RR 246: Scott Brown from iATN
Is iATN A Staple In Your Shop? Listen to Scott Brown Tell the Story of the Humble beginnings and Future Plans Of iATN.
Scott Brown president of iATN and co-owner, with his wife, of Connie & Dick’s Service Center, keeps his finger on the pulse of the industry by staying engaged at the shop. The interview takes you back to the day before the internet when bulletin boards were a way to communicate with your peers.
iATN is keeping pace and is working on exciting plans to continue to bring value to shop owners, technicians and educators of the auto care industry.
Scott gives an insider look at the iATN mobile APP, the new ‘Review’ space and the new iATN 2.0 and much more.
RR 245: Kate Jonasee from K-Tech in Sebastopol, CA
Do you remember when you started in business? What humble beginning did you have?
Kate Jonasee from K-Tech and Pauline’s Auto worked her way across the country after graduating from automotive technology college in upstate New York. She persisted through every opportunity to own two shops in Sebastopol, CA.
Kate says she learned something along the way from every shop she worked at and always had the goal to own her own shop, let alone two and possibly more.
Listen to the smart choices she made along the way, what her personal motivations were and how she is working to improve herself and her business.
RR 244: Brian Sump from Avalon Motorsports
Industry outsider used his business acumen and detailed, process-based, management philosophy to grow his business.
Brian Sump is not your typical shop owner. A former professional athlete, Sump had never turned a wrench in a shop before starting Denver-based Avalon Motorsports in 2007.
Recognized with multiple industry and business awards, Brian Sump is an entrepreneur who runs six different organizations and he explains why you need to network-up and network-down.
This industry awarded shop owner brings his wisdom to the premier aftermarket podcast.
RR 243: Giuliano Zuccato – Chrysler Crossfire & Horse of Destiny Foundation
The Mustang Man talks about his work on the Chrysler Crossfire Project, his 85th Birthday Celebration, and his new foundation “The Horse of Destiny Foundation” to help people in need.
Sharp as a tack at 85 years young, Giuliano Zuccato shares more behind the scenes look at his passion for automotive design and sculpting.
He explains a new concept of creating a full-size wind tunnel model of the Chrysler Crossfire. There is a video version of the podcast where you can see the slides of the Crossfire project that Giuliano is narrating. Find the video here.
Because he feels he wants to leave an even stronger legacy he started the “Horse Of Destiny Foundation” to help people in need.
After his bout with TB of the bone, when he was 19 years old, he sees his Glioblastoma as just another challenge to overcome. Listen to a ‘car guy’ legend; a truly remarkable man.
RR 242: Rick White from 180BIZ
Is the Transparency of The Internet Forcing The Service Professional To Change How Business Is Done?
Rick White is President and Lead Coach for 180BIZ, an auto repair shop training and business coaching company. He is an AMi approved trainer, an ASA committee member and an established industry writer for many top magazines.
Rick brings an enlightening view of leadership, communication, the sales process and shares the four responsibilities of a shop owner.
Rick also talks about the transparency of the internet and challenges a new way to do business because of the universal availability of information. He says we must bring insights to our customer because they are in need of our expertise. He also shares his view on where parts gross margins need to go in the age of the transparent internet.
RR 241: Jorge Menchu – AES Wave and Instructor
Are You Learning Up To Your Maximum Potential?
Industry trainer and entrepreneur Jorge Menchu, President of AES Wave is enthusiastic about teaching our industries technicians. He is more passionate on how technicians learn. He says that the basic problem of learning is to understand the mechanics of learning.
Jorge shares his Four Levels of Learning and says if you are in control of your learning process you will learn more. He says everyone knows how to learn. If you are not struggling to learn; then you are in control of the process of learning.
RR 240: Marion Miller from Complete Marketing Resources
Have You Ever Wondered If Your Website Is Keeping Pace with The Needs Of Your Customer?
Marion Miller from Complete Marketing Resources is a website expert. Her company has received Top 10 Automotive Website honors in 2015 & 2016. She is keeping pace with changing technologies and especially with what works for consumers.
Among ten top talking points we talk about the power of your home page, the evolution of web-based search (will you be ready for this change), the value of blogging, and the top three ingredients to an award winning website.
RR 239: John Burkhauser – Director of Educational Programs – Bolt On Technology
What You Can Learn from Your Dentist on Setting Appointments.
John Burkhauser, the Director of Educational Programs at Bolt-On Technology has a storied career as an automotive technician and as a post-secondary automotive educator. He is finding his career path has set him up for this current job.
John says the service process really hasn’t changed in 30 years. For many shops, it is still a day of putting out fires and trying to keep one’s head above water. He has his opinions on finding techs in post-secondary schools, the importance of best practices, and insights on digital vehicles inspections.
RR 238: Greg Bunch from Aspen Auto Clinic
Is your service adviser getting forty hours of training per year?
Greg Bunch owner of Aspen Auto Clinic a five-store operation in Colorado Spring, CO tells the story on how his first branch came about. Greg tells of his best practices on how to scale for multiple locations. He shares the traits of a shop owner when preparing for expansion.
We talk consolidation, the value of quality service adviser training, what good technicians want from their shop owner, how to prepare for expansion (you need capitol), customer retention and more.
He also talks about his Transformers Mastermind group for multi-shop operators.
RR 237: Rhonda Hiltbrand – News Works Marketing Group
Does Direct Mail Newsletter Marketing Work?
Join Rhonda Hiltbrand for a frank discussion on direct mail marketing. She sees a place for direct mail and especially newsletter marketing for service professionals.
Learn why direct mail is not dead and how it blends with social media. Rhonda talks marketing ROI, the tactics behind newsletters and why we are fighting clutter every day.
She says a newsletter is a platform to talk to your customer and help you stand out among the 6,000 advertising messages we are bombarded with every day.
RR 236: Bob Cooper – Elite Worldwide
Do You Know Why the Success of your Business is Dependent on Setting Huge Long-Term Goals?
Bob Cooper, President of Elite Worldwide share his five principles of success. He explains why having BIG goals is important to personal and business success. Bob has brought his expertise to the automotive industry as a trainer and a coach. He has also spoken worldwide to many Fortune 500 companies, private banking groups, school districts, the United States Army.
Bob gets into the details on his five principles and offers a special bonus; the CEO’s job description.
RR 235: Tom Piippo from Tri-County Motors
Where does a three time ASE Technician of the Year and shop owner find a new technician?
Tom Piippo a three-time recognized ASE Technician of the Year needed to find a new technician. He decided to grow his own and found a candidate in a most interesting place. Also listen to Tom share his story of remarkable results over the last 39 years operating in a small town of 491 households in northern Michigan.
Tom was recently honored by ASA as their 2017 Alpha award winner for his generous and far-reaching contributions to the automotive service industry.
RR 234: Vic Tarasik – Major Accounts Director at RLO
What is your next calling? What are your plans after you sell your business?
After nearly 30 years of successfully operating Vic’s Precision Automotive, a fourteen-bay automotive repair facility located in The Woodlands, TX, Vic Tarasik sold his beloved shop, however, he remains active in the industry he loves.
In the interview Vic’s shares the typical challenges a passionate technician goes through in learning how to run a good business. Vic goes over five of his ten Life’s Lessons; things he learned along the way that molded him as an entrepreneur. He tells us what he is doing today that continues to bring value to the industry.
RR 233: Brian Weeks from atc AutoCenter
How can a Re-Branding Strategy Create a Total Make-Over for this Family Business and Prepare for Market Growth.
Brian Weeks and his brother Chris from atc AutoCenter in Augusta, GA bought out their Dad in 1999 and worked hard in the family transmission business. Their story is typical until they both realized that their current business model was under stress. They needed to make changes to allow them to grow and meet market demands.
Brian shares the re-branding story, and how he and his brother made the bold moves to work on their business instead of in it.
RR 232: Dennis McCarron – On Sales
Do You Have the Technique to Close More Sales?
If you sell service or tires Dennis McCarron says, “The person who controls the sales process is the listener.” Dennis brings his passion for behavior analysis to this episode that can be titled the ‘Psychology of a Sale’. You will learn a formula to improve your selling technique.
Our customer doesn’t come in wanting to buy something. It is not about your ability to sell but how skilled you are to present the solutions. If you present a product to a customer that solves three of their needs the probability is high to close.
All aftermarket organizations are sales organizations. Dennis brings a great perspective to appreciate the sales technique. This is Dennis’s second appearance on the podcast.
RR 231: Tony Tatich from TMT Complete Auto Service Center
How do you integrate a second-generation millennial into a succession plan?
Tony Tatich from TMT Complete Auto Service Center in Bremen, IN shares his view on the family business and the aftermarket from a millennials point of view.
Hear Tony talk about his Dad, the business, the industry and the future. It is a big business in a very small town.
He’s doing a lot of things right. See how many you agree with.
RR 230: Technician Round Table Part 2 -Heipp – Landry -Fanslow
What do Three Diagnosticians think about Silver Bullets, Critical Thinking and the Future of Diagnostics.
Bob Heipp, Peter Landry and Matt Fanslow, bring a big dose of their passion to the second technician round-table. This discussion generated talk on important and trending topics, that for these working techs, are important.
In this episode Bob, Peter and Matt expressed their feeling on technician pay, computer skills, augmented reality, and flat rate among others. There are over 20 key talking points. Invest in understanding how these three professional technicians and trainers look at the industry, especially the commitment to perpetual training and for creating a better and sustaining aftermarket.
RR 229: Ciara Pegoda – Leadership 2.0 – Part 3
Spotlight Leadership 2.0 the University of the Aftermarket Executive Level Course as told by Ciara Pegoda.
Leadership 2.0 is an intense and intellectually challenging two-week executive development and learning experience deeply rooted in the theoretical and practical application of automotive aftermarket leadership principles.
Listen to the inside story through the experience of Ciara Pegoda as she walks you through the intensive two week course. This is a three part series with part one the covering the first week, part two covers the course project and part three the final week and project presentation.
RR 228: Ciara Pegoda – Leadership 2.0 – Part 2
Spotlight Leadership 2.0 the University of the Aftermarket Executive Level Course as told by Ciara Pegoda.
Leadership 2.0 is an intense and intellectually challenging two-week executive development and learning experience deeply rooted in the theoretical and practical application of automotive aftermarket leadership principles.
Listen to the inside story through the experience of Ciara Pegoda as she walks you through the intensive two week course. This is a three part series with part one the covering the first week, part two covers the course project and part three the final week and project presentation.
RR 227: Ciara Pegoda – Leadership 2.0 – Part 1
Spotlight Leadership 2.0 the University of the Aftermarket Executive Level Course as told by Ciara Pegoda.
Leadership 2.0 is an intense and intellectually challenging two-week executive development and learning experience deeply rooted in the theoretical and practical application of automotive aftermarket leadership principles.
Listen to the inside story through the experience of Ciara Pegoda as she walks you through the intensive two week course. This is a three part series with part one the covering the first week, part two covers the course project and part three the final week and project presentation.
RR 226: Connected CARS Detroit May 2017 – An Overview
The Future is Now. Are You Preparing for the Future of Automotive Repair?
Held in Detroit on May 18th & 19th, 2017 and presented by ASA, Automotive Service Association, Connected CARS (Congress of Automotive Repair & Service) and organized by Donny Seyfer. This training conference brought industry trainers, automotive engineers and service professionals from all parts of North America to learn about rapidly advancing vehicle technology. Participants got an important glimpse into the world of the connected car with in-depth and detailed looks at ADAS, Next Gen Vehicle Networks and the future of diagnostics.
Listen to a compilation of seventeen of your industry peers as they discuss their reaction to this top industry event. There is no time like now to best understand the speed and gravity of technology. This conference helped serve up the enormous opportunities that lie ahead for the ‘connected’ service professional.
RR 225: Jose Gonzalez – Educator
When you have big goals, and are determined to make a difference you can do just about anything!
Jose Gonzales was a working technician for 16 years for a dealership and an independent. He always admired automotive trainers and that motivated him to become an instructor in post-secondary. While he was was teaching, Jose completed his AAS degree in automotive technology then switched to become an instructor in secondary education (high school).
As if that wasn’t enough, Jose then completed his bachelors in business administration. When you hear Jose tell the story, you’ll realize he has a master plan and his moves were calculated and resolute. He loves teaching and is preparing for even more opportunities in the future.
Jose Gonzales is an educator who is shaping our future technicians, yet he says there are challenges to get some students to move to post-secondary or college level; he explains in the interview. Jose counts Jim Morton as an important mentor to him.
RR 224: Family Business: Three Dads Point of View
Aftermarket Family Business Dynamics. The Dads Speak About Their Family Business and Their Role and Relationship with their Sons.
Service professionals Terry Beachler, Gary Pontious, Sr. and Joe Palermo discuss their family business and the relationship with their sons. Many know that family dynamics is so rewarding and can also have their challenges, however if you make it work the results are personally gratifying.
I’m grateful to the three sons for gathering their dads for this interview. There are many great talking points; traits that they share with their son, the dads’ current role in the business, who is the bigger risk taker, how they see new technology, managing the numbers, the importance of communication and trust and special advice for all family business.
RR 223: Family Business: Three Sons Point of View
Aftermarket Family Business Dynamics. Second and Third Generation Service Professionals Speak About their Role and Relationship with their Dads.
Brett Beachler, 3rd generation join second generation sons Tom Palermo and Gary Pontious, Jr. in a discussion on the family business and their father son relationship. The aftermarket is mostly lead by family businesses and many business owners are contemplating succession.
Learn how these three sons have grown up in the business and how they see their role and what their dad has taught them about leading into the next generation.
RR 222: Dwayne Myers from Dynamic Automotive
Vice Chair of CCPN is Honored as a 2017 ASE/Autocare World Class Technician
Dwayne Myers tells his story that starts in the Army and ends with the 2017 ASE/Auto Care World Class Technician Honor. It seems that everything Dwayne Myers did in his career helped pave the way to this recognition.
A partner in the four-shop operation Dynamic Automotive in Frederick County, MD, listen to Dwayne’s message that anyone can have success. He says, “Don’t be afraid to give up the good to go after the great.”
Dwayne shares some great wisdom on Dynamics commitment to training and building a team. He sees a bright future for all shop owners and provides a great piece of management wisdom: ‘Never Talk Mad’.