Latest Blog

Continuing the Language Shift – BTW Don’t Skip This!

By Carm Capriotto, AAP | Apr 6, 2026

The language shift in business isn’t coming—it’s already here. More and more, I find validation in the evolving job titles across industries. Roles are being redefined. Words are being elevated. And with that shift comes a change in how professionals see themselves—and how customers perceive them. I’ve also been receiving…

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How Would I Beat Us!

By Carm Capriotto, AAP | 04/28/2015

How would I beat us? What a novel approach to making sure you are firing on all cylinders. A…

Let passion drive your success.

By Carm Capriotto, AAP | 04/24/2015

‘Stop chasing the money and start chasing the passion’, Tony Hsieh.  Entrepreneur Tony Hsieh must know what he is…

Perfect Customer. Shaping YOUR Avatar.

By Carm Capriotto, AAP | 04/10/2015

Have you spent time developing who your target customer is? Do you really know when that ‘perfect customer’ walks…

Coffee

Starbucks: A Lesson In Value

By Carm Capriotto, AAP | 03/08/2015

David Fishof’s book ‘Rock Your Business’ was a great read. If you wanted to know about Rock ‘n’ Roll…

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04/07/2026

Batman Needs a Robin: Meet Your Shop’s New Sidekick Ninja App [THA 479]

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Stop Leaving Money on the Table: How to Master Your Shop Management System [RR 1085]

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Own the Technician Shortage: How One Shop Owner is Transforming Industry Recruitment [RR 1083]

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Stop Winging Human Resources in Your Auto Repair Shop [RR 1082]

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The 250K Mile Maintenance Mindset: Mastering the Art of Vehicle Delivery [THA 475]

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Why Employee Reviews Are Broken and What to Do Instead [RR 1081]

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Why Women are the Secret Weapon in Auto Repair Shop Hospitality [THA 474]

02/27/2026

The New Economics of Auto Repair: Rising Rates, Fewer Cars, Higher Profits [RR 1080]

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The Superhighway to Estimating: Canned Jobs and Categories For Shop Efficiency [THA 473]

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Beyond Service Advisors: Embracing the ‘Repairathist’ Mindset [RR 1079]

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Looking Rich VS Living Free: The Hidden Truth About Success and Money [THA 472]

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Executing a 25 Year Plan: Retired at 47 [RR 1078]

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