Stay Out of the Rabbit Hole [RR 951]
Recorded at the 21st annual TST Big Event, Sherwood Cooke shares his journey of running his business for 28 years, his success with social media, especially TikTok, under the moniker ‘The Professor,’ and the impact of digital content on attracting a wide customer base even from hours away. Discover the evolution of Cooke’s business practices, the significance of ethical service, community engagement and how to build a team culture through understanding and investment in people’s lives.
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How To Offer The Best Customer Support Without A Quality Team: Spoiler Alert, You Can’t! [RR 950]
Attract, Develop, and Retain Top Automotive Talent [CC 113]
Building the dream team in the automotive industry goes beyond hiring technicians—it’s about creating a culture that fosters growth, respect, and development.
Join our panel of shop owners as they share their experiences and strategies in building an outstanding team. Topics include the significance of culture, passive and active recruiting, development through apprenticeship and training programs, and retention strategies like understanding employees’ goals, compensation, and creating an enjoyable work environment.
Want to learn more? Join Chris Lawson’s ‘Repair Shop Growth Systems Live 2024’ May 31st – June 2nd in Mt. Arlington, NJ. https://www.repairshopgrowthsystems.com/
remarkableresults.biz/cc113
The Diagnostic Difference – Life of a Mobile Technician: Freedom and Flexibility [RR 949]
So You Think You Want To Open Your Second Location? [THA 377]
Industry shop owners discuss the challenges and strategies of opening and managing a second location. They explore the motivations behind opening additional shops, touching on wealth building, seeking new challenges, and planning for retirement. Carl Hutchinson emphasizes the importance of providing a growth path and career opportunities to attract and train the next generation of industry professionals. The conversation highlights the complexities of scaling a business and the need for strong leadership, financial planning, and a commitment to developing talent within the industry.
remarkableresults.biz/a377
ASE Subject Matter Experts [THA 376]
Back to the Basics: Gear Doesn’t Buy Skill [AW 190]
Oscar Gomez shares his transition from technician to educator, emphasizing the importance of foundational knowledge in the automotive field. Oscar discusses his teaching methods and the challenges of getting technicians to attend training sessions, revealing that many technicians are reluctant to seek further education because they don’t see personal financial benefits. Oscar’s commitment to education is evident in his offering of financial support for students and his passion for teaching, which extends to bilingual classes.
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Revolutionizing the Automotive Industry: The Rise of Technology Specialists [RR 909]
Carm Capriotto and Matt Fanslow dive into the increasing role of technology in the automotive industry and how it’s revolutionizing the way we approach vehicle repairs and maintenance. They propose the term “Technology Specialist” for automotive technicians, emphasizing the importance of their expertise. This designation not only acknowledges their expertise in handling advanced vehicle technology but also elevates their professional standing. Changing the language and perception of technicians as professionals is crucial for the industry’s growth and success.
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From the Classroom to the Shop – The Future of Automotive Education [AW 187]
Academic chairs Dave Macholz and Vinnie Laverdi, discuss automotive training at the college level. They cover the importance of soft skills in the industry, the role of mentors, and the need for industry professionals to engage with educational institutions. The episode emphasizes the sophistication of the automotive industry, the potential for growth and advancement in automotive careers and the need to incorporate electric vehicle technology into the curriculum.
2023 AAPEX Service Award Winners [RR 905]
Recorded Live at AAPEX 2023, Service Award Winners Roy Foster, Michael Miller, and Greg Damon discuss their experiences in the automotive industry, the importance of continuous learning, and the benefits of mentorship programs. The conversation also touches on the challenges facing the industry and the importance of community involvement, training, and changing consumer perceptions.
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Transparency is the New Trust: Bridging the Gap Between Technology and Client [RR 903]
“AutoTechIQ helps car and truck owners identify problems their vehicles are having. We provide proven auto repair work that has solved similar issues thousands of vehicle owners have faced. We also recommend auto repair shops in your area based on trust, customer education, and quality of work. These shops inspect your car using a courtesy Digital Vehicle Health Inspection and create a state of health report with symptom information and necessary fixes.”
Frank Scandura and Krista Erickson discuss how AutoTechIQ aims to bridge the gap between shops and customers by creating better relationships through technology and transparency. The goal is to empower customers with knowledge and build trust.
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Unlocking Higher Levels of Learning [896]
Recorded Live at ASTE 2023, Jim Cokonis kicks off the conversation with a mention of the late Anthony Williams and his innovative concept of “the Sage on the Stage” in training and education. This approach emphasizes the importance of learners discovering knowledge on their own, rather than being passive recipients of information. Jim also discusses his role as the Executive Director of the Auto Talent Co-Op led by John Gustafson in California, a non-profit organization aimed to solve the talent gap and technician shortage in the industry.
remarkableresults.biz/e896
Scanner Danner: The Next Chapter [RR 892]
A Journey of Collaboration, Family, and Philanthropy
Recorded Live at ASTE 2023, Kristin and Paul Danner discuss the next chapter of Scanner Danner: the birth of their nonprofit organization. Their mission? To help fulfill the needs of others by supporting the automotive community and beyond. As they embark on this new chapter as soon to be empty nesters, they’re choosing a path of service and giving back. They also discuss the challenges within their marriage during the rise of ‘Scanner Danner’ and Paul’s perspective on elevating shop owners as an industry movement.
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Build Your Labor Rate From the Ground Up: Part 2 [THA 346]
Part 2 of our labor rate discussion in the automotive aftermarket industry. Our panel emphasizes the importance of setting labor rates based on the shop’s own expenses and profitability, rather than comparing them to competitors. They also stress the need for regular labor rate increases and educating staff about the financial aspects of running a shop. They address fear and mindset issues that can affect labor rates and overall success. The episode provides valuable insights and advice for shop owners in effectively setting and managing their labor rates.
remarkableresults.biz/a346
Lunch and Learn Training: How It’s Done! [AW 174]
Ryan Baxter, the owner of Modern Auto Service in Fruitland, Idaho, shares his approach to training, including setting aside dedicated time every week and bringing in trainers for technical and personal development. Ryan emphasizes the positive impact training has had on his business and the value of continuous learning.
remarkableresults.biz/aw174
Start Your Engines for ASTE 2023 [CC 112]
Transforming Lives One Bike at a Time: The Impact of Philanthropy [THA 342]
Fernando Miranda, Aleta and Kevin Delaney and Jeremy Behling discuss their participation in the Transformers 2022 Summit in Cancun, where they took part in a team-building “Build a Bike” activity. The panel share heartwarming stories of giving bikes to local students in need and sponsoring their education. They emphasize the importance of philanthropy and how it can have a positive impact on both the community and business. Carm encourages listeners to have a giving heart and take action to help others. The episode aims to inspire listeners to make a positive impact in their own communities.
remarkableresults.biz/a342
The Power of Partnership: Liz and Keith Perkins on Marriage and Business [RR 846]
Recorded Live at the TST Big Event 2023. Keith Perkins discusses his presentation at the TST Big Event on electrical theory and the challenges of balancing foundational knowledge with advanced concepts for a diverse audience. We also delved into Liz and Keith’s relationship as a married couple who work together. They discussed their passion for their industry and how it doesn’t feel like work. Bonus: find out how many animals they own!
remarkableresults.biz/e846
Unlocking Technician Earning Potential [RR 842]
Recorded Live at the TST Big Event 2023, Justin Kidd and David Macholz discuss the challenges faced in terms of technician retention, the importance of certification, and the need to change the industry’s perception and promote it as a high-tech profession. They also emphasize the importance of training and education in the automotive industry and introduce IndustryAttends.com, a website created to serve as a centralized hub for industry events and training opportunities.
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Technology Horizon, Do You See It? [RR 838]
The Automotive Industry: Does the Public Really Know What We Do? [RR 836]
Job of a Trainer Isn’t a Job, It’s a Lifestyle [RR 833]
Recorded Live at Vision 2023, we are with 3 trainers that describe training as a lifestyle, not a job. Today’s technicians must have an engineering mindset in order to repair vehicles and that requires a continuous commitment to learning, improving, and teaching for both the trainers and attendees.
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Creating Simple YouTube Videos Under 60 Seconds – Niko Sougias [AW 139]
Student Career Fair [AW 138]
Why Speak to Fifth Graders? [THA 292]
No one can do everything, but everyone can do something. Raising the image and perception of our industry starts with getting involved with schools. If you’re involved in your local community college or high school, I would like to put out a challenge that you also visit the elementary and middle schools. The students are buzzing with energy, questions, and already have a leg up on technology. If you’re not involved with any schools, what’s stopping you? You can’t afford to not put your time into students, teachers, and school counselors. The impressions you leave on the youth are critical to creating opportunities for our industry’s future.
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