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RR 101: Ron Inchausti from Coast Motor Werk

Ron Inchausti always had entrepreneurial ideas since childhood, but lacked goal setting to implement these ideas. He started his automotive career like most, working for someone else. He never considered, or saw the need, to start his own company. This young, eager mechanic had a special passion fueled by providing quality service with a thoughtful…

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RR 074: Catering to the Female Customer

Why Listen? Did you always want to know what it takes to create a women friendly repair shop? What kind of amenities? Do women car care clinic bring value? Is the bar higher for women? Heavy talk that customer service to women needs the same respect that you give men. We discussed service reps, communication,…

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RR 027: Bogi Lateiner from 180º Automotive

Bogi Lateiner

Meet Bogi Lateiner from 180º Automotive in Phoenix, AZ.  She graduated Phi Beta Kappa from Oberlin College in just three years with a double major in Womens’ Studies and Pre-Law. Listen to her story on how she got where she is today. Her nine year old shop has an all-female tech team, working eight bays…

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RR 022: Amy Mattinat from CCC Women’s Board

Amy Mattinat, the current president of the Car Care Council Women’s Board discusses the organization she leads. When you think about the number of woman who make up the majority of customers and decision maker at service counters, the role the Women’s Board is very important to the industry.  Amy outlines the council’s value and…

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RR 015: Judy Walter from Zimmerman’s Automotive

Besides growing up in the 57 years young family business, Judy Walter the CFO and co-owner of Zimmerman’s Automotive, Mechanicsburg, PA with her uncles works with a family staff of 12 out of 29 team members. This is a true blue family enterprise. At  they have a 20,000 sq foot facility, sporting a 12-bay shop with seven…

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