Car Coach Reports with Lauren Fix [RR 775]
Carm here from the Aftermarket Radio Network and my guest is Lauren Fix. Lauren is a nationally recognized and trusted automotive expert, media guest, journalist, author, keynote speaker and radio and television host. Lauren is also from my hometown, Buffalo, NY. I caught up with Lauren, and we discussed her take on electric and autonomous vehicles, supply chain issues, and her passion for cars that are propelled by an Internal Combustion Engine.
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Listen and view episode notesCustomer Perceptions Part 1 – Bob Cooper and Bill Greeno [RR 773]
In this episode, we are jumping into the mind of your customer. From their perspective, do they prefer to use the term mechanic or technician? Ask a customer … How much do they think a mechanic/technician earns? What is your customer’s opinion on a service advisor having visible tattoos or smelling like cigarettes? Bob Cooper asked these questions to a panel of consumers at the 2022 Elite Invitational in San Diego, and their answers will certainly surprise you. And more importantly, what should you do in your business having this knowledge?
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Listen and view episode notesThe Women of NAPA AutoCare [RR 771]
Joining me is the powerhouse team of women behind NAPA AutoCare. Napa has almost 100 years of dependability and remains the brand you can trust. My panel of ladies discusses the future, what makes the NAPA Family so strong, Tesla parts availability, training, and the collective strength of their AutoCare Members.
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Listen and view episode notes2022 Napa Technician Of The Year: Meg Lewis [RR 769]
We are at the NAPA Expo joined by the 2022 Napa Technician of the Year, Meg Lewis. She is the first female winner and is a huge advocate for automotive training and reaching the youth in schools. I’m also joined by Matt Fanslow from the Diagnosing the Aftermarket A to Z Podcast. We discuss goals, passions, work-life balance and advice to women in the industry.
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Listen and view episode notesBe Proud of Your Culture [AW 117]
Guest host and shop tour with Pat Schnaidt, Performance Tune Auto Repair, Fort Collins, CO. Find out how Pat attracts and retains his employees. He also has an apprentice with no automotive experience but an appetite to learn.
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Listen and view episode notesWork Happy, Drive Happy [RR 768]
Find out how Marc Pons maintains a “Work Happy, Drive Happy” culture inside his 9 shops. Marc is also the president of ASTA in North Carolina, the Automotive Service and Tire Alliance, the folks who bring you ASTE. Marc explains the importance of setting routines to reinforce your values, it only takes 15 minutes at the beginning of each day. Can your shop spare 15 minutes? I think you can.
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Listen and view episode notesMaintenance Intervals: Industry Standards [THA 287]
Maintenance services are the new frontier for the automotive industry. How do you shift your customer’s perspective from reactive repairs to proactive repairs? Is your parking lot full of problem vehicles? Can we do a better job of helping the customer get long life from their Cars? My panel examines the importance of maintenance intervals and the value of informing and educating your customers.
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Listen and view episode notesRon Capps: Two Time World Champion NHRA Driver Turned Team Owner [RR 767]
We are at the 2022 Napa Expo with reigning two-time world champion Ron Capps, who has just recently started his own Motorsports company. Find out what it’s like being both the driver and team owner. Listen to Ron explain the initial rush when his race car goes from 0-100mph in 7/10 of a second. He says It’s all about his team and the processes and procedures.
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Listen and view episode notesFinding Success in an Auto Repair Complex [AW 116]
Guest host and shop tour with Jeff and Shari Pheasant, A Master Mechanic, Reno, NV. Find out how a media story on converter theft led to Jeff collaborating with the local sheriff’s department.
Listen and view episode notesHow Partnerships Work [RR 766]
What does it take to build and maintain a long-term and successful business partnership? Why do so many fail? I’m with Travis Troy and Josh Mullins from Honest Wrenches, and they are debunking the misconception that partnerships in business don’t work. Spoiler alert, just like a marriage, it takes hard work and clear communication with aligned values.
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Why Do a Repair Order Audit? [THA 286]
Are you chasing the KPI’s in your business without pausing and diving into what creates those Key Performance Metrics? Are you reviewing repair orders? The amount of data filtered properly from an RO Audit will astound you. Use the data from a Repair Order Audit to refine your business.
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Listen and view episode notesWhat Do Technicians Really Want? – Jimmy Alauria and Jason Stretch [RR 765]
We all know that there’s a shortage of workers for mostly all businesses in all industries because of the great resignation. As a shop owner, how are you attracting the best technicians? Are you promoting your culture and the opportunity to work in your business? Wouldn’t it be nice to know what is important to technicians? What are they looking for in a shop, and do you offer it? Jimmy Alauria and Jason Stretch discuss the results of a recent technician survey that might surprise you. And how the value of the survey shapes the ads that attract superstars.
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Listen and view episode notesHelping the Community Deter Converter Theft [AW 115]
Guest host and shop tour with Jeff and Shari Pheasant, A Master Mechanic, Reno, NV. Find out how a media story on converter theft led to Jeff collaborating with the local sheriff’s department.
Listen and view episode notesMy Computer Was Hacked: Now What? – Tom Sciortino [RR 764]
How secure is your computer and internal network? Could it survive malware or a virus? For most of us, our system just runs and is out of sight, out of mind…until something happens. I’m with Tom Sciortino, a good friend and local shop owner in my hometown, and his business computer got hacked. Tom’s personal accounts were also hacked. He bought a couple of laptops he didn’t know about. Don’t let this happen to you; keep listening to find out how he discovered the hack and the changes he made to protect his network.
Listen and view episode notesDetails Matter to Your Customers and Employees – Dale Warmuth [AW 114]
Guest host and shop tour with Dale Warmuth, Leon’s Car Care Center, Eureka, CA. Dale emphasizes attention to detail in your shop environment for your customers and employees. His wife even bakes 30 dozen cookies a week for the shop.
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Listen and view episode notesGrowing Pains with Jim Shukys [AW 113]
Guest host and shop tour with Jim Shukys, JimyZ Automotive, Streetsboro, OH. Jim is managing unprecedented growing pains. He is also training his successor with a 5 and 10 year tentative plan.
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Listen and view episode notesYou Need an Organizing Board – Discover Why with Jimmy Alauria [AW 112]
Guest host and shop tour with Jimmy Alauria, 3A Automotive and Diesel Repair, Phoenix, AZ. Does your shop have individual unicorn employees? Or does it have a team with leaders? Dive into his Organizing Board comprised of 7 divisions.
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Listen and view episode notesDo You Have a 40% Close Rate For Pre Scheduled Appointments? Brett Beachler [RR 758]
How do your service advisors close their sales with a customer? Are they pre-scheduling for future maintenance appointments? Brett Beachler’s business has a 40% close rate for pre-scheduled maintenance appointments. He discusses how to make your current customers, your future customers. Grab a pen and paper or head to the shownotes on this episode. You don’t want to miss Brett’s closing presentation that can be implemented in your business.
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Listen and view episode notesSurviving the Loss of 3 Technicians in 3 Weeks – John Bridgwater [AW 111]
Guest host and shop tour with John Bridgwater, Doral’s Auto Repair, San Leandro, CA. Find out how John recovered from losing 3 technicians in 3 weeks.
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Listen and view episode notesDo You Have a Customer Avatar? – Daniel Griffith [RR 756]
Have you identified and named your ideal customer avatar? Do you talk about it with your team? I’m with Daniel Griffith at the 2022 elite invitational. Listen as he breaks down finding the ideal customers and the importance of team culture. He even uses his employee testimonials in job postings (there’s an idea).
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Listen and view episode notesMoving to a New Shop [AW 110]
Guest host and shop tour with Jae Malinowski, Faithfull Tirecraft, Saskatoon, Saskatchewan. Jae’s shop has 5 shipping containers of customer tires. Find out why tires are an important part of his business.
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Listen and view episode notesHairdresser Turned Shop Owner – Danielle Vila [RR 754]
Are hairdressers the new untapped resource for our industry? How does a hairdresser in San Francisco become an automotive shop owner in Las Vegas? What can we learn from the intimacy between a hairdresser and the client? I’m with Danielle Vila at the 2022 Elite Invitational, stay tuned, you won’t want to miss this episode. We discuss business, hair care tips, and a few laughs in between.
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Listen and view episode notesTwo Locations, One Campus [AW 109]
Guest host and shop tour with Reggie Stewart, 2 locations, Reggie’s Motorworks and Noble Auto Service, Noblesville, IN. Find out how and why Reggie branded 2 separate locations in 1 former dealership space.
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Listen and view episode notesFrom Investment Banker to Shop Owner [RR 752]
Ready to be inspired by a shop owner that came from the merger and acquisition realm? Why did he choose our industry? What fresh perspective does he have? I’m with Thomas from Hotchkiss Auto Repair and his passion about people and training is infectious.
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Listen and view episode notesProcess Driven: Stop Restarting Jobs [AW 108]
Guest host and a shop tour with Lorenzo Pellicciotta, CarStar, Oakville, Ontario. Lorenzo discusses his path to becoming an entrepreneur and why processes and procedures are critical to gathering all information on a vehicle the first time.
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Listen and view episode notes