RR 414: Elevating Our Industry’s Definition of Mechanic/Technician
Elevating our Industries’ Definition of a Mechanic/Technician
The mechanic/technician is more than just the person who repairs and maintains machinery. He is an automotive professional.
As we discuss bringing a new definition to the automotive mechanic, we are not trying to build a pecking order but to define the outcome of the investment in training and knowledge of technology necessary to work on today’s vehicles. Is today’s mechanic an ‘expert’, a ‘diagnostician’, or an Automotive Scientific Investigator? Does it matter?
I am joined with AES President, and Trainer Jorge Menchu, Scott Brown from Diag.net, Shop Manager and Diagnostician Matt Fanslow and LMV Bavarian Support Specialist Support and Tech Ambassador, Justin Morgan.
THA 105: Catering to the Millennial Customer
Catering to the Millennial Customer
We are talking with three millennial aftermarket successors, they are each involved in the family service business. The panel: Lauren Anderson, Victory Auto Service & Glass Minneapolis, MN, Jacquie Hower, from Zimmerman’s Automotive, Mechanicsburg, PA and Carley Paiva, Elite Auto Repair in Warwick, RI
The ladies talk social media, transparency, that millennials have no patience, ‘they should know’, their view on video marketing, and where Instagram fits among other topics.
RR 398: Shop Talk 9 – Hitting The Brick Wall – Business and Leadership Transformation
Shop Talk 9 – Business and Leadership Transformation
I’m so glad to welcome Chris Machado from JCircle M Truck Repair, Inc. in Bakersfield, Ca and Corey Evaldi from Olmstead Auto Care, North Ridgeville, Ohio. Two leaders with contrasting style but unified in their quest for shop success.
Chris leads his life with no excuses while using his energy to help people. He values generosity, kindness and willingness to listen as part of his strong leadership traits. Corey loves perfection and is addicted to winning. He holds meetings with his people where their input is critical to the running of the business. There are a lot of things covered to help you grow your leadership and business acumen only here.
A bright vision of success and a hope for more businesses. Don’t miss this.
RR 395: Shop Talk 8 – Second Shop Challenge | The Power of Blacktop | Industry Image
Shop Talk 8 – Second Shop Challenge – The Power of Blacktop – Industry Image
I’m so glad to welcome John Eppstein from John’s Automotive Care in San Diego, CA, Scott Pelava from Lonsdale Auto Works in Lonsdale, MN, and former shop owner Scott ‘Gonzo’ Weaver, Scott has added trainer to his resume and continues to be a recognized writer in our industry, I’m sure you know of Gonzo’s Tool Box.
John tells us about his recent new location and a few challenges he didn’t anticipate, Scott Pelava has an idea to add a service to his shop that many would not agree with and Gonzo shares his wisdom of the ages. We also get into our industry image. A lot to chew on.
A bright and interesting moment is the talk about blacktop. Don’t miss this.
THA 100: Up Your Game: Become a Level Five Leader and Improve, You, Your Business and the Aftermarket
Up Your Game: Become a Level Five Leader and Improve You and the Aftermarket
Think of this podcast like 9 five minute Ted Talks. Here are the topics covered, Listening, Resilience, Learn to be a CEO, Perseverance, Invest in your Staff, Delegate and Get Out of the Way, Be Your Word, Have High Expectations of your Team and Train Within.
My guests each chose their topic and were given five minutes to present a succinct narrative for you.
Vic Tarasik, Major Accounts Director with RLO Training, Maryann Croce of Croce Transmissions in Norwalk, CT and smallbizvantage.com, Bob Greenwood, AMAM, is President and CEO of Automotive Aftermarket E-Learning Centre, Greg Buckley is the CEO Buckley’s Personalized Auto Care in Wilmington, DE, Shari Pheasant and her husband Jeff own A Master Mechanic, and she is known as the Queen of Horsepower, Chris Cloutier is co-owner of Golden Rule Auto Care and CEO of AutoText ME, Brian Walker is the founder and CEO of 5 Stones Media, a marketing agency and former shop owner, Bill Hill owner of Mighty Auto Pro from Medina, OH and Brett Bohlmann of HWY 7 Service Center, Newel, IA
RR 392: Shop Talk 7 – The Leading Ladies
Shop Talk 7 -Leading Ladies
Judi Haglin, from Haglin Automotive, Boulder CO, Shelle Bennett, from Mike’s Kars in Gettysburg, PA and Kelli Weatherby from Accurate Automotive in Mesa, AZ.
These three ladies are members of an ATI twenty group that is called Leading Ladies. They are proud of their numbers. They are the top twenty group in performance within the ATI program. How is that for ‘strength in numbers’.
We had a really relaxed and wide open chat in the AAPEX18 Studio where we touched on the disciplines they have in their 20 group, what they believe is the secret to a successful business, finding your humility will change your world, and why the fear of sharing hold businesses back. There is plenty more especially the talk on the secret sauce.
RR 386: Shop Talk 6 – Making it Work – Husband and Wife Partners
Making it Work: Husband and Wife Partners
Our married partners are Judi and Dana Haglin of Haglin Automotive Boulder, CO, along with Kim and Rob Auernheimer of CS Automotive in Brentwood, Tennessee. They share their experiences in running a shop, together with their life partners.
They make it sound simple, however as you’ll hear there was and continues to be a learning curve in their path to ‘harmony’. We’ll learn how they brought out the best in each other while improving their business’s and continuously making each other better.
They persisted with the patience, hardships, struggles, fulfillment and the joy of owning and managing a business as a husband and wife tandem.
They are like any couple but have the additional dynamic as business co-owners and partners. Learn from their tribulations as they share how each overcame their challenges to make their partnership amazing and strengthen their relationship over time.
THA 096: Engaging Kids in the Automotive
Engage our Kids in the Automotive
This episode is a call to action to step up and get involved in your high school or college advisory boards and your community. Stop by a school and offer your help to the instructors or department chair or speak to your local rotary, PTA or career day. I guarantee they’ll welcome you with open arms.
The panel: Frank Leutz from Desert Car Care in Chandler, AZ., and host of the top-rated Wrench Nation radio show and podcast. Patrick McHugh from Bimmer Rescue in Richmond, VA who has created a middle school STEM class he offers at his shop. And John Gustafson the president and CEO of Gustafson Brothers Huntington Beach, California Who holds three student Boot Camps each year and Steve Ford an auto industry veteran and award-winning broadcast journalist and educator. You’ll find Steve doing volunteer work, as he contributes to skilled trades and youth, career outreach programs.
See the show notes page to find important resources and downloads mentioned on the broadcast. This episode will give you many ideas on how and what to do / from volunteering // to creating your own personal initiative in your business and community.
If we don’t reach out, we fail because we didn’t take the steps necessary to engage and help our education system and enlighten the students to the high tech and awesome careers in the automotive. They will only know about it from you.
RR 373: Shop Talk 5 – Retired and Still Helping the Industry
Shop Talk 5 – Retired and Still Helping the Industry
The Roundtable consists of Gary Summerfield, Don Griffin, and Tommy Kendall.
Gary and Don are retired shop owners, who are now landlords and Tommy is still contributing to the industry as a part-timer. They share wisdom of the ages.
Learn how their collective mindset helped transform the shops that they have operated throughout the years. We talk about training, technician pay and paying it forward.
RR 368: Shop Talk 4. Gaining New Customers Through Marketing Automation.
Gaining New Customers Through Marketing Automation
Shop Talk 4 brings Doug Callaghan from Vic’s Service Centre, David Roman Done With Care Auto Repair, and Bill DeBoer Jr, AAM from DeBoer’s Auto Sales and Service together for an open discussion.
The big storyline here is Gaining New Customers Through Marketing Automation. We’re talking lead generation, email automation, sales funnels and creating fresh organic content. And so much more.
These owners are looking to find their new customers before they need their services. is what propels them to be better at service.
RR 360: Shop Talk 3 – Millennial Shop Owners.
Shop Talk: Volume 3 – Millennial Shop Owners.
Young, energetic and committed to becoming great leaders. The panel consists of Justin Barrett of Barrett Automotive, Cornelia GA, Brett Bohlmann of HWY 7 Service Center, Newel, IA, and Tony Tatich from TMT Complete Auto Service Center in Bremen, IN.
Listen to these great young professionals discuss their current challenges and the advantages and disadvantages of being a young leader. This episode also addresses how maintaining a shop culture, hiring people that complements that culture, building relationships with customers and offering a unique experience.
RR 357: Shop Talk Volume 2- Women Shop Owners
Shop Talk Volume 2- Women Shop Owners
Kim Auernheimer of Cool Springs Automotive Brentwood Tennessee, Mary Ann Croce of Croce’s Transmission Specialists, Norwalk, Connecticut, and Kathleen Jarosik of Xpertech Auto Repair, Englewood, Florida comprised the roundtable of the second edition of Shop Talk the Series.
Kim went to her first WorldPac training expo when she was in a tough financial situation. A light bulb came on. She is naturally competitive so she and her husband Rob decided they were going to be one of the best shops in the United States.
Maryann wanted her business to be sustainable. In the beginning just being able to take a paycheck home was a challenge, but keeping an eye on the goal will help you make important decisions to grow and sustain the business.
Kathleen hired a business coach who gave her the courage to step forward. She did a women’s car care clinic that ultimately led to her first Women In Auto Care meeting. That is when she realized she was not a unicorn and there were other female shop owners that inspired her.
RR 343: Shop Talk: John Constantin, Mike Shultz, and Jim Fleischman
Shop Talk: Time Management and Digital Inspections
Shop talk with three shop owners; John Constantin, Jim Fleishman and Mike Schultz talk time management and digital inspections.
Systems for time management will either make our lives easier or without them, our stress level could be at Defcon 2. You may use post-it notes or digital software to stay on track and more organized.
This episode was recorded live and was an ‘open mic’ format. You enjoy the dialogue between these shop owners from the Western New York area near Buffalo.