RR 318: Ryan Kooiman, Jeff Masterman & Jerry Bishop from Standard Motor Products Training

A Perspective on the Value and Future of Technician Training.

Listen and learn from Ryan Kooiman, Director of Training at Standard Motor Products, Jeff Masterman, the Manager of Technician Training Development and Wayne ‘Jerry’ Bishop, well known instructor at Standard Motor Products.

Listen to a discussion on daytime training, augmented reality, the future of training, hands-on, case studies, course development and the importance of the fundamentals among others.

If you are a shop owner or technician and you on the fence about making a 100% commitment to obtaining 40 hours of training per year, this industry will pass you by. Maybe you already feel it. Ryan, Jeff and Jerry are going to serve up a very solid position on why you must be a lifelong learner and attend every training class you can get to.

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RR 314: Educator Think Tank – Vision 2018

You Cannot Ignore Your Role in The Automotive Technology Education System.

Go inside the Vision 2018 Studio with the Educators Think Tank. Join Rick Escalambre, Retired Instructor Skyline College, and educator of the year 2017, Scott Brown from Diagnostic Network, Matthew Shanahan Assistant Professor, Automotive Technology, College of DuPage and Tim Dwyer, from Consul Labs.

This is a great slice of what automotive education is today. A very open and transparent discussion that will help you understand the education process and gain knowledge of how to get involved. Also, learn about the challenges that post-secondary automotive technology programs have and how you can and must get involved.

A few key talking points: Automotive technology programs at all levels is expensive, independents must attend career fairs and speak to classes at all levels including middle school and Industry and education needs to come together stronger than ever. The industry has a depth of talent that can help the education system.

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RR 309: The Shop of the Future – Are You Prepared? Vision 2018 Town Hall

The Shop of the Future: Are You Prepared?

Have you thought about how you will do business in the future? Well the mission of this panel was to stretch the boundaries and serve up plenty of thoughts, concepts and changes coming that you need to be fundamentally be prepared for.

So happy to be able to present this audio recording from Vision 2018. With me are shop owners, Summer Gurerro from Affinity Automotive Services, Inc in Wichita, KS, Keith Williamson owner of Williamson’s Repair and Tire in Bondurant, IA, Trainer and Mobile Technician Eric Ziegler form EZ Diagnostics, Chris Chesney the Senior Director, Customer Training at the Carquest Technical Institute and Donny Seyfer the Executive Officer of NASTF, the National Automotive Service Task Force and co-owner of Seyfer Automotive in Wheatridge, CO.

Many great thoughts that will help shape your future. There are many important action steps discussed that need your support and engagement. Listen carefully for those cues.

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RR 283: Bob Rodriguez – Legacy Industry Trainer

Bob Rodriguez is a legacy aftermarket professional who spent 18 years as a technical training instructor and the training manager at Robert Bosch in Broadview IL. Bob was instrumental in finding better ways to provide training that went beyond the ‘beer and pretzels’ evening offerings by some vendors at the time’.

Bob drops a lot of names and organization he’s worked with and for. He’s worked for a number of well-known Tier 1 and aftermarket companies (including Bosch, Lincoln Technical Institute, ASE, Mopar CAP and others) and has chaired training committees for a wide-ranging group of aftermarket associations.

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RR 282: Jennifer Maher from TechForce – Technician Shortage – Solution Update

Moving Forward With a Solution to the Technician Shortage

Jennifer Maher, CEO and Executive Director of Techforce Foundation in her second interview on the podcast brings you the important updates to the Future Tech Success Campaign.

She outlines how you can help and explains the value of the iHUB repository of information, data and resources you will need to help at the grassroots level.

Discover the outcome of the case study done in the Phoenix school system. Learn how due diligence on our education system will make waves for the future technicians that are in the education system now.

All of us who earn our living in the aftermarket must get involved. Find important links to ‘raise your hand’ to help on the show notes page.

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RR 275: Chris Chesney – Sr. Director Customer Training – Carquest Technical Institute

Are You Committed to Be A Lifetime Learner In The Automotive Aftermarket? Learn Why It Must Be Your Most Important Goal.

Chris Chesney is the Senior Director, Customer Training at the CARQUEST Technical Institute and explains that our great aftermarket has its best days ahead, however, the challenge is going to take many people, teams and organizations working together to formulate solutions as we prepare for the largest wave of technology and consolidation we’ve ever seen.

Chris explains that all successful technicians and shop owners know …. that you must be committed to being a lifelong learner. If not … you’re in the wrong profession.

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RR 271: Jim Morton – Aftermarket Trainer and ATC Educator

Shop Owner Turned Mobile Diagnostician and Post-Secondary Instructor Loves To Teach Our Future Technicians.

Jim Morton from Morton’s Automotive Technical Services (MATS), and educator at the Automotive Training Center (ATC) in Warminster, PA has a BIG passion for training.

Jim is a sought-after national aftermarket trainer at expos around the country including NACAT, CARS, TST Big Event, VISION KC, Automechanika, and ASA. In October 2017, he taught a diagnostics class at the ASA-PA Super Saturday event and we were able to sit for this interview.

Jim is so genuine and thankful for the opportunity to be an educator in the aftermarket and for ATC. He has impacted many students and helped professionals over the years. He is proud to have the students tell him years later that he really knows what he was talking about! Strange how that happens and better to hear it firsthand from a former student.

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RR 269: ASA-Pennsylvania ‘Super Saturday’ – Training Event

Business Management and Technical Training Converge at ASA-PA Super Saturday Event.

This single day event in Warminster, PA featured a technician and business owner training track for east coast aftermarket professionals. Modeled after the TST Big Event and Vision Kansas City, you’ll get a behind the scenes feel with the Chairman and co-chairmen as they talk about the need and value of continuous training.

On top of this formative interview catch, all the names that are dropped and see the show notes to find interviews from the trainers, vendors and shop owners that have their own interview on the podcast.

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RR 263: Jason Servidio – VP Transformers Institute

Do You Have a Sales Culture or an Automotive Culture At Your Service Counter?

Jason Servidio, Vice-President of Transformers Institute found his calling as a service advisor. He then realized his passion for teaching sales training. Today he teaches service advisors how to be at the top of their craft.

Learn about sales technics that advisors need to master, what qualities to look for when hiring a service advisor and how to measure ROI on service advisor training. Jason shares what to do when the customer says no and why marketing money is wasted if the sales counter is not great at making long-term customers out of marketing campaigns.

Jason also shares his simple yet important retention tactic. He also shares his view of the number of service advisors to technicians need to run a successful relationship building shop.

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RR 255: David Milne from ATMC and ASE

Important Study Shows the Graying of Our Technicians Poses a Big Challenge in the Very Near Future.

Dave Milne serves as the President of the Automotive Training Managers Council (ATMC), a division of the ASE Industry Education Alliance. Dave is also the Executive Director of Special Test Programs for ASE.

Dave shares the mission and value of ATMC, their most recent survey data that he says will have a big impact on the industry. We talk about education and recruiting our future technicians. You’ll also hear Dave speak to our industry training needs and trends, pay structure and how ATMC and ASE is working with the industry to bring awareness to our trade.

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RR 250: Dave Hobbs – Lead Technical Trainer- Delphi

Renowned Industry Trainer Says Our Technology is The Carrot at The End of The Stick To Entice Recruitment Into the Industry and to Keep Our A Techs.

Dave Hobbs, Lead Technical Trainer and Program Developer at Delphi Product & Service Solutions, has been in the aftermarket for over 30 years living his passion teaching technicians about repairing new technology.

He is on the cutting edge with ADAS (Advanced Driver Assistance Systems) and discussed the challenges with calibrating repaired systems. This interview covers his start in the industry, what it takes to create a training seminar and that he sees great opportunities for A techs even if they want to move to a new city, to find the right situation, and work for a top shop.

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RR 241: Jorge Menchu – AES Wave and Instructor

Are You Learning Up To Your Maximum Potential?

Industry trainer and entrepreneur Jorge Menchu, President of AES Wave is enthusiastic about teaching our industries technicians. He is more passionate on how technicians learn. He says that the basic problem of learning is to understand the mechanics of learning.

Jorge shares his Four Levels of Learning and says if you are in control of your learning process you will learn more. He says everyone knows how to learn. If you are not struggling to learn; then you are in control of the process of learning.

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RR 232: Dennis McCarron – On Sales

Do You Have the Technique to Close More Sales?
 
If you sell service or tires Dennis McCarron says, “The person who controls the sales process is the listener.” Dennis brings his passion for behavior analysis to this episode that can be titled the ‘Psychology of a Sale’. You will learn a formula to improve your selling technique.
 
Our customer doesn’t come in wanting to buy something.  It is not about your ability to sell but how skilled you are to present the solutions. If you present a product to a customer that solves three of their needs the probability is high to close.

All aftermarket organizations are sales organizations. Dennis brings a great perspective to appreciate the sales technique. This is Dennis’s second appearance on the podcast.

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RR 226: Connected CARS Detroit May 2017 – An Overview

The Future is Now. Are You Preparing for the Future of Automotive Repair?

Held in Detroit on May 18th & 19th, 2017 and presented by ASA, Automotive Service Association, Connected CARS (Congress of Automotive Repair & Service) and organized by Donny Seyfer. This training conference brought industry trainers, automotive engineers and service professionals from all parts of North America to learn about rapidly advancing vehicle technology. Participants got an important glimpse into the world of the connected car with in-depth and detailed looks at ADAS, Next Gen Vehicle Networks and the future of diagnostics.

Listen to a compilation of seventeen of your industry peers as they discuss their reaction to this top industry event. There is no time like now to best understand the speed and gravity of technology. This conference helped serve up the enormous opportunities that lie ahead for the ‘connected’ service professional.

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RR 225: Jose Gonzalez – Educator

When you have big goals, and are determined to make a difference you can do just about anything!

Jose Gonzales was a working technician for 16 years for a dealership and an independent. He always admired automotive trainers and that motivated him to become an instructor in post-secondary. While he was was teaching, Jose completed his AAS degree in automotive technology then switched to become an instructor in secondary education (high school).

As if that wasn’t enough, Jose then completed his bachelors in business administration. When you hear Jose tell the story, you’ll realize he has a master plan and his moves were calculated and resolute. He loves teaching and is preparing for even more opportunities in the future.

Jose Gonzales is an educator who is shaping our future technicians, yet he says there are challenges to get some students to move to post-secondary or college level; he explains in the interview. Jose counts Jim Morton as an important mentor to him.

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RR 218: Rick Escalambre, Educator – Trainer

We call aftermarket professionals independent and that mislabeling has a negative impact on the industry.

Rick Escalambre the 2015 Vision Educator of the Year, retired two years ago from Skyline College and is busier than ever as an adjunct professor and contract trainer.

He is an author and member of NASTF Education Committee and involved in the educators think tank at Vision KC among others.

Rick is very outspoken on licensing and having a standardized training model in post-secondary education. Among the talking points: getting involved in education, shops recruiting at the college level, and creating strong apprentice programs. This career educator will have you thinking hard about his perspectives.

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RR 213: Wayne Colonna from ATSG

Did your first car hold the fate of your future career?

Wayne Colonna, President of ATSG tells an outstanding story of his first Ford 269 with a C4 Transmission. It was fate that this car and his determination to fix it would lead him to become a highly sought after trainer in the aftermarket.

He put his time in the industry and found himself working for the Automatic Transmission Service Group in 1991. By 1992 he began conducting seminars across the United States and Canada.

Wayne has published many articles and manuals, and has traveled to over 10 different countries to conduct specialized seminars in addition to a heavy travel schedule in the US. He talks about the biggest problems in the transmission industry and the trend to do more automotive repair. Wayne also has a theology degree and is a minister.

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RR 192: Eric Ziegler – E-Z Diagnostic Solutions and Trainer

Mobile Diagnostic Entrepreneur and Industry Trainer Shares the Power of Networking.

Eric Ziegler owner of E-Z Diagnostic Solutions a Mobile Diagnostics and Programing company specializing in collision centers and auto repair facilities. Eric is also an instructor for Automotive Seminars and The Driveability Guys.

Eric shares sage advice on diagnostic challenges, training, networking, labor rates. He also imparts his passion on the need for bigger labor rates, specialization, silver bullets, and his role in the industry as a trainer.

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RR 188: Marlo Miranda – 2016 ASE Instructor of the Year

2016 Byrl Shoemaker ASE Industry Education Alliance: Instructor of the Year, survived many challenges.

Marlo Miranda automotive technology teacher at Forsyth Central High School, Cumming, GA, was honored at the ASE Fall Board of Governors meeting in November 2016.

Marlo Miranda has a very formidable story. It wasn’t an easy go growing up in New York City. He shares his story of survivor-ship through the mentoring of his automotive technology shop teacher. This molded Marlo to this day as he brings to his students the value of having someone believe in you.

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RR 184: Tim Dwyer Automotive Education Specialist at Consulab

Tim Dwyer was a shop owner for 25 years and was an instructor at Oklahoma State University Institute of Technology, for 12 years, where he helped start and instructed the Pro-Tech Automotive Internship program. He has found a perfect evolution of his storied carrer as an automotive education specialist at ConsuLab Educatech.

Tim is pays it forward with a very in-depth interview that covers many bases from his own shop, to being an educator and discovering a powerful way to educate his students with a Team Based Learning approach to his work in helping instructors utilize the power of their teaching aids.

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RR 182: Bobby Bassett on Cooling System Comebacks

Simple Solution to Minimize Cooling System Comebacks

Bobby Bassett, the Manager of Training North America for Gates Corporation shares important facts about cooling system repairs.

Bobby explains the do-right-rule when it comes to cooling system repairs. He says 40% of radiator failure and 95% of water pump failure is due to coolant contamination. Listen to Bobby Bassett’s frank discussion on minimizing customer comebacks. It’s very simple.

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RR 180: Jorge Menchu from AES Wave and Industry Instructor

How Do We Make Ourselves SMARTER?

Jorge Menchu was hooked at an early age. He grew up in Kansas City, MO. It was his go-cart that brought upon his passion for loving cars and mechanics. This developed into a passion about learning.
His goal is to help young folks to realize their own success and failure by engaging his students to be better learners.

The episode highlights Jorge’s three pathways to learning. These fundamentals can change your ability to learn and understand. They are Self-Awareness, Learning Awareness and Building a Structure of Knowledge.

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RR 176: Jennifer Maher from TechForce Discussing a Solution to the Technician Shortage

There’s a tech shortage in the transportation industry. It doesn’t matter if you’re talking automotive, trucking, diesel, aftermarket, motorcycle, marine, collision repair…you name it…they’re all struggling to find trained, professional technicians. Meet Jennifer Maher, the CEO/Executive Director of TechForce Foundation, a nonprofit 501(c)(3) with the mission to champion students to and through their education and…

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RR 164: Scott Norman – Skills USA & Worldskills USA

Where are the industries top young technician’s going to come from?

Skills USA and Worldskills brings to our industry an opportunity to showcase young talent in a competitive environment. Scott Norman, Chairman of the National Automotive Service Technology (AST) committee for SkillsUSA and the USA Technical Delegate for Worldskills gives you an insider’s overview of these two important competitions.

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