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 The Stark Reality of Pricing

By Carm Capriotto, AAP | Mar 17, 2025

On a recent road trip I could not help tot realize what we pay for water and yogurt in an airport. Add it up. No don’t, I don’t want you to get upset. Ever had a drink at a nice resort? Just a ‘well’ drink (inexpensive liquor). How about $18.…

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Does Your Customer Know That You Know How to Fix Cars?

By Carm Capriotto, AAP | 12/07/2021

Does your customer know that you ‘Know How’ to fix their car? Do they really know? Do you make…

I Got an Ear Full

By Carm Capriotto, AAP | 10/06/2021

If you follow the podcast, on a recent Town Hall Academy on the Supply Chain from a Manufacturers’s perspective,…

Great Place to Work

By Carm Capriotto, AAP | 09/22/2021

Do you have a great place to work? Do your people believe you have a great place to work?…

Everyone’s Recruiting. Everyone.

By Carm Capriotto, AAP | 09/01/2021

What to pay. How to recruit. I was filling up the car with petro. Hanging from the hose was…

AAPEX Awards

By Carm Capriotto, AAP | 08/25/2021

Each year AAPEX, rightfully so, honors many in the distribution and supplier segment of our industry. Two years ago,…

Summer Car Shows – Good for the Soul

By Carm Capriotto, AAP | 08/16/2021

Two car shows this week. It’s summer, and the classic cars are eye candy.  I’m on the hunt to…

Perfect Timing

By Carm Capriotto, AAP | 08/09/2021

August is a great month to start setting your sights on Fall. Conferences, marketing, training, strategies for new business,…

Call Us – It’s OK

By Carm Capriotto, AAP | 07/31/2021

Reaching the pinnacle in customer relationships is when they drop their keys and say I’ll be back at the…

I Need Your Help, Again!

By Carm Capriotto, AAP | 07/26/2021

A few years ago when AAPEX announced Repair Shop HQ as a stand-alone entity at AAPEX, I got all…

We Should be Rivaled

By Carm Capriotto, AAP | 07/19/2021

We have amazingly smart people in our industry. If anyone would ever say that the independent automotive aftermarket is…

Ask Your Customers

By Carm Capriotto, AAP | 07/12/2021

Ever ask your customer why they come to your shop? Why they are loyal to your shop? What is…

A Dream Has No Limits

By Carm Capriotto, AAP | 07/07/2021

I heard a quote from Barry Gordy, the founder of Motown Records. “A Dream Has No Limits.” My mind…