Survey Says [RR 753]

Did you know a simple survey gathers valuable input from your customers about your business? It’s time to tap into the customer’s viewpoint by listening to what they want. Your customer’s input is a great source for your marketing plan. Find out how many survey responses give you a good sampling. Get info on conducting your own survey with links on the show notes page.

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Motorist Assurance Program (MAP) [RR 751]

Is your shop a part of the Motorist Assurance Program (MAP)? If this is the first you are hearing about the Motorist Assurance Program, you just may be pleased to know that  MAP provides repair and maintenance standards that create trust between the consumer and your business. Besides the consumer element. MAP follows and gets updates on state bills, guidelines, and regulations that you might not be aware of.

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Surviving Two Store Openings During the Pandemic [RR 750]

What is it like opening two locations at the dawn of COVID? David Eschbach shares his story around three primary business tenets. Each Take-Away is wrapped in a compelling story and supported by integrating sub-lessons. See the show notes as a guide, as this information is applicable for leading a business during any crisis or economic environment, not just during COVID.

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Plan For Slow Times [THA 275]

The aftermarket is blazing busy. We may think that boomtown will continue without an end in sight. But what are your ‘slow day action plans?’ Some who have not been doing things ‘right’ are feeling the ebb and flow of typical cycle times, holidays, back to school, vacations, weather, and travel. Let this episode help you re-think how you prop up your business. Stop stopping.

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Details Matter [THA 274]

The complete customer experience package starts with having paid attention to details. When was the last time your shop was painted? Is the parking lot striped? What kind of coffee and amenities do you serve? Does your bathroom have extra hooks on the door? I’m with a panel of shop owners that put that extra in extraordinary. You should get a bare minimum of 5 great ideas to implement.

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Do Your Standards Align with Your Core Values [RR 740]

How aligned are your business standards with the core values of yourself, and your team members? What are your corrective action plans? I’m with Clint White at Vision 2022 and we discuss accountability when things don’t go as planned in your business. It happens to everyone, but how to address it is a critical step some owners miss. 

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20 Group Peer Review [THA 273]

How often do you have an outside perspective on your business to offer improvement ideas? What about 35 outside perspectives? Last month Brian Weeks hosted a team of shop owners from his peer group, from around the country, to dig deep into his business. Keep listening to find out what helpful tips and insights they offered and what they learned from each other.

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Why Cleanliness Matters [AW 101]

Guest hosts and a shop tour with Henry Rose and Jeff Scruggs, Scruggs Automotive Repair, Buffalo, NY. Find out why cleanliness matters and how to implement it within your business. Plus, get an inside look at their new Annex location across the street.

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Do You Need an Estimator? [THA 271]

Is your service advisor stressed? Do you have a full lot of vehicles to repair but have technicians standing around? I’ve been asking shop owners if an estimator role in the business is an important hire. I got an ear full in this Academy Webinar on how the metrics work and the role and responsibilities to consider hiring an estimator or parts specialist in your growing busy shop. All three shop owners on my panel have this role in their shops. Stick around and learn.

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The New Frontier of Call Conversion Rates – Stan Sokes [RR 734]

The phone call from a customer is always the beginning of the relationship. Are you tracking, measuring and holding your service advisor accountable for every phone call that comes into your business? What is your phone SOP? Do you have a conversion rate for phone opportunities? I’m with Stan Stokes, founder of Iron Fist Consultants, who has created the next level of measurement for service advisors.

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Are You Offering ‘Only’ Synthetic Oil Services? [THA 270]

Questions, what is your customer oil change service like?  Have you transitioned to ‘synthetic only’ oil for your customers? How do you stock all grades and weights? The days of $20 oil changes every 3 months is gone. My panel of shop owners discuss why they have synthetic only oil service and how it’s improved their efficiency in the bays and for their customers. If you have not implemented this business strategy learn in this episode why you need to do it.

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Why We Are Better Than The Car Dealerships [THA 257]

Why We Are Better Than The Car Dealerships [THA 257]

It’s time to shift your perspective from “we are the alternative to the dealerships” to “the dealerships are the alternative to us.” Are we making enough buzz about the benefits of independent repair shops? My panel shares their perspective and offers real testimonials from customers on their experience at the dealerships.

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Recovering From a Wrong Service Advisor Hire [THA 256]

Recovering From a Wrong Service Advisor Hire [THA 256]

As an owner, it can be easy to want something to work out so much, you become blind to certain red flags. You also worry about the production of your business if you let someone go. What should you do? My panel shares their experience with a wrong service advisor hire and how they recovered.

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Why We Remodeled [AW 085]

Why We Remodeled [AW 085]

Guest host and shop tour with Gilda Dyckman, Cars Automotive & Muffler, Redondo Beach, Ca. Get an inside look at two remodeled buildings and find out why they rebranded their name.

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Culture Makes Great Customers, Keeps Great People, and Attracts Superstars [THA 255]

Culture Makes Great Customers, Keeps Great People, and Attracts Superstars [THA 255]

Culture is a common buzzword in our world. But did you know every organization has organic culture no matter what? If you’re not consistently developing and working on your culture, it will churn on its own and slip from your fingertips. What’s the cultural vibe in your business?

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Growing Sales For A New Location [THA 251]

Growing Sales For A New Location [THA 251]

Opening an additional location is hard work and can be challenging with twists and turns before the grand opening even happens. Learn from three shop owners who have multiple locations and their strategy to drive business to their new locations. They offer their ups and downs, what worked, and what didn’t. Many of you know that the real work starts way before the doors even open.

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Do We Earn Enough Respect? Charlie Marcotte and Dustin Brown [THA 250]

Do We Earn Enough Respect? Charlie Marcotte and Dustin Brown [THA 250]

It’s easy to be involved in your community as a business owner. You can sign a check, donate to a raffle, or sponsor a local sporting league. While those are great gestures, are you truly connecting your brand and your heart to your community? In this episode, 2 shop owners explain their full commitment to their community and why it’s important to their brand and their longevity in their business. Be prepared to be inspired to start your own acts of service in your community.

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Scheduling Work Flow [THA 248]

Scheduling Work Flow [THA 248]

We are living in the “new normal.” For anyone who wants things to go back the way they were pre-pandemic, you’ll be waiting a long time. Professionals everywhere are feeling the impact of shipping delays, short staff, and pricing. Our industry is no exception and efficient workflow has never been more critical. Clear communication and expectations between employees and customers is step one. In this episode, my panel shares their own experiences with scheduling workflow. Listen for some smart ideas start implementing small changes in your business that will have a lasting impact.

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Creating Lifetime Customers – Brittany Schindler [RR 684]

Creating Lifetime Customers [RR 684]

Establishing a connection with your customers and being able to keep them coming back is always a challenge for the automotive industry. How do you build loyalty and ensure customers are educated properly? In this episode, Brittany Schindler answers that question with easy-to-follow steps her service advisors implement every day, including a lifetime warranty for customers. Keep listening and brainstorm what you could change in your business.

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