Here are the two most recent episodes
“I’m Just One of the Guys!” Being Seen Beyond Gender and Ethnicity [FTR 108]
Emily Chung shares her experiences as a female minority shop owner in the automotive industry. She reflects on societal tendencies to highlight differences rather than commonalities. She encourages her peers to engage with her on business-related topics rather than focusing on her gender and ethnicity.
remarkableresults.biz/f108
The Invisible Paycheck: Retention Strategies Beyond Pay [THA 403]
Recorded at the 2024 ASTA Expo, explore key strategies for hiring, compensating, and retaining skilled technicians in the automotive industry. This episode highlights the significance of comprehensive benefits beyond pay.
remarkableresults.biz/a403
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RR 273: Technician Round Table Part 3 -Heipp – Landry -Fanslow
Wide Open Discussion from Three Aftermarket Technicians on Technician Pay, Benefits, Training and MORE!
Matt Fanslow, Bob Heipp and Peter Landry openly discuss some very hot and touchy subjects that effects all aftermarketer’s.
Besides technician pay and benefits, other talking points cover the commitment to forever training, getting paid for diagnostic time, ADAS, mandatory technician certification, their view of the technician shortage, and is there enough GOOD training available.
This discussion is not without its very strong perspectives that will challenge thinking and maybe convert an outlier.
RR 272: Marcus Marchegger from Capital Automotive
Have You Turned Your Passion Into Your Business WHY?
Marcus Marchegger’s career as a shop owner didn’t take the traditional path. It included working for a friends shop right after college, real-estate, dealership’s and being a mortgage broker. With a new wife and baby, he had a long commute and became a stay at home dad.
His wife knew of his passion for the automotive and together they found and purchased Capitol Automotive in Carson City, NV.
Marcus takes you through the early days and some of the early regrets. We all have them. A smart, passionate people person who wants nothing more than to help people be safe and make sensible decisions about their cars.
From floor sweeper to mortgage broker to shop owner. An interesting pathway to being a service professional.
THA 039: Eight Ways To Recruit and Build Your Team | AMi Credit
When was the last time you actively recruited qualified candidates to fill your bench strength?
Kevin Vaught, Business Development Coach from Elite Worldwide, Ryan Blair from Blair Automotive and Robert Sexton from First Tire and Automotive bring their strategies, tactics and ideas to the discussion.
We cover networking, building your pipeline of qualified candidates, and your people as recruiters. They all agree that recruiting is a long game that needs daily attention. You must invest the time.
We talk about marketing efforts and being involved in secondary and post-secondary education. Many more great ideas and gems of wisdom from the Academy panel who make recruiting a ‘must do’ piece of their responsibility to their companies
RR 271: Jim Morton – Aftermarket Trainer and ATC Educator
Shop Owner Turned Mobile Diagnostician and Post-Secondary Instructor Loves To Teach Our Future Technicians.
Jim Morton from Morton’s Automotive Technical Services (MATS), and educator at the Automotive Training Center (ATC) in Warminster, PA has a BIG passion for training.
Jim is a sought-after national aftermarket trainer at expos around the country including NACAT, CARS, TST Big Event, VISION KC, Automechanika, and ASA. In October 2017, he taught a diagnostics class at the ASA-PA Super Saturday event and we were able to sit for this interview.
Jim is so genuine and thankful for the opportunity to be an educator in the aftermarket and for ATC. He has impacted many students and helped professionals over the years. He is proud to have the students tell him years later that he really knows what he was talking about! Strange how that happens and better to hear it firsthand from a former student.
RR 270: Leon Anderson from Integrity Auto Care
Shop Owner Finds The Holy Grail of Shop Success: Training.
Leon Anderson from Integrity Auto in South Beloit, IL credits training and more training for his success. It wasn’t always like that. He now provides hundreds of hours a year in training for his technicians and service writer.
Catering to women and baby boomers this WIX Filters’ Driving Performance Award Winner in 2016 says he hires people for their head, heart and hands. Integrity is not just the shop’s name but it is what they practice every day.
He credits his business coach and management seminars in improving his business success. He says the DVI system helps the sales process and that written goal posters are important to Leon and his whole team.
THA 038: Is the Goal to Bring Cars Into the Bay or Clients Into the Business?
Are you viewing your client and their car as one?
There are too many disruptions in the industry that drives big reasons to hold strong relations with your customer. Understanding your customer and their vehicle as ‘one life condition’ is the foundation of this Academy discussion.
Jeremy O’Neal, Greg Buckley and Jason Malo discuss the power of moving from transactional to ‘relationship holding values’.
They say future technology will minimize the number of calls that come in the shop, therefore, you cannot see the vehicle without seeing the customer. It must be personal.
There are plenty of cars to repair, and you must maximize your staff’s training and extract their intelligence to move your business to new heights and even into other markets. They conclude that the culture of the shop creates the clients.
RR 269: ASA-Pennsylvania ‘Super Saturday’ – Training Event
Business Management and Technical Training Converge at ASA-PA Super Saturday Event.
This single day event in Warminster, PA featured a technician and business owner training track for east coast aftermarket professionals. Modeled after the TST Big Event and Vision Kansas City, you’ll get a behind the scenes feel with the Chairman and co-chairmen as they talk about the need and value of continuous training.
On top of this formative interview catch, all the names that are dropped and see the show notes to find interviews from the trainers, vendors and shop owners that have their own interview on the podcast.
RR 268: Scott Wheeler from Automotive Consultants Group
Let’s Do Some Math on the Foundations of a Million Dollar a Year Shop.
As a 36 years industry veteran and he’s been a business coach for the last 17 Scott Wheeler holds numerous ASE credentials and we jump into some extremely important topics of discussion that will have you engaged and shaking your head slowly up and down as you will relate to many of our key talking points.
Don’t shy away from the financial discussion. These are some of the most critical topics for a successful business. Life is a big math problem and we do some of it here.
From the tech shortage to learning leadership qualities and the extreme importance of good financial statements Scott Wheeler covers a broad range of important aftermarket subjects.
THA 037: Multiple Labor Rates & Matrix Parts Margins in your SMS
Multiple Labor Rates Can Make A Shop Competitive Depending On Jobs. It Is Easy To Set Up Parts Matrixes On Your SMS.
A big fear in our industry is we fear someone questioning our price. We need to be proud of why and what we do. We must understand the value we do for our customer.
Understanding how parts matrix’s work in your SMS and understanding the strategy behind it will improve your parts margins overnight. Also, parts pricing transparency in the industry may change parts margins in the future.
Become the CEO of your company and you’ll start to see the differences in your sales, costs and profits when you pay attention to what the CEO must do for the company.
RR 267: Brian Bates from Eagle Automotive
Your Business Model Needs to Be Fluid and Flexible as Tech and Business Transformations Abound.
Brian Bates from Eagle Automotive in Littleton, CO is a multi-store operation where the strength of his business culture and leadership is based on firm values and integrity.
Brian points out that leaders are not born and being a great leader can be learned. Studying leadership is your most important role as a business owner. You must learn how to be a great leader. He’s built his business based the relationship he has with his team and how they function as an organization. He says, “Customers can feel that.”
An early adopter of Digital Vehicle Inspections a member of the NAPA advisory team and his local Business Development Group has helped influence his business success.
RR 266: Patrick McHugh from Bimmer Rescue, Richmond, VA
Customer Avatar, Art Shows, Student Automotive STEM Classes are just a small part of this Unique Specialty Shop.
Patrick McHugh from Bimmer Rescue in Richmond, VA took a few twists and turns in his career before starting Bimmer Rescue. Patrick shares the unlikely evolution from jet pilot to shop owner.
He is a strong marketer and big thinker. From the days of working on the neighbor’s toasters to tinkering with a 1985 BMW Patrick’s path to service professional was paved with his love of how things worked.
RR 265: Kevin Hurley from Mission Viejo Transmissions & Auto Repair & Girls In The Garage
Women Power. The Story behind “Girls In The Garage”
Kevin Hurley had no automotive background when he was recruited to work at an AMMCO transmission store. He grew it to be number one out of 900 in the country. He had a knack for success.
After building a partnership network of transmission stores Kevin settled on one eleven bay shop and that is his showcase for Girls In The Garage; one of the most unique women’s car care clinics in the country.
Kevin tells you his startup story with Girls In The Garage and the evolution to what it is today. If you just pick up one smart or cool idea and you start your women’s clinics, you will have made a great move to help lift the image of our beloved aftermarket.
THA 036: Ten Reasons For Buying Technician Tools
Is Tradition Preventing Shop Owners From Buying Technician Tools? FACT: Shop Owners Are Already Paying For Their Employee Tools, And At A Super Inflated Premium With A Ton Of Interest To Boot.
This Academy panel feels that making employees supply tools is an outdated tradition, based on poor understanding of economics and is commonplace for all the wrong reasons.
We cover a lot of ground including the debt load carried by technicians, tool truck time, improved retention and loyalty. We talk side work, and how to approach starting this new strategy. The panel agrees it takes more than just money to retain top talent.
When the shop provides all the specialty tools you need to have them cataloged so everyone knows where they are located to prevent wasted time finding them. In the end, what is in the best interest for your shop will guide how you tackle this.
RR 264: Steve Ciabattoni – Credit Card Compliance
Are You In Compliance with Credit Card Regulations As It Relates to Chip Cards?
Steve Ciabattoni from 360 Payments explains the regulations for EMV, the chip cards. We also discuss contracts, processing fees and who makes the real money in credit card processing.
An important episode to help evaluate your relationship and what to look for in a processor. Steve gives a tip on the best fee structure, equipment leasing and the future of credit card processing. He also is outspoken on the link between the chip reader and your SMS.
THA 035: Supplier Loyalty- The Service Professional Perspective
The Strength of Supplier Loyalty is Based in Relationships and Providing the Needs of the Service Professional.
This team of service professionals shared their views on supplier loyalty and how their first call supplier has earned that position. Bill Nalu, John Bridgwater and John Eppstein bring their insights as shop owners to the discussion.
Having a strong first call relationship is earned by the supplier. The panel discusses trust, part quality, service, warranty, and training as all incumbent reasons they support their supplier.
RR 263: Jason Servidio – VP Transformers Institute
Do You Have a Sales Culture or an Automotive Culture At Your Service Counter?
Jason Servidio, Vice-President of Transformers Institute found his calling as a service advisor. He then realized his passion for teaching sales training. Today he teaches service advisors how to be at the top of their craft.
Learn about sales technics that advisors need to master, what qualities to look for when hiring a service advisor and how to measure ROI on service advisor training. Jason shares what to do when the customer says no and why marketing money is wasted if the sales counter is not great at making long-term customers out of marketing campaigns.
Jason also shares his simple yet important retention tactic. He also shares his view of the number of service advisors to technicians need to run a successful relationship building shop.
RR 262: Skip Potter – Retired Executive Director NASTF
Retiring Executive Director Shares His Legacy and the Importance NASTF is to the Automotive Service Industry
Skip Potter has had a storied career working in parts distribution, motorsports, tools, service, collision, and heavy duty. He also had important roles with leading industry associations and a radio career with a syndicated radio broadcast called ‘Virginia Race Line.’
Skip is one of our unsung legacy leaders in our beloved aftermarket. He just retired as the Executive Director of NASTF (The National Automotive Service Task Force). Skip gives us a firsthand account of the value NASTF brings to the industry. You will be surprised.
Skip is one of those very versatile industry leaders and a great example of a legacy aftermarket leader. It is important we hear his story. So prepare for an important understanding of the role NASTF plays for all of us and the storied career of a legacy aftermarket leader.
THA 034: Nine Tips For a Better Work Life Balance
If you want Work Life Balance, first, you must BELIEVE that it’s possible. Once you believe that it’s possible, you must DECIDE that is what you want and set your INTENTION to make it so.
Become an expert at work-life balance by making it a habit, planning for it. You’ve heard many of the principles in this episode but you may have never heard them in an unfiltered way from your industry peers.
Make the choice what you are going to be. Be the master of your business. Be the master of your family when you are with them.
RR 261: Jim and Shelly Fleischman from Automotive Alley
NASCAR Experience Helped This Shop Owner Create Strong Systems in Every Department.
Jim and Shelly Fleischman created Automotive Alley in Arcade, NY from scratch while Jim was still teaching post-secondary automotive technology. Now working full-time in the business, Jim brought his passion for teaching and organizational skills to the business and Shelly brought her accounting experience.
This meticulous shop with systems designed for improved efficiency is preparing to scale. Jim credits his past NASCAR experience as a guidepost for being lean and organized. Jim’s every move has been to consider growth through business model improvements along with additional locations.
Jim is a big thinker with huge goals and the energy to do anything he puts his mind to. And all along the way, Jim will have a system in place that makes it all work.
RR 260: Vic Tarasik – Part 2 – Life’s Lessons
Life’s Lessons that Establish Your Strengths as a Leader.
After nearly 30 years of successfully operating Vic’s Precision Automotive, a fourteen-bay automotive repair facility located in The Woodlands, TX, Vic Tarasik sold his beloved shop, however, he remains active in the industry he loves.
In the episode, Vic’s shares the remaining 5 life’s lessons. He covered the first five in episode 234. He’s very transparent as he speaks to how these lessons changed him as a leader.
THA 033: The Competition You Don’t See Coming – ASA-CARS @ AAPEX 2017
Learn about ‘The Competition You Don’t See Coming: What Will It Take To Own Your Own Customers”. There are big changes happening … are you prepared?
What’s ahead in the ever-changing aftermarket will have a big impact on your business if you are not prepared. If you have a strong network, are well read and keep your finger on the pulse of the industry; you may have an inkling what your business will look like in the next 5 to 10 years. To affirm this or to hear from our industries leadership Listen hard to this discussion.
This Academy has a special impact as we talk about the ASA-CARS event at AAPEX2017 in November 2017.
RR 259: Clint Dudley from Shade Tree Auto – Update
Are you taking care of your customers beyond their expectations?
The business culture at Shade Tree Automotive in Grimes, IA is the biggest factor for creating satisfied customers and team members. Owner, Clint Dudley has a brand-new building to service his customers. It was a team effort to design the building for top efficiencies.
This AAA Top Shop in Iowa has also been recognized with the 2016 Torch Award for Ethics from the US Chamber of Commerce. Clint is a disciplined goal setter and has taken his entire team to Vision in KC in March 2017.
He says hiring practices has made the difference in building his top team. Clint says we have a bright future and his new location has made him more convenient to his customer base. He doubled his tire sales in the last year.
RR 258: John Francis from Francis Automotive Services
Be Honest, Speak from Your Heart, Always Be Authentic and Have the Highest Ethics. Your Business Will Boom!
John Francis from Francis Automotive in West Chester, PA has given of himself to further the industry. With support to ASE, ASA and AMi among others, John has helped steer the direction of the aftermarket in many volunteer positions.
He finds the time to be a part-time business coach, is excited about the 3rd generation of Francis’s to join his company, he ran in twenty marathons, and John figured out a long time ago that he needed to work on his business, not in it.
Another Legacy Leader Episode.
THA 032: Aftermarket Brakes For Breasts Program – Can One Repair Shop Make a Difference in the Fight Against Breast Cancer? You Bet!!
Is it time to get involved in an industry wide fundraiser where 100% of the monies raised go to research on a breast cancer vaccine?
Yes you have many philanthropic commitments in your community and you are so very proud of your efforts, but consider this is an industry program started as a total grass roots program by aftermarket service professionals and as a total volunteer effort with 100% of funds the raised going to breast cancer vaccine research.
RR 257: Tom Marx, MAAP – Marx Group & Hart Marx Advisors
Shops That Have Created a Brand Where People Trust You Find Their Business Booming.
Tom Marx, MAAP, Chairman and Chief Strategy Officer from The Marx Group, a full-service marketing communications agency, says the service segment of our industry is in the Golden Age. He is also very outspoken on industry consolidation as a partner in Hart Marx Advisors a mergers and acquisition consultancy.
Tom knows the aftermarket and the service professional. He’ll be speaking at AAPEX 2017 on ‘Amplifying Your Brand’. In the interview, Tom talks about industry consolidation from both the service and distribution side. He also shares his perspectives on training, marketing and the need for quality financial statements, if you are interested in selling your business.
RR 256: Rachael Wacha from City Auto Repair
Joined the Family business and doubled sales within a year.
Thirty one-year-old Rachael Wacha from City Auto Repair realized she was more like her dad than she thought. She also didn’t realize how important she was to the business.
You’ll be moved by her story and very open discussion of her very personal journey as she walked through life’s challenges and overcame them all. She has the tenacity to achieve every goal she sets for herself.
Having completed a succession plan to own the business, Rachael has joined a coaching and mastermind group. She is the president of the local ASA chapter and Is investing her time in vocational training and engaging with students.
THA 031: Twelve Tips on Holding GREAT Team Meetings
Communications is the driving foundation of what meetings are about.
Many superior take-a-ways in this Academy lesson. If you are contemplating holding meetings or are holding them and you want to check in on other strategies, this is the perfect seminar.
Your team must know how important their presence is in a meeting. Meetings can help you innovate and stay in touch with the needs of your people and you can share the needs of the company.
Also, innovation requires you need to stick stuff up on the wall and meetings is a great place to make that happen. Always remember to never hog the meeting. Share the wealth. Everyone talks. Many different styles from a casual to formal agendas. Always remember the meeting is for your people.
RR 255: David Milne from ATMC and ASE
Important Study Shows the Graying of Our Technicians Poses a Big Challenge in the Very Near Future.
Dave Milne serves as the President of the Automotive Training Managers Council (ATMC), a division of the ASE Industry Education Alliance. Dave is also the Executive Director of Special Test Programs for ASE.
Dave shares the mission and value of ATMC, their most recent survey data that he says will have a big impact on the industry. We talk about education and recruiting our future technicians. You’ll also hear Dave speak to our industry training needs and trends, pay structure and how ATMC and ASE is working with the industry to bring awareness to our trade.
RR 254: Rod Stephens from The Stephens Law Firm
Employment Law. Keep an HR Advisor or Attorney On Your Team to Prevent You From Becoming a Defendant.
Rod Stephens from The Stephens Law Firm has worked with the ASA Northwest group for some time. He knows our aftermarket business.
We chat about handbooks, disability, terminations, cell phones, wage and hour, and the depth of legal knowledge you need to know as your obligations are not only federal law but your state and city laws too.
THA 030: Nine Reasons Why Labor Rates Need To Increase
Is Your Labor Rate Keeping Up with Inflation and Your Cost Doing Business?
A tough subject to discuss, however many great ideas shared on the mechanics of setting a labor rate, but most importantly being valued and getting paid for all that you know and do for your customer.
The correct labor is a big factor in profitability among other critical measures in a service business. Learn from the discussion.
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