RR 334: Deb and Craig Van Batenburg from ACDC – Part 2

Looking Thirty Years Into the Future

The evolution of electric, hybrids, hybrid/electric and the internal combustion engine and how we will do business in the future. Deb and Craig Van Batenburg share their view of the pace of tech changes and evolving business models.

Craig believes in zero emissions and that climate change is real. He feels that students at high school and college level must learn to work on hybrid and electric cars and that the transition from the internal combustion engine will happen faster than anyone knows. The driver for a rapid change will be the cost of a barrel of oil.

Deb and Craig are sought after speakers and trainers for OE, aftermarket and through worldwide clients. Their training company, Auto Career Development Center (ACDC) is all hands on and only accepts nine students per class.

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RR 333: Keith Benline & Jeremy O’Neal – 10 Steps to a $1M Shop

10 Steps to Build a Profitable Million Dollar Shop

In the 2018 Vision KC Studio longtime friend of the podcast Jeremy O’Neal from Freedom Automotive and Advisor Fix and shop owner and business trainer/coach, Keith Benline.

The goal of these 10 steps is to give you the Freedom to have a stronger work-life balance and to lead your people to run your business.
Benline says working smarter not harder as business owner, being a strong leader and don’t be afraid to let go and empower your employees. He also says you need to allow mistakes to happen and use them as a coaching moment.

Find your strengths and implement while surrounding yourself with people whose strengths are your weaknesses and don’t forget it’s the people that make the business run, always treat them and respect them as people.

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RR 332: Mort Schwartz – Legacy Interview

Legacy Aftermarket Leader is Passionate for Educating Our Youth.

Mort Schwartz is a legacy leader in the automotive aftermarket. He brought vision to many exciting programs and companies that are stoic brands of our industry.
For years, Mort had a large influence with the way parts got to market. He was one of the original founders of Carquest, former Chairman, and CEO of Strauss Discount Auto, Import Parts of America, Thermo King of Northern California and Chanslor & Lyon.

He is currently a Trustee of the University of the Aftermarket Foundation that awards scholarships to students who show a desire to work in the automotive.
He was a past Director of WORLDPAC, past Chairman of the APAA, AWDA and CAWA and founder of the Global Automotive Aftermarket Symposium (GAAS), and inducted into the Automotive Hall of Fame. I’ve listed more distinguished positions and honors of Mort’s on the show notes page.

Mort Schwartz realized years ago that the service professional needed the support, marketing, inventory, service, and training, from their supplier, to drive their success; and he set out to deliver just that.

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RR 330: Dave Macholz – Academic Chair of Suffolk County College Automotive Technology

How Do We Educate and Integrate Our Young People into a Career as Automotive Technicians?

My guest is Dave Macholz, the Academic Chair at the automotive technology program at Suffolk County Community College on Long Island, NY. The automotive program has been active for over 30 years. Dave has an independent aftermarket history and is very transparent about the current and future value of training our future technicians.

We cover a large breadth of topics including funding, graduation rates, mentoring, improving enrollment, internships and capital spending to keep our colleges current with new technology. Stuff you need to know and get involved with.

You will benefit from this discussion. The more you know about the grassroots issues we face the better you be able to help solve them. With your help, the future is bright.

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RR 329: Tom Ham Part 2 – Automotive Management Network

Fundamentals, Systems, People Development and How to Work From Home

Tom Ham has been a great contributor to the podcast and with his years of experience as a shop owner and chief conductor at Automotive Management Network, he has a perspective and/or opinion on all aspects of running a successful and professional automotive service business.

We’re going to talk about basic block and tackling, the power of good systems and procedures, because if your not your dying. Also, hear about a clever idea to extract business improving ideas from your team and three questions to ask yourself to discover if you can start to walk away and work away from your business.

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RR 327: Prepare to Change – O’Neal – Barrett – Cloutier

Are You Prepared To Change?

Jeremy O’Neal from Freedom Automotive and AdvisorFix, Barry Barrett from RLO Training and Chris Cloutier from Golden Care Auto Care and Autotext.me bring a lively discussion and debate on the need and necessity of change.

President John Kennedy said: “Change is the law of life. And those who look only to the past or the present are certain to miss the future.” We all realize that our industry is in constant change, however many do not embrace the vision necessary to keep pace and improve.

Listen to how these aftermarket professionals look at and embrace change. It is part of the vision. We cover two ways leaders lead. First is the fear of change, and second is that we are willing to change as long as there isn’t any pain.

We get into communications, connecting, and that winners and losers have one thing in common. Listen to find out what it is.

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THA 066: Periodic Motor Vehicle Inspections

A discussion on the state of mandated periodic motor vehicle inspections.

There are only 14 states in the US that have some sort of mandated vehicle inspection. There had been almost twice that amount. There is momentum to eliminate these safety inspection programs.

The panel discusses the reason we are at such a low level and what needs to be done to help arrest additional states from phasing out any more inspection programs.

With Carm, recorded live with a studio audience is Robert L. Redding Jr., ASA Legislative representative, Joe Battista, the Vice President of Sales and Business Development for Parsons Corporation, and shop owner Sybren van der Pol, an ASE Master L1 Technician and owner of Adolf Hoepfl & Son Garage, in Houston, TX and serves on the local ASA Houston chapter Board of Directors.

Listen to find out what you can do to help bring awareness to safety inspections as all aftermarket professionals see first hand the number of unsafe vehicles traveling our roadways today.

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RR 323: Jennifer Filzen from Rock Star Marketing

Your Story, Your Accomplishments Brings Authenticity To Your Website.

Jennifer Filzen from Rock Star Marketing helps shop owners bring their story to life on their website. Her purpose is to bring joy to millions of people and she has a proven method.

Jennifer says when you tell your story, you are being authentic and putting your company in the limelight.

There is an excitement level in this interview that will keep you engaged as we talk content marketing and how the power of your story connects you to your clients and prospects. We also get into her training seminar she held at Vision 208 called Fishing for Millennials.

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RR 322: The Future Shop – A Business Coach Perspective – Haas & Greenwood

Shop Of The Future. A Business Coaches Perspective.

Bill Haas from Haas Performance Consulting and Bob Greenwood President and CEO of Automotive Aftermarket E-Learning Centre bring their viewpoints on the future of the service professional.

Bill and Bob talk about training, culture, the dealership factor, pricing transparency, and the importance of daytime training. They also share their viewpoint on competing, hiring and retaining top talent, both technicians and service advisors.

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RR 321: Association Membership More Important Than Ever – Round Table Vision 2018

Association Membership is Right for Today’s Business Climate.

If you are not an association member, it is time. National and statewide organizations need your membership and you need the association.

Association membership helps improve your ‘future think’ so you can align your business for tomorrow and they make it easier to run your business because you will have resources to help you.

For the majority of members, their dues cost is zero based on participation in endorsed programs. Many times the dues ROI is more than doubled and many times even a triple payback.

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RR 319: ASA Northwest – Jobst, Smith, Kelley

Ask for help. Offer help. Reaching out to help your peers.

Become the fly on the wall at ASA Northwest’s training event, ATE, and listen to an enlightening panel discussion with Butch Jobst, the ASA Northwest Chairman of the Board from B & B Automotive in Aberdeen, WA, Brian Smith the ASA Northwest Immediate Past Chairman of the Board form Gig Harbor Automotive Service in Gig Harbor, WA and Bryan Kelley the ASA Northwest Chairman-Elect from Valley Automotive Electric in Covington, WA.

The panel was very transparent on their own business career’s and they offered up their wisdom on coaching, the E-Myth, the power of networking and the invisible hand of ASA Northwest, the opportunities for growth with the aging vehicle car parc and embracing advanced technology.

There is a strong message to young shop owners that cannot be missed.

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RR 318: Ryan Kooiman, Jeff Masterman & Jerry Bishop from Standard Motor Products Training

A Perspective on the Value and Future of Technician Training.

Listen and learn from Ryan Kooiman, Director of Training at Standard Motor Products, Jeff Masterman, the Manager of Technician Training Development and Wayne ‘Jerry’ Bishop, well known instructor at Standard Motor Products.

Listen to a discussion on daytime training, augmented reality, the future of training, hands-on, case studies, course development and the importance of the fundamentals among others.

If you are a shop owner or technician and you on the fence about making a 100% commitment to obtaining 40 hours of training per year, this industry will pass you by. Maybe you already feel it. Ryan, Jeff and Jerry are going to serve up a very solid position on why you must be a lifelong learner and attend every training class you can get to.

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RR 317: Mark Colaw from CarFest and Seymour’s Garage

Philanthropy on Steroids: CarFest – An Industry And Image Game Changer: Built With Hearts and Hands.

Mark Colaw has owned Seymour’s Garage since 1985. This episode is about Mark Colaw’s passion: Carfest. This is, by far, the most comprehensive philanthropic event I’ve ever had the pleasure to cover as a podcaster. This event goes miles and miles to improve the image of our automotive repair community and presents the industry in our most positive light.

Mark explains the impact Carfest is having on the community, automotive technology schools, suppliers and aftermarket vendors. This two and half day public event repairs 25 vehicles free for a select group of individuals. The vehicles are handpicked by community outreach groups such as Haven for Hope and The Battered Women’s Shelter.

When you change lives with heart and hands and bring unity in the community, it goes a long way to build trust in the automotive industry and professionalism in the trade.

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RR 316: Scott Brown with Diagnostic Network

Is The Industry Ready For A Diagnostician Learning Platform That Is Deeply Connected To The Industry?

Diagnostic Network, Scott Brown’s new venture, will be a learning platform and open a deep channel of communication for diagnosticians and aspiring diagnosticians while connecting the industry that provides the products, services, information and training to the marketplace.

If you earn your living in the aftermarket, and for that matter serving the motoring public, you’ll want to give this episode a serious listen as Scott unveils his plans for Diag.net that will focus on the diagnostician.

Scott shares his vision along with the industry collaboration he is building to create a very powerful repository of aftermarket intellect. Peer discussions and peer reviews will be part of this program to help refine the rich content.

There isn’t a clearly defined guideline as to the skill set you need to be competent in this industry. Scott sees the creation of the right building blocks for training and says it is time to break the mold and to improve engagement and transparency.

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RR 315: Chris Gardner from AASA

Technology Talk, AAPEX, ADAS, CES and More.

Chris Gardner, MAAP, is the Vice President or Programs and Member Services for AASA, the Automotive Aftermarket Suppliers Association. AASA is the voice for the Aftermarket Supplier Industry. Chris also manages all things technology for the association and that is where we spend most of our time in this interview.

An interview highlight is Chris’s view of the Consumer Electronics Show (CES) that he has attended for the last three years. He’ll give you a perspective on what he saw and the impact on the aftermarket as our future rolls out, as he sees it.

Among other discussion topics ADAS and the tech he saw at CES. Chris sees a convergence of telematics with the consumer, the service professional and the supplier. We even talked a bit about smart parts.

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RR 312: NASTF – The Road To Great Technicians

The Road to Great Technicians

We talk so much about solutions to the technician shortage. Here is an episode that will get you to realize that there is so much more than filling the seats in trade schools. It is about what happens when we hire a new tech. The trend is to grow our own technician, but can we outline a career path for our new recruit? You need to be involved in creating a ‘Road to Great Technicians.
 
Joining me in studio at Vision 2018 is Donny Seyfer Executive Officer of NASTF, Chris Chesney, Sr. Director of Customer Training at Car Quest Technical Institute and Jill Saunders, Curriculum Developer at Toyota Motor Sales, North America.
 
This straight up discussion on creating a career path for all entry-level technicians through an apprentice and mentoring program outlines WHY this is so important. Do we want the government someday to create a program of standards and competence or should we as an industry start today to build those standards?
 
Just putting an entry-level tech in the lube bay without a career path is part of the big challenges we have as an industry. Without a defined career path it becomes a brain drain of young talent.

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RR 310: Ron Ipach from Repair Shop Coach

Without Customers You Have No Business.

One of the most important jobs of a service professional CEO is to be a marketer; to make the phone ring. In this episode Ron Ipach, co-founder and President of Repair Shop Coach will share with you a very simple tactic that he says could double the number of visits from your customer. Ron is known as ‘Captain Car Count’ and he received that moniker from one of his customers many years ago and it stuck.

Ron has some very simple strategies on how to create business from the customers you’ve already served. You’ll hear some very profound stats on the number of messages we are bombarded by each day and how you can get through the clutter of emails, texts, ads, social media and ‘market’ to your customer.

Ron’s got a simple message to share. “Pay more attention to the people you’ve done business with in the last year.” Get them to move to a more experience relationship with you than a transactional. Invite them back in the shop.

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RR 309: The Shop of the Future – Are You Prepared? Vision 2018 Town Hall

The Shop of the Future: Are You Prepared?

Have you thought about how you will do business in the future? Well the mission of this panel was to stretch the boundaries and serve up plenty of thoughts, concepts and changes coming that you need to be fundamentally be prepared for.

So happy to be able to present this audio recording from Vision 2018. With me are shop owners, Summer Gurerro from Affinity Automotive Services, Inc in Wichita, KS, Keith Williamson owner of Williamson’s Repair and Tire in Bondurant, IA, Trainer and Mobile Technician Eric Ziegler form EZ Diagnostics, Chris Chesney the Senior Director, Customer Training at the Carquest Technical Institute and Donny Seyfer the Executive Officer of NASTF, the National Automotive Service Task Force and co-owner of Seyfer Automotive in Wheatridge, CO.

Many great thoughts that will help shape your future. There are many important action steps discussed that need your support and engagement. Listen carefully for those cues.

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RR 308: Mike Bennett from Mike’s Kars and an ATI Coach

Why Don’t Shop Owners Bring the Same Level Of Curiosity They Had As Techs To the Business Side Of The Business?

Mike Bennett from Mike’s Kars in Gettysburg, PA is a full-time business coach for ATI. His personal light bulb moment was when he realized he needed more training on business and leadership. That training changed his business. As Mike prospered he realized that he wanted to share his success by coaching other shop owners.

Mike say the best employees are empowered and understand their role and that great leaders show their people how to succeed. Learn what Mike believes is the most important part of building a great business and what happens when you gain control of your business.

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RR 307: Chris Cloutier – Entrepreneurial Lessons from a Serial Entrepreneur

Accept the Struggle and Find a Way to Continually Improve your Entrepreneurial Journey.

Chris Cloutier and I had a great conversation, passionate at times, on entrepreneurialism. Chris is a serial entrepreneur and has some wise words and experience at it. We talk bootstrapping, cash is king, the struggle, trusting your gut, leadership and even salesmanship. Don’t shy away from these topics – the discussion just may set you off on a better course. Chris has the scars, like all of us, which are the lessons we all learn as we march toward an improving and brighter future.

This interview is going to cement much of what you know about growing a business, and some of our talk will hit you, I hope, smack in your entrepreneurial soul and get you to understand the journey you are on a little better.

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RR 306: The Young Auto Care Network Group – YANG

We’re In Good Hands.

Our future is all about incubating young people into our industry at every level from manufacturing, distribution to the service professional. Listen to three aftermarket professionals from the Auto Care Associations dynamic and vibrant under-40 set that finds its home with the Young Auto Care Network Group (YANG). YANG provides young auto care professionals in their twenties and thirties the opportunity to network with industry peers, enhance knowledge and improve leadership capabilities.

Joining Carm in this interview are Lisa Nazoyan, Mahle Aftermarket Inc., Farmington Hills, MI, JC Washbish, Director of Marketing, Automotive Aftermarket Auto Parts Alliance, San Antonio, TX and the Vice Chairman of YANG and Chase Baxley, Vice President of Product & Supply Chain, The Parts House, Jacksonville, FL who has also helped create YANG from the beginning.

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RR 305: Derek Kaufman – Joran Thompson – Living in a APP World

Chicago. No Car. No Problem.

Joran Thompson lives in Chicago and hasn’t owned a car for years. She does fine commuting to work, buying fresh groceries and dry goods. Her dry cleaning gets done, perfectly and on-time, and her latest IKEA purchase gets constructed. When she needs medicine, pizza or to wait in a line for a restaurant on a Saturday Night she just uses her smartphone. There’s an APP for all of her needs.

The story for aftermarket professionals is that all the miles Joran is not driving are being done by the services she contracts. Transportation as a Service will rack up the miles to support all the Joran Thompson’s who don’t own vehicles. Someone will need to maintain and repair those vehicles. It’s time to make those connections.

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RR 304: The Battery Shop

Sell More Batteries. Training and Testing is the Key.

Join Michele Zgola the director of Marketing and Communication at Johnson Controls, Jim Bates the Aftermarket Training Center Manager also at Johnson Controls and Patrick Haynes, Executive Director at the Responsible Battery Coalition.

Learn about selling more batteries and how well the industry has rallied to recycle 99% of all batteries. Recycling challenges are coming in the future as lithium-ion batteries will need to be recovered.

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RR 303: Jason Soto from Mobilesoft.com

There’s an APP for that!

Ever thought of connecting with your customer with your own APP. Did you know that a smartphone app is a retention strategy?

Ever thought of the challenges with social media to get your message heard? What if you could push a message to a user of your app? Will your customer have a stronger relationship with you if your app is on their phone?

Jason Soto from Mobile Soft Technology talks about the value of having your own smartphone app. Interesting concepts you need to know about. Learn about this tool and how it could work for you in your quest to create customers for life.

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RR 300: 300th Retrospective: Interview with Host Carm Capriotto

The 300th Episode Retrospective

For the first-time podcast host, Carm Capriotto is in the interviewee seat. Seven aftermarket professionals ask Carm questions that discover the attributes and purpose of the aftermarket’s premier podcast. He shares some very personal stories and chronicles some behind the scene moments.

You’ll learn about what makes Carm tick, how it all started and what his thoughts are for the future. He is so proud of the audio library made up of the voices of the aftermarket. The guests who trusted Carm to get their story told so that all ships rise, is the pure foundation of the value of the podcast to the industry.

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