RR 363: David Justice – You Must Manage Your Labor Profit Before Anything Else
David Justice – You Must Manage Your Labor Profit Before Anything Else
When David Justice sold his $5M business he was already speaking and coaching in partnership with NAPA. To help run his business David created the Labor Profit Management tool to keep a tight and smart handle on his labor and he was traveling the country and speaking to service professionals on the power of managing your labor.
Post sale he started Repair Shops of Tomorrow which not only incorporates the Labor Profit Management tools along with a focus on marketing programs.
David decided he needed to give back and is working hard to help shop owners achieve exceptional success. We talk about his three-legged stool, rewards, networking, and so much more.
RR 362: Technician Round Table – Part 6 – Heipp – Landry – Fanslow
Technician Roundtable Part 6
Our continuing Tech Talk series is back for another go at some intense thinking. Join Matt Fanslow, the diagnostic tech/shop manager at Riverside Automotive in Red Wing, MN, Peter Landry, ASE L1 Master Automotive Technician from Brookfield, WI and Bob Heipp from Mobile Auto Solutions, LLC (MAS) and lead tech and Technician Manager in the Chicago metropolitan area and northwest Indiana. Both Peter and Bob work for MAS.
They are talking Valuing Techs, Marketing your diag capabilities, building a personal network, improving your diagnostic skills, ADAS, and a lot more.
Listen to their thoughts about using a mentor to help receive the max benefit from training events.
RR 361: Scott and Michael Waddle. Owner and Prodigy. Father and Son.
Father and Son / Owner and Prodigy
Scott and Michael Waddle of Precision Auto Service, Langley, British Columbia. Shows us that a tandem of father and son can unlock different creative and innovative skill sets applicable to the modern shop of today.
Listen to how Scott is nurturing his son’s gifts and transforming them into assets their shop can use. Michael’s innovative work on automotive electrical and lighting systems is phenomenal considering that he is 15 years old this year. Even though Michael still can’t do the heavy lifting within the shop, this doesn’t stop him from his creative thinking. He is creating apps for the business. Learn about them.
Scott continues to provide training and enrollment plans for his son’s future providing an inspiration to every family owned shop and maybe a succession strategy too.
RR 360: Shop Talk 3 – Millennial Shop Owners.
Shop Talk: Volume 3 – Millennial Shop Owners.
Young, energetic and committed to becoming great leaders. The panel consists of Justin Barrett of Barrett Automotive, Cornelia GA, Brett Bohlmann of HWY 7 Service Center, Newel, IA, and Tony Tatich from TMT Complete Auto Service Center in Bremen, IN.
Listen to these great young professionals discuss their current challenges and the advantages and disadvantages of being a young leader. This episode also addresses how maintaining a shop culture, hiring people that complements that culture, building relationships with customers and offering a unique experience.
RR 359: Mike Maleski. PSK Performance – Underappreciated So He Opened His Own Shop.
Underappreciated So He Opened His Own Shop.
Mike Maleski is the Owner of PSK Performance in Pittsburgh, PA. He is a Highly Certified Factory Honda Technician that also holds multiple ASE, STANDARD, MECP, And Pennsylvania Certifications and Licenses.
He is a forever student who seeks to address some of the issues that have been plaguing the industry such as the technician shortage, sub-par labor rates and keeping the dreams of underappreciated technicians alive.
He shares his insight into the life of an automotive technician as they climb through the ranks.
RR 358: John Gustafson – ATC: Synchronizing the Automotive Trades
ATC: Synchronizing the Automotive Trades
John Gustafson is the president of Gustafson Brothers Automotive Repair, Huntington Beach, CA and the founder of the Auto Talent Co-Op (ATC). ATC is an independent non-profit organization whose vision is to effectively unite resources within the automotive industry, and establish clear career path standards for its users.
ATC’s Mission is to build a synchronized and accessible platform, able to unite the automotive industry. To help refill the talent pool for all automotive job-related positions. To fulfill the technician shortage, and improve technician retention and to streamline career paths, bridge technician skills gap and improve recruitment.
Your support is needed. Find links on the show notes page.
RR 357: Shop Talk Volume 2- Women Shop Owners
Shop Talk Volume 2- Women Shop Owners
Kim Auernheimer of Cool Springs Automotive Brentwood Tennessee, Mary Ann Croce of Croce’s Transmission Specialists, Norwalk, Connecticut, and Kathleen Jarosik of Xpertech Auto Repair, Englewood, Florida comprised the roundtable of the second edition of Shop Talk the Series.
Kim went to her first WorldPac training expo when she was in a tough financial situation. A light bulb came on. She is naturally competitive so she and her husband Rob decided they were going to be one of the best shops in the United States.
Maryann wanted her business to be sustainable. In the beginning just being able to take a paycheck home was a challenge, but keeping an eye on the goal will help you make important decisions to grow and sustain the business.
Kathleen hired a business coach who gave her the courage to step forward. She did a women’s car care clinic that ultimately led to her first Women In Auto Care meeting. That is when she realized she was not a unicorn and there were other female shop owners that inspired her.
RR 356: Bruno Tabbi And The Power of a Vanity Phone Number
The Power Of A Vanity Phone Number
Bruno Tabbi is the President and Co-Founder at Ignition Toll-Free, where he focuses on premium vanity phone numbers including 1-800-MECHANIC.
Bruno says that organic marketing, through phones, is still alive and important in this day and age. We are so preoccupied with online marketing strategies that we forget that the phone call is still relevant and powerful. Managing your incoming phones is as powerful as having a solid SEO strategy for the web.
RR 355: Andrew Emery from Antero Automotive has The Best Job in the World
The Best Job in The World!
Andrew Emery is the owner and operator of Antero Automotive in Greenwood Village, Colorado. He believes if you take care of your employees, they will take care of your customers.
This episode tackles relationships with customers and employees on how it can be your secret sauce to success. Every customer receives a free car wash.
After 22 years in the industry and 10 years as a business owner, Andrew still loves what he does every day. He gets to turn a wrench when needed and he gets to serve others. Andrew started this business to change the way people look at automotive repair shops.
RR 354: Geek Talk 2.0 Part Two – Tech Talk From Aftermarket Professionals
Geek Talk 2.0 Part 2 – Who owns your data.
Join Greg Buckley CEO, Buckley’s Personalized Auto Care, Wilmington, DE, Chris Cloutier, Golden Rule Auto Care, Dallas TX and CEO of Autotex.me, Bill Nalu, President of Interstate Auto Care, Madison Heights, MI, Karim Morsil, Winkler Automotive, Gaithersburg, MD, and author and trainer Tracy Martin.
This is the second part of this episodic series covering important ‘tech’ topics that the automotive aftermarket, especially the service professional needs to pay attention to.
We discussed ownership of car generated data, the influence of the dealer network, the explosive growth of cellular networks in cars and trucks. The fact that new generations have no brand loyalty and what are we doing as shop owners to prepare ourselves to survive and thrive if we are not embracing IT.
RR 353: Kyle Holt from S/P2 – Helping Entry-Level Technicians Enter and Stay in the Industry
Kyle Holt. Helping Entry-level Technicians Enter And Stay In Industry.
Kyle Holt is the Co-Founder and President of S/P2. S/P2 serves businesses and career tech schools in the automotive service, collision repair, heavy-duty/diesel, welding, among others.
They are not just building careers, they are nurturing! Offering an innovative mentor training program which has its own Mobile website in which Mentors can log in, comment and grade a student based on the ASE task list. This would be good at retaining students within the industry.
Kyle is very passionate about providing businesses and schools the ability to utilize the technology that they have created to help improve the lives of the people they serve.
RR 352: Rocky Khamenian. Uniting The Industry’s Great Divide!
Rocky Khamenian. Uniting The Industry’s Great Divide!
Rocky Khamenian is the owner/operator of Bimmer & Benz Specialists in Costa Mesa, located in south Orange County, CA. He is an active member of both Chapters 48 and 50 of the Automotive Service Councils of California and has served on the Board of Directors for both.
Throughout his 32-year career, Rocky has continually increased his education to maintain the highest possible level of professionalism. He’s achieved the status of Master Technician through ASE and he has completed a wide variety of technical classes on the repair and maintenance of BMW and Mercedes Benz vehicles through WTI. At the present time, he is in the process of being certified as a Bosch Master Technician.
Rocky is the current president of ASCCA Automotive Service Councils of California. He gives some life lessons for every shop owners, shares the importance of association membership and gives us a glimpse of the new ASCCA Degree program at Cuyamaca College in El Cajon, California.
The new ASCCA Degree program that has been in the works for years that has just been approved at Cuyamaca College in El Cajon, California 92019. You’ll start to hear more of this groundbreaking program soon on the podcast and through ASCCA. This state-approved credit course will create paid internships for ASCCA shops. This is a post-secondary program like the OE programs but strictly for independents and will help solve the need for entry-level technicians for independent shops.
RR 351: Paul Danner – Educator, Diagnostician and You-tuber ‘ScannerDanner’
Paul Danner. Educator, Diagnostician and Youtuber ‘ScannerDanner’
Paul Danner is an ASE L1 Certified Master Technician with Twenty-Four years of field experience in electronics, electrical and drivability diagnostics. For eighteen years he has been employed as an instructor at Rosedale Technical College where he has taught Engine Performance Diagnostics and Basic Electrical Systems. Eleven years ago, he opened his own mobile diagnostic business which performs electrical and electronic diagnostic services for over Twenty Garages in the South Hills of Pittsburgh.
He fell into mobile diagnostics and case studies by stopping in and helping his friends on the way home from work. He called it diaper money to help pay the bills. He is thankful that God has graced him with the ability to troubleshoot.
He is wired for variables and loves ‘What Ifs’. Paul stresses that your learning curve comes from the ‘good parts’ drawer and from the mistakes you make. You have to be in a shop that gives you a steady diet of diagnostic work to become good at diagnostics.
He teaches his student’s field diagnostics and has written a field manual about it and his youtube channel is a very popular place to learn.
RR 350: Carrie-Lynn Rodenberg on Building Relationships One Transaction at a Time. The Power of CRM.
Building relationships one transaction at a time. The power of CRM.
Carrie-Lynn Rodenberg is the founder of Turnkey Marketing. It is a leading all-in-one marketing system for Auto Repair Shops. It is not just a software platform, but is an entire strategically planned, timed, and executed online and offline system, developed by marketing experts, that removes virtually all of the owner’s stress and time spent on marketing.
She and her team specialize in helping auto repair shops attract new leads, increase car count, and keep customers longer, without the shops having to do any work. She managed to do this by integrating cutting-edge technology with the best digital marketing tactics.
Her valuable tips and advice provide insights on how to build and connect with customers while maintaining healthy marketing content to keep businesses visible. Her strategies also include the most basic form of connecting, the normal conversation and content that revolves around helping customers get over their immediate issues. Appealing to humanize the complicated world of CRM, she enlightens us that the key to loyalty is built one transaction at a time.
RR 349: Tracy Martin – Our Vehicles are Becoming Smartphones on Wheels
Smartphone on Wheels.
Tracy Martin has authored six Motorbooks Workshop Series and writes articles for industry and trade magazines. His articles of late are focused on the connected car.
Our cars today are becoming if not already became smartphone on wheels. If this is the case, then all threats that are threatening our computers at home and our mobile device could potentially harm our cars as well. There are instances of factory system hacking and car software hacking that heightens our concern.
We talk cybersecurity concerns, the evolution of techs needed to fix the vehicles of the not too distant future and a better encryption protocol. Tracy says that you must be aware of the risks that can and will be present as the future unfolds.
RR 348: Vinnie and Anthony Lucido from CoAuto – Community Conscious Car Care
Community Conscious Car Care
Vinnie and Anthony Lucido started CoAuto in 2014 at Reno, Nevada. The brothers are both ASE Master Technicians with Anthony holding 15 ASE Certifications.
Their shop CoAuto which stands for Community Conscious Car Care ran Veteran car giveaway every year, Local art display in waiting room which shop doesn’t take commission from sales, High school internship program, Reverse carbon footprint which Partnered with Arbor day foundation and have tree planted with every oil service and Women’s Car Care Clinic.
The brothers are taking a step back from business, letting employees learn by themselves and not micromanaging the company. They remained motivated from seeing the previous employer working to the bone as the owner who couldn’t let go of control and knew they didn’t want to be that type of owner. Both Anthony and Vinnie on a 5-year plan to have the shop run by itself.
RR 347: Jonathan Ortiz of Foreign Affairs Auto – From Used Cars to Full Service
A Family Affair
Jonathan Ortiz is the General Manager at Foreign Affairs Auto, West Palm Beach, Florida finished his MBA at Northeastern in Boston. Since he joined the family business, he played a key role, with his Dad, in the transition from a used car dealership to full-service repair. He embodied a people first culture and took the entire shop to Worldpac this year.
He’s changed the way he approaches new hires because of losing past hires before they are set to arrive. Jonathan shares the changes he’s made to his hiring practices because of the impact no-shows has had.
Foreign Affairs Auto’s service pledge is same day service. Their client base is mostly European and has come to accept repairs to take more than one day. Making repairs in one day brings differentiation in the market.
RR 346: Matt Fanslow of Riverside Automotive – Improving the level of professionalism within the aftermarket industry
Improving The Level Of Professionalism Within The Aftermarket Industry
Matt Fanslow is an expert Diagnostic Technician and Shop Manager at Riverside Automotive, Redwing, Minnesota. He specializes in diagnosing automotive failures and is very well versed in using diagnostic equipment and is a PICO trainer.
Since he took his first job out of college, he has dedicated his efforts and training towards improving his abilities to efficiently and accurately diagnose automotive driveability, electrical and electrical failures.
It is his goal to improve the overall level of professionalism within the automotive industry and light truck repair trade while raising its public image level which can boost more professional tech to get into the industry.
RR 345: Leon Martin from Auto Tech Services – The Importance of Soap-Paint and Light
The Importance of Soap-Paint-Light
Leon Martin started his shop on a 60×40 oat-field, in a community with a population no less than 2,200. He started it with pure guts and determination despite detractors that told him that he can’t do it. When Auto Tech was open in Rochester, Washington for appointments, he appealed to the emotion of his customers.
Starting a business has a lot of challenges especially on the financial side of things. Leon shares some tips on how to make a wise financial decision, getting a business coach, advocating shop cleanliness and the deeper value of customer service. He shares his cleanliness, colors and bright days and nights in Soap-Paint-Light.
He always tells his customers Maintenance is easy to schedule, breakdowns are not. His customers will nod in approval while he and his crew extract a smile and a simple ‘what can I do to make your day better’ will work wonders on any given situations.
RR 344: Technician Roundtable – Brin Kline, Tanner Brandt, Pedro De La Torre
Technician or Diagnostician, What’s the difference?
Technician Roundtable episode with Brin Kline, Tanner Brandt, and Pedro De La Torre share their passion for their craft and talk scheduling and selling diagnostics. We get into apprenticeship/mentorship to younger techs, and what training and education are necessary to be top diagnostic tech. This episode will benefit technicians and diagnosticians in a lot of ways.
They share their views on constant improvements that build the strength of a team and creates satisfied customers. Areas like IT, Quality Control, Business Education and top training for techs. This episode tackles the differences between techs and how to improve their skill through training. It is important to show a pathway of continuing education for the industries young techs to emulate and follow. The industry will benefit in the long run.
Listen to a diagnostician’s point of view only here at your premiere aftermarket podcast.
RR 343: Shop Talk: John Constantin, Mike Shultz, and Jim Fleischman
Shop Talk: Time Management and Digital Inspections
Shop talk with three shop owners; John Constantin, Jim Fleishman and Mike Schultz talk time management and digital inspections.
Systems for time management will either make our lives easier or without them, our stress level could be at Defcon 2. You may use post-it notes or digital software to stay on track and more organized.
This episode was recorded live and was an ‘open mic’ format. You enjoy the dialogue between these shop owners from the Western New York area near Buffalo.
RR 342: Brandon Steckler – Diagnostician, Trainer, Writer
Diagnostician, Trainer and Writer. Learn What Inspires Brandon Steckler to Be the Best.
Brandon Steckler is a working diagnostician, writer and trainer. He loves to help maintain and improve the level of professionalism among today’s diagnosticians. His first article for Motorage is still his favorite piece. Brandon shares his take on daytime training, who he counts as his mentor and who is the respected and admired industry trainer he aspires to be like as he continues to earn his own stripes.
His lessons resonate even outside the confines of his class. It reaches out to each and every one of us that sharing knowledge will always result in discovering and learning new innovative things. Never be afraid to ask because careers are made with each choice we make.
Brandon is a trainer for CTI/WTI and has a personal mission to maintain and improve the level of professionalism amongst today’s diagnosticians and to help grow the number of competent diagnosticians of tomorrow.
RR 341: Mark Bergasse, Carlo Sabucco, Glenn Colling, Todd Sarson. Friends First-Competitors Second.
Friends To The Rescue.
Mark Bergasse from Marks Auto Service in Oakville, ON, had a life-changing medical condition. A heart attack that precipitated a quadruple bypass. His wife Sandy called their friends Glenn Colling of Eastside Auto Service, Todd Sarson of Stop N Go Automotive, and Carlo Sabucco of Sils Complete Auto Care Centre. They share their story of support to Mark and Sandy.
This story is about friendship, caring and the power of humanity. Are you prepared for a possible business or life-changing moment? Is your network in place? Are your friends or competitors ready to step up. Mark, Todd, Carlo and Glenn share the backstory on the value of friendship first, competitor second.
RR 340: Seth Thorson Creates $25,000 Scholarship Endowment
Ready To Create Your Own Scholarship Endowment for Automotive Tech Students?
Seth Thorson from Eurotech Auto Service, New Brighton, MN, has specialized in the service of European automobiles since 1999.
Seth made a bold move this year and created a $25,000 endowment scholarship to Century College. The Thorson Automotive Scholarship which is sponsored by Eurotech is an eye opener for the entire industry.
Seth points out that parents and students need to view an automotive career as a valuable and viable career opportunity. We need to reach out to help students afford college through scholarship programs.
Recruiting into our automotive tech colleges starts with talking to school boards, meeting with school superintendents, joining advisory boards and creating endowments.
RR 339: Geek Talk 2.0 Part One – Tech Talk From Aftermarket Professionals
Geek Talk 2.0 Part 1 – Cloud-Based Systems, RansomWare and More
Join Greg Buckley CEO, Buckley’s Personalized Auto Care, Wilmington, DE, Chris Cloutier, Golden Rule Auto Care, Dallas TX and CEO of Autotex.me, Bill Nalu, President of Interstate Auto Care, Madison Heights, MI, Karim Morsil, Winkler Automotive, Gaithersburg, MD, Ollie Branche, Network Specialist and author and trainer Tracy Martin.
This episodic series will cover important ‘tech’ topics that the automotive aftermarket, especially the service professional needs to pay attention to.
We also speak to ADAS and why your involvement in your state’s laws regarding autonomy and who controls the data.