how we will do business in the future. Deb and Craig Van Batenburg share their view of the pace of tech changes and evolving business models.
Craig believes in zero emissions and that climate change is real. He feels that students at high school and college level must learn to work on hybrid and electric cars and that the transition from the internal combustion engine will happen faster than anyone knows. The driver for a rapid change will be the cost of a barrel of oil.
Deb and Craig are sought after speakers and trainers for OE, aftermarket and through worldwide clients. Their training company, Auto Career Development Center (ACDC) is all hands on and only accepts nine students per class.Listen and view episode notes
Shop Of The Future. A Business Coaches Perspective.
Bill Haas from Haas Performance Consulting and Bob Greenwood President and CEO of Automotive Aftermarket E-Learning Centre bring their viewpoints on the future of the service professional.
Bill and Bob talk about training, culture, the dealership factor, pricing transparency, and the importance of daytime training. They also share their viewpoint on competing, hiring and retaining top talent, both technicians and service advisors.Listen and view episode notes
The Shop of the Future: Are You Prepared?
Have you thought about how you will do business in the future? Well the mission of this panel was to stretch the boundaries and serve up plenty of thoughts, concepts and changes coming that you need to be fundamentally be prepared for.
So happy to be able to present this audio recording from Vision 2018. With me are shop owners, Summer Gurerro from Affinity Automotive Services, Inc in Wichita, KS, Keith Williamson owner of Williamson’s Repair and Tire in Bondurant, IA, Trainer and Mobile Technician Eric Ziegler form EZ Diagnostics, Chris Chesney the Senior Director, Customer Training at the Carquest Technical Institute and Donny Seyfer the Executive Officer of NASTF, the National Automotive Service Task Force and co-owner of Seyfer Automotive in Wheatridge, CO.
Many great thoughts that will help shape your future. There are many important action steps discussed that need your support and engagement. Listen carefully for those cues.Listen and view episode notes
How To Sell Diagnostics at a Profit?
This is not an easy question to answer. Service professionals must be paid for their expertise because the cost of doing diagnostics is the most expensive service you have in your building.
It is time to move from diagnostics to testing and analyzing. Every shop needs to build a premium product around testing and analyzing. You need to be known as the ‘we can fix anything right the first time shop’. Your motto: “We have the best technicians.” Your shops testing and analyzing skills is the premium product you sell and are known for in your marketplace. No need to go anywhere else. We do the research, test, analyze and discover what is wrong. We present the solution then you decide.
Marketing this premium product requires a strong testing/analyzing process that both the service advisor and technician are totally in agreement with. The benefits allow the SA to confidently sell testing and analyzing.
The diagnostician knows that the SA will sell the value and benefits to the customer because the process dictates the work to be done. A very strong discussion and powerful take-a-ways that will arrest the black hole in your business of profitable diagnostic time.Listen and view episode notes
Trends, Current Issues and Outlooks On the Future of the Service Sector
Shop owner Ryan Clo, Trainer Dave Hobbs and Diagnostician Matt Fanslow share their perspectives on the opportunities and challenges that make up the dynamic and changing aftermarket.
Don’t miss the discussion on training, business models, technician pay, business culture, specialization, and the changing role of the shop owner.Listen and view episode notes
The Strength of Supplier Loyalty is Based in Relationships and Providing the Needs of the Service Professional.
This team of service professionals shared their views on supplier loyalty and how their first call supplier has earned that position. Bill Nalu, John Bridgwater and John Eppstein bring their insights as shop owners to the discussion.
Having a strong first call relationship is earned by the supplier. The panel discusses trust, part quality, service, warranty, and training as all incumbent reasons they support their supplier.Listen and view episode notes
Learn about ‘The Competition You Don’t See Coming: What Will It Take To Own Your Own Customers”. There are big changes happening … are you prepared?
What’s ahead in the ever-changing aftermarket will have a big impact on your business if you are not prepared. If you have a strong network, are well read and keep your finger on the pulse of the industry; you may have an inkling what your business will look like in the next 5 to 10 years. To affirm this or to hear from our industries leadership Listen hard to this discussion.
This Academy has a special impact as we talk about the ASA-CARS event at AAPEX2017 in November 2017.Listen and view episode notes
Prepare for coming trends, emerging technology and business disrupters as the aftermarket prepares for the future.
Derek Kaufman, Managing Partner at Schwartz Advisors is focusing his future lens on today’s trends that will have a big impact on how the aftermarket does business tomorrow.
Will you be prepared to change your business model because car sharing, autonomous cars, augmented reality, an increasing hybrid share, multi-party leasing, among others will force you to do business differently as the future unfolds.
Aftermarket players are innovative and responsive to turn these realities into a business advantage by offering service alternative that are fully competitive with the OE shops.Listen and view episode notes