Recession is the main topic for everyone as we enter into 2023, almost 3 years post-pandemic. The Aftermarket Radio Network has collaborated together to offer their forecast for the year. Consider this your ‘one stop podcast player’ to hear insights from an accountant, technician, business coach and marketing perspective. Together, we continue to Advance the Aftermarket.
On Record with Lauren Fix as she discusses the used car market and the importance of car maintenance.
Bill Thompson, President of IMR.INC brings to the podcast a recent release of the United States household perception of the trades, focusing on the automotive career path. Find out who recommends our industry to young people as a career path, the perception of the automotive industry, and more.
We all know that there’s a shortage of workers for mostly all businesses in all industries because of the great resignation. As a shop owner, how are you attracting the best technicians? Are you promoting your culture and the opportunity to work in your business? Wouldn’t it be nice to know what is important to technicians? What are they looking for in a shop, and do you offer it? Jimmy Alauria and Jason Stretch discuss the results of a recent technician survey that might surprise you. And how the value of the survey shapes the ads that attract superstars.
remarkableresults.biz/e765Listen and view episode notes
Did you know a simple survey gathers valuable input from your customers about your business? It’s time to tap into the customer’s viewpoint by listening to what they want. Your customer’s input is a great source for your marketing plan. Find out how many survey responses give you a good sampling. Get info on conducting your own survey with links on the show notes page.
remarkableresults.biz/e753Listen and view episode notes
Rob Merwin and Charlie Marcotte [AW 069]
Guest host Rob Merwin from Aftermarket Matters will share news on the number of shops that closed as a result of Covid-19 and the advance of mobile repair. Charlie Marcotte from American Pride in Virginia gives you a tour of his four shops.Listen and view episode notes
THA 189 Delayed Maintenance – The Power of Appointments
This episode is about delayed maintenance and the power of appointments. You are going to find fascinating data and information that will help you make strategic changes in your business.
I’m with Bill Thompson, President, IMR Inc. / automotiveresearch.com and shop owner Brett Beachler, Beachler’s Vehicle Care and Repair, Peoria, IL
To see the data referenced in this Academy episode you can watch the video on the show notes page or find each chart on the show notes page.
BTW there is a ton of great advice here but don’t take my word for it, listen until the end, even in two sessions. Get all the key talking points on the website at remarkableresults.biz/a189Listen and view episode notes