Leak Detection in Automotive Thermal Management Systems [THA 420]

Recorded at the 45th annual Mobile Air Climate Systems Conference (MACS 2025) in Orlando, Florida, the focus is on the critical topic of leak detection in automotive air conditioning systems. Two main leak detection methods are compared: dye leak detection, which uses fluorescent dyes and UV lights for visual identification, and electronic leak detection (ELD), which uses sensors to detect refrigerants. The discussion also covers the compatibility of these methods with various refrigerants, including those used in electric vehicles, and explores the advantages and disadvantages of each approach.
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Future Proofing Your Shop: A 2025 Auto Repair Outlook [THA 419]

The “Great Correction” refers to a shift in the industry after a period of relative ease, likely due to pandemic related factors. The key concerns include a decrease in online searches for auto repair, rising costs, increased competition from dealerships, labor shortages, rapid advancements in technology (EVs, ADAS, AI), and the need to explore new revenue opportunities like key services, ADAS calibration, tires, and truck repairs. These issues suggest that the strategies that worked in the past may no longer be effective.
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Artificial Intelligence: Friend or Foe? A Shop Owner’s Guide [THA 417]

Discover how to harness AI tools effectively in business with two experts from Optimize Digital Marketing. They share practical tips on using AI to streamline operations, generate creative marketing ideas, optimize SEO, and improve customer interactions—all while maintaining a personal touch. Learn how to balance AI’s efficiency with human creativity and judgment, avoid pitfalls like bias and plagiarism, and make AI work for you without losing authenticity. 
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Marketing VS Branding: Explained [THA 415]

Shop owner Andy Bizub, CEO of Midwest Performance Cars, shares how collaborating with designer Pam Esposito transformed his company’s branding and communication strategies. Pam, with over 25 years of experience, explains the difference between branding and marketing, emphasizing emotional connections and authenticity. The episode highlights the importance of consistent, meaningful branding and the long-term benefits of investing in a strong brand identity.
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From Websites to Texts: How to Meet Modern Consumer Expectations [RR 982]

Aubrey Amborn, Director of Sales for Net Driven, discusses the evolving marketing landscape in the automotive industry. She emphasizes the necessity of a robust online presence, effective SEO, and diverse communication methods to meet changing consumer preferences. Aubrey highlights the importance of adapting to digital trends, noting that 87% of consumers prefer text communication. The discussion also covers the impact of online reviews and the need for businesses to engage with customers through various channels to remain competitive.
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Are You Setting Your Employees Up To Fail? [FTR 095]

By setting realistic expectations, providing necessary support and training, fostering a positive work environment, and maintaining transparency and honesty, business owners can create a more productive and harmonious workplace. Implementing these actionable tips from Kevin Eckler can help reduce turnover, improve employee satisfaction, and ultimately lead to a more successful business.
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15 Car Maintenance Rip-Offs Explained [THA 381]

Our panel discusses and debunks car maintenance myths from an online article titled “15 Car Maintenance Rip-Offs You Should Avoid.” They cover topics such as engine flushes, air filter replacements, fuel additives, tire shine, headlight cleaning kits, extended warranties, coolant flushes, oil additives, oil enhancers, undercoating, custom exhaust systems, dealership oil changes, and professional detailing.
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Stay Out of the Rabbit Hole [RR 951]

Recorded at the 21st annual TST Big Event, Sherwood Cooke shares his journey of running his business for 28 years, his success with social media, especially TikTok, under the moniker ‘The Professor,’ and the impact of digital content on attracting a wide customer base even from hours away. Discover the evolution of Cooke’s business practices, the significance of ethical service, community engagement and how to build a team culture through understanding and investment in people’s lives.
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The Coach’s Toolkit: The Role of Coaches in Shaping Industry Leaders [RR 940]

Recorded Live at Vision Hi-Tech Training & Expo, discover the Coach’s Toolkit: The role of coaches in shaping personal growth and team development. Joe Marconi and Darrin Barney also tackle the challenges of screen addiction and social media’s impact on mental health and why the culture within your business is the engine that powers your shop’s success.
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Are You Addicted to Social Media? [RR 938]

Recorded Live at Vision Hi-Tech Training & Expo, Carm Capriotto, alongside shop owner Kim Auernheimer and industry professional Tracy Capriotto, dive into a myriad of topics relevant to the industry. They reflect on the evolution of the industry and the significance of the Women in Auto Care conference. Kim discusses her journey managing multiple shop locations and the nuances of catering to different communities, while Tracy offers insights on the benefits of personality tests like DISC for workplace harmony. The trio also examines the double-edged sword of social media’s role in both personal and professional realms, advocating for a more intentional and productive use of the platforms. This episode is a trove of wisdom, emphasizing continuous personal growth and adaptation in a digitally-driven world.
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Advantages and Challenges of Artificial Intelligence in the Automotive Industry [THA 335]

Tara Topel, Greg Buckley, and Andy Bizub discuss the applications of AI in the automotive industry, focusing on the use of ChatGPT. They share examples of using AI to update handbooks, create repair procedures, educate service advisors, and enhance the customer experience. They also discuss the challenges and potential benefits of using AI in customer-facing interactions. While AI has benefits, it should be used as a supplement rather than a replacement for human connection. 
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Keeping Up with Technology [THA 333]

As technology continues to advance, it can be difficult for businesses to keep up with the latest tools and updates. This is especially important as it directly affects the quality of service provided to customers. Our panel discusses the challenges of keeping up with technology and shared their tips for staying ahead of the curve. They discuss the need for specialization, individualized training, and networking to solve problems and keep up with new tools and updates.
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21 Tips: How to Gain an Edge Part 4 [THA 328]

Learn how to improve your business and take it to the next level with these 21 tips and insights related to management, marketing, customer service, and personal growth. Our panel provides practical tips such as refreshing online photos, using referral programs, and creating a virtual tour of the shop. They also encourage humility, vulnerability, and continuous learning as essential tools for success in the automotive industry.
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Turbo Tim’s Garage: From Core Values to Cats, How to Build a Unique Brand [RR 848]

Are you looking for inspiration on how to have fun in your business while building a unique brand? In this episode, co-owners Tim Suggs and Rachel Grewell share their approach to core values and how they recently held a leadership retreat to refine those values. They also discuss the role of cats in their branding and marketing efforts, employee management and training, and community involvement. Tim says, “Being true to yourself and your team is the key to success.” So, let’s all take a page out of their book and strive to be different and true to ourselves in our businesses and lives.
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Finding Technicians Part 2 – Chris Lawson [RR 816]

Chris Lawson is back for Part 2 of our discussion about finding technicians in our industry. This episode focuses on the advanced strategies for finding technicians on Indeed and Facebook. Do you require a resume on Indeed? Find out why you shouldn’t!
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Google Reviews: New Value From the Words Used [RR 793]

We are with Jimmy Lea from Kukui at ASTE 2022 with another important Google Update. We are always keeping you in the know as it relates to mother Google. Google is now giving more credibility and weight to customer reviews. It goes beyond their ranked star review and dives into what they wrote, word for word, literally. What does that mean for your shop?
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Differentiate with Video [THA 299]

They say a picture is worth a thousand words, but what about video? Video content has taken our world by storm, and if you’re not doing videos for your shop, you are behind. Keep listening to find out how to differentiate yourself from other shops using authentic stories from your customers and employees.
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Paul Scanner Danner: His Life, His Brand, His Impact [RR 791]

For my 5th episode with Paul ‘Scanner’ Danner, we sat in the ASTE studio and caught up on his life, his world. There are some great pictures if you watch the video version of the episode of him in 1994 and now. He reminisces about his Dodge Power Wagon, his family, and the Scanner Danner Brand. Paul was at ASTE to learn and continue to hone his craft. Paul has his son working with him in the creative process to keep ‘Scanner Danner’ relevant and up to date.
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Out with the Old, in with the New [AW 095]

Guest hosts and shop tour with Rich and Linda Brauer, 59 Auto Repair, Plainfield, IL. They’ve been in business 28 years and was the 2021 NAPA Shop of the Year. Rich and Linda discuss the importance of being open to new ideas and change, rather than saying “that is the way we’ve always done it.” 

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The Four Pillars of Marketing – Tony Mercury [RR 703]

The Four Pillars of Marketing [RR 703]

This episode focuses on simplified marketing that will offer new ideas to try out and to bring focus to “thinking like the customer.” Make sure your business is making a splash and being noticed.

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Marketing: Never Take Your Foot Off the Gas Pedal [RR 701]

Marketing: Never Take Your Foot Off the Gas Pedal [RR 701]

It’s always a pleasure to sit down with the Shop Marketing Pro’s team. We recorded this at the 2021 ASTE Conference. Marketing is constantly evolving and as a business owner, it’s easy to push it to the back burner. So do you know when is the best time to be marketing? My panel explains the great mystery of life.

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CEO Margaret Palango Takes the Lead [RR 692]

CEO Margaret Palango Takes the Lead [RR 692]

I’m so honored to be speaking with the new CEO of Auto Shop Solutions, Margaret Palango. In this episode, Margaret shares how she went from a stay-at-home mom to her newly appointed position as CEO. You have to create opportunities for yourself and go for what you want. Her new role will encourage more women to join our industry. Listen and be inspired and strive to grow your confidence so you can reach your goals, take big leaps and make a difference.

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Jimmy Lea’s Top 7 Proven Marketing Methods [RR 687]

Jimmy Lea’s Top 7 Proven Marketing Methods [RR 687]

The online realm of marketing can be overwhelming by just thinking about it. How do you successfully market your business online? Stop spending money on methods that don’t produce or may even work against you. You need to measure and manage your marketing for the most significant results possible. I’m in the ASTE 2021 studio with Jimmy Lea, Kukui evangelist, to discuss the top 7 methods you can implement in your shop today that are proven to put your shop on top.

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