Survey Says! [RR 501]
John Burkhauser is currently employed at BOLT ON TECHNOLOGY as the Director of Education, a job that allows him to use a lifetime of learning experience day in and day out. John dreamed of being a meteorologist but found out college wasn’t for him. When his car failed the state inspection, that was the day his…
Listen and view episode notesBill Long MEMA CEO – Advancing The Business Interest of Our Industry [RR 499]
Bill Long is president and chief executive officer of the Motor & Equipment Manufacturers Association (MEMA) Which represents the largest sector of manufacturing jobs in the US through its four divisions, the Automotive Aftermarket Suppliers Association (AASA), the Heavy Duty Manufacturers Association (HDMA), the MERA -the association for sustainable manufacturing and the Original Equipment Suppliers…
Listen and view episode notesRR 494: Women In Auto Care 2019 Honorees
The winners of the 2019 Women of the Year Awards are: Auto Care Woman of the Year: Jennifer Maher, Chief Executive Officer, TechForce Foundation and America’s Automotive Trust Auto Care Woman of Excellence: Cindy Frasca, Chief Operating Officer, Kukui Female Shop Owner of the Year: Jamie Carlson, Owner, Ervine’s Auto Repair and Grand Rapids Hybrid…
Listen and view episode notesRR 488: Bill Hanvey and Paul McCarthy AAPEX 2019
RR 488: Bill Hanvey and Paul McCarthy Builds A Strong Commitment to the Service Professional
My guests today are the aftermarkets leading advocates and voices; Bill Hanvey, President, and CEO of the AutoCare Association and Paul McCarthy, President of the Automotive Aftermarket Suppliers Association (AASA). Both are leading the industry towards a brighter tomorrow!
As AAPEX 2019 began we were told of a renewed commitment to the service professional. It is evident with the announcement that Repair Shop HQ will be a stand-alone venue at AAPEX 2020. It will be a homecoming event for all in the industry. My guest’s organizations jointly lead point on AAPEX as one of the world’s largest aftermarket events.
In this episode, you also hear Bill and Paul share some cool behind the scenes stuff from AAPEX and hear about the keynote speaker President Bush, and you’ll get a sense of the size and scope of the industry you earn your living in.
Both AutoCare and AASA are running hard on Your Car. Your Data. Your Choice. Initiative. You must, I repeat MUST get involved. While you are listening, if you aren’t in your vehicle, get to the internet key in yourcaryourdata.org and complete the petition. Also, get your customers involved. Get this story told; this will affect your business and your customer’s ownership of their data. We need millions of signatures. If you ‘ve ever thought of helping your industry, completing this petition is one of the most important things you can do. Yourcaryourdata.org
Listen and view episode notesRR 440: Bill Hanvey – Ownership of Vehicle Telematic Data Must Flow to the Vehicle Owner
Amending Legislation for Telematic Data Ownership – RR 440
My guest is Bill Hanvey, President and CEO of the Auto Care Association. Bill is engaging the automotive aftermarket to get involved in letting your legislators know the issue about data. Your help is needed to help in amending the right to repair legislation. Learn everything you can about this fight to amend the right to repair legislation. Ownership of Vehicle Telematic Data Must Flow to the Vehicle Owner.
Do you know that a car collects data as you drive? By 2022, 87% of new vehicles will be transmitting telematic data wirelessly. But who owns the data? The car manufacturer does. Without access to data, the independent service professional will not be able to get specific diagnostic data from the vehicle.
Listen and view episode notesRR 392: Shop Talk 7 – The Leading Ladies
Shop Talk 7 -Leading Ladies
Judi Haglin, from Haglin Automotive, Boulder CO, Shelle Bennett, from Mike’s Kars in Gettysburg, PA and Kelli Weatherby from Accurate Automotive in Mesa, AZ.
These three ladies are members of an ATI twenty group that is called Leading Ladies. They are proud of their numbers. They are the top twenty group in performance within the ATI program. How is that for ‘strength in numbers’.
We had a really relaxed and wide open chat in the AAPEX18 Studio where we touched on the disciplines they have in their 20 group, what they believe is the secret to a successful business, finding your humility will change your world, and why the fear of sharing hold businesses back. There is plenty more especially the talk on the secret sauce.
Listen and view episode notesRR 391: What Happens When a Technician Becomes a Customer for Automotive Repair.
What Happens When a Technician Becomes a Customer for Automotive Repair.
Pete Meir, Director of Training for the UBM Advanstar Automotive Group, which includes Motor Age magazine, wrote a story “When a Technician Becomes a Customer for Automotive Repair Service.” You can only imagine the implications and ramifications this implores.
When Pete needed tires for his truck he became a customer. He was not delighted with the service he was given and it drove him to write about it. He may have never written it if he had a satisfying and complete service experience. It’s tough to be in this industry and not judge your own personal experiences and standards against all others.
Training and Customer Service are the very processes that needed improvement and constant adjustment to meeting trends and everyday situations. Having this can equip a technician and service adviser in most decision making situations.
Listen and view episode notesRR 390: DATA – How Understanding Search Habits Will Help Grow New Customers
DATA – How Understanding Search Habits Will Help Grow New Customers
Al Haberstroh, a partner and Chief Strategy Officer at MontAd Media has developed numerous innovative, revenue-driving solutions for marketers of all sizes. He was an early adopter of content and database marketing and was instrumental in the development of two new proprietary marketing tools for the aftermarket; Shop Reach 360 and Audience ID.
Al knows that data will help drive traffic to the aftermarket. They key will be to interpret the data and use it to engage with customers who are searching for problem solutions.
This is episode is the answer to most questions regarding tracking data and its content and relevance. Monitoring the trends and movement with months and months of data can offer you a confident approach in assessing the products and services you offer. It is like reading the future and being a psychic using data analysis.
Listen and view episode notesRR 387: In Praise of Our Trainers
In Praise of Our Trainers
Our Guests: Bob Greenwood, AMAM, is the President and CEO of Automotive Aftermarket E-Learning Centre Ltd and has over 40 years’ experience working with Independent shops developing their business to maximize business net income.
Eric Ziegler owns and operates EZ Diagnostic Solutions Inc and is an accomplished automotive trainer working for Automotive Seminars and the Driveability Guys training technicians in the latest diagnostic techniques and technologies throughout the Midwest and US.
This is some straight up podcasting with hard-hitting talk about our industry trainers. Do we appreciate them the way we should? Are they paid enough? Do we look at training as an expense or an investment?
Bob and Eric seem like an odd couple to talk about this, but you’ll positively love the honest, transparent and frank talk that we had. Bob wrote an article titled. ‘In Praise of Trainers in the magazine Auto Service World and, I believe you’ll appreciate the way he and Eric bridge this topic.
Listen and view episode notesRR 386: Shop Talk 6 – Making it Work – Husband and Wife Partners
Making it Work: Husband and Wife Partners
Our married partners are Judi and Dana Haglin of Haglin Automotive Boulder, CO, along with Kim and Rob Auernheimer of CS Automotive in Brentwood, Tennessee. They share their experiences in running a shop, together with their life partners.
They make it sound simple, however as you’ll hear there was and continues to be a learning curve in their path to ‘harmony’. We’ll learn how they brought out the best in each other while improving their business’s and continuously making each other better.
They persisted with the patience, hardships, struggles, fulfillment and the joy of owning and managing a business as a husband and wife tandem.
They are like any couple but have the additional dynamic as business co-owners and partners. Learn from their tribulations as they share how each overcame their challenges to make their partnership amazing and strengthen their relationship over time.
Listen and view episode notesRR 385: AAPEX 2018 – Driving the Aftermarket to be Ahead of the Curve
AAPEX 2018 – Driving the Aftermarket to be Ahead of the Curve
The Auto Care Association and the Automotive Aftermarket Suppliers Association (AASA) are valued partners working together to meet the needs of the industry and stay ahead of the curve. They co-own AAPEX where the global automotive aftermarket gathers to learn and find the next opportunity in this $740B industry.
Mark Bogdansky and Chris Gardner and their teams under the leadership of Bill Hanvey from Auto Care and Bill Long from AASA bring educational sessions, networking events and live demonstrations to help you grow your aftermarket business.
Mark Bogdansky, is the Senior Director of Meetings and Events at Auto Care Association, and Chris Gardner, MAAP, is the Vice President of the Automotive Aftermarket Suppliers Association.
Listen and view episode notesRR 384: Women In Auto Care 2018 Honorees!
Women In Auto Care 2018 Honorees!
In this episode, we are talking with the 2018 Women In Auto Care honorees. Share their achievements, triumph and the road to their success in this long-form audio interview recorded at AAPEX 2018.
Tammy Techlenburg, President of Women In Auto Care and the Vice-President of Global Sales and Marketing Operations for Spectrum Brands, Dawn Zieren, SVP Global & Strategic Initiatives, The NPD Group, Kathleen Jarosik, Owner, Xpertech Auto Repair, and Nicole Huard, Manager, Category Management and Consumer Insights, Robert Bosch LLC, grace the remarkable results radio airwaves discussion this industry milestone.
Listen and view episode notesRR 383: AAPEXedu 2018 The Road To Great Technicians – Roundtable
AAPEX EDU 2018 The Road To Great Technicians
A fundamentally valuable discussion as we get ready to deal with the tsunami of seeding our industry with our future technicians that will have the competencies necessary to perform mechanical and diag work and the need to develop career paths for every level of technician.
We need apprentice and mentoring programs that are universal to the industry, along with an industry moving in the same training direction so we can create competent technicians to work on the tech and safety issues of our future vehicles. We do not need our government involved in directing competencies, we need to do it ourselves.
This discussion is one you’ll need to hear time and time again. You will need to be involved and help move this initiative forward. Don’t wait to get involved. A first step is to become a member of NASTF. It is Free. Go to NAFTF.org
Listen and view episode notesRR 381: SVI – Secure Vehicle Interface: The Future In Secured, Standardized, And Direct Access to Vehicle Networks
Repairing and Diagnosing Tomorrows Tech With Access and Authority Using Secure Vehicle Interface
Joe Register is Vice-President of Merging Technologies at the Auto Care Association.
Joe is on the cutting edge of technology as it affects our industry and to be at the table as it relates to who owns the data and who can have access to it. In this episode, we will be discussing how SVI: Secure Vehicle Interface can have an impact on our future by authorizing and authenticating who can have access to vehicle data.
Although the standards and implementation strategies continue to be developed, you will understand the significance that SVI will have on the aftermarket.
Authorized access to vehicle data will not only help in the vehicle repair, but help users understand the automotive/driver behavior, surroundings, status of the vehicle, entertainment, lifestyle, and everything you can muster in a connected car that brings safety and security for its owners.
Listen and view episode notesRR 315: Chris Gardner from AASA
Technology Talk, AAPEX, ADAS, CES and More.
Chris Gardner, MAAP, is the Vice President or Programs and Member Services for AASA, the Automotive Aftermarket Suppliers Association. AASA is the voice for the Aftermarket Supplier Industry. Chris also manages all things technology for the association and that is where we spend most of our time in this interview.
An interview highlight is Chris’s view of the Consumer Electronics Show (CES) that he has attended for the last three years. He’ll give you a perspective on what he saw and the impact on the aftermarket as our future rolls out, as he sees it.
Among other discussion topics ADAS and the tech he saw at CES. Chris sees a convergence of telematics with the consumer, the service professional and the supplier. We even talked a bit about smart parts.
Listen and view episode notesRR 290: Al Haberstroh and Robert Cannon
Marketing To the Ultimate Customer. The Power of Video and the Zero Moment of Truth.
Al Haberstroh, a partner and Chief Strategy Officer at MontAd Media, a data marketing company serving the auto aftermarket and Robert Cannon, Chairman and CEO of AutoNetTV. Discuss building confidence and awareness in your consumer’s relationship.
These two companies have formed a strategic partnership to provide innovative content and marketing services to the aftermarket. They believe, “Macro trends like price transparency and more educated consumers are compelling smart manufacturers to connect with repair shops and consumers in creative ways.”
This conversation is going to light you up if you are into branding, marketing and the buying moment of truth. Al and Robert have a handle on the ‘e’ buying experience and look to work with the aftermarket to nurture a knowledgeable and brand conscious customer for the service professional.
Listen and view episode notesRR 284: Women In Auto Care Honorees
Women In Auto Care Honor Their Own.
The 2017 Honors for Auto Care Woman of the Year Laura Soave, Senior Vice President, Chief Marketing and Communications Officer, Federal-Mogul Motorparts, Female Shop Owner of the Year, Carolyn Coquillette, owner of Luscious Garage in downtown San Francisco and Auto Care Woman of Excellence, Jill Trotta, the Director of Automotive Group at Repair Pal.
The WIAC connect, empower and mentor women in our auto care industry. In 2017 they provided educational scholarships worth $65,000. More on that inside this fun and inspiring episode.
Listen and view episode notesRR 281: Auto Care Impact Award- Four For The Future 2017
Impact Award Honoree’s In 2017 Share Their Aftermarket Story.
The Auto Care Association annually honors four aftermarket professionals, age 40 or younger, who have made remarkable contributions to the auto care industry. The Impact Award: Four for the Future, was created in 2010 and is administered by the Auto Care Association Marketing and Communications Committee.
The 2017 award winners are Sarah Shelstrom from Integrated Supply Network, Katina Wall from STP at Spectrum Brands, Kyle Byrne from the Merrill Company and Chris Pacey from National Performance Warehouse.
We talk about the impact of technology, the elephant in the room, insights, recruiting talent into the industry and the trends they see affecting the aftermarket.
Listen and view episode notesRR 280: Eric Svedberg and Rex Cate from Automotive Specialists
Shop Owner Shares His ‘Grow Your Own’ Technician Training Program
Eric Svedberg from Automotive Specialists in Virginia Beach, VA is in the AAPEX 17 studio with his millennial technician Rex Cate. The conversation gets deep into the recruitment of Rex (he worked at Panara), his training program, his annual review, and how Eric is integrating Rex into his business.
Now four years into the training program there are no regrets on either side. Rex says that there are many millennials like him out there looking for a chance.
Listen and view episode notesRR 279: Wheat Ridge High School STEM Program – Auto Shop on Steroids
Where did high school auto shop class go? Into the STEM program at Wheat Ridge High School.
A college-level program at the high school level is challenging 80 students to learn design, manufacturing, marketing, media, electrical, welding, fabrication with a competitive will to win as a collective team.
An exciting a refreshing look at how just one high school STEM program is making a difference that could one day engage students to join the automotive industry. This group has won the challenge twice in the last three years.
They are also working on a two-person NASA Mars vehicle that must fold up into a 5x5x5 foot space.
Listen and view episode notesRR 278: Emerging Technology – How Will the Aftermarket Prepare – Service EDU @ AAPEX17
Trends, Current Issues and Outlooks On the Future of the Service Sector
Shop owner Ryan Clo, Trainer Dave Hobbs and Diagnostician Matt Fanslow share their perspectives on the opportunities and challenges that make up the dynamic and changing aftermarket.
Don’t miss the discussion on training, business models, technician pay, business culture, specialization, and the changing role of the shop owner.
Listen and view episode notesRR 277: Andy Bizub from Midwest Performance Cars
There Should Never Be A Year That You Don’t Make More Than The Year Before.
Andy Bizub purchased Midwest Performance Cars in Chicago, IL after 25 years as a commodity trader. He was a customer of Midwest and needed a change in his career, so he purchased the Porsche, BMW, Audio specialist.
His love of cars and his passion to build a growing successful business eclipsed his lack of experience in the industry. Andy shows that being a good CEO and leading your team to greatness is what it takes to be successful.
Andy is the perfect example of taking a commitment to culture, relationships, leadership and problem solving and transforming a business that is adding its second branch.
Listen and view episode notesRR 276: SPARK 2017 at AAPEX
Building The Future. Three Intense Days Showcase The Global Automotive Aftermarket.
Tyler McCartney, Nicholas Holton, Christopher Berry and Zach Rizo were four of the ten collegiate level students that were provided an unprecedented immersion into the aftermarket at the start of their careers, all because of SPARK.
As the entire aftermarket faces the need for young talent to join our industry, this interview shows the power of the SPARK Program to showcase career opportunities. These students got to see the global aftermarket on display and understand the economic impact on our economy.
Listen to the gems of wisdom from our future leaders.
Listen and view episode notesRR 275: Chris Chesney – Sr. Director Customer Training – Carquest Technical Institute
Are You Committed to Be A Lifetime Learner In The Automotive Aftermarket? Learn Why It Must Be Your Most Important Goal.
Chris Chesney is the Senior Director, Customer Training at the CARQUEST Technical Institute and explains that our great aftermarket has its best days ahead, however, the challenge is going to take many people, teams and organizations working together to formulate solutions as we prepare for the largest wave of technology and consolidation we’ve ever seen.
Chris explains that all successful technicians and shop owners know …. that you must be committed to being a lifelong learner. If not … you’re in the wrong profession.
Listen and view episode notesRR 274: Bill Hanvey and Bill Long / Co-Chair of AAPEX 2017
AAPEX Co-Chairs Share the Educational Value and Networking Power of this Premier Global Event
AAPEX is co-owned by The Auto Care Association and Automotive Aftermarket Suppliers Association (AASA). Bill Hanvey is president and CEO of Auto Care and Bill Long, AAP is president and COO of AASA.
You’ll hear about the evolution in education for the service professional and the highlights for diagnostics training and technology for 2017. Bill and Bill share many of the reasons to attend AAPEX and their strategies to keep pushing the technology envelope since we are now a technology industry.
Mobility park and ServiceEDU are discussed along with a few behind the scenes stories that will give you a high appreciation for the enormity of this project. This is the Expo and Conference not to be missed each year.
Listen and view episode notes